Advertising, Brands, Marketing, and Social Media
Direct Marketing News – including Direct Mail and One to One Marketing
SAN JOSE, Calif. /Advertising Industry Newswire/ — GIS software and technology company, Online Image, recently announced the Geocoded Address Batch Processing Service for New Congressional District Matching. Specifically of interest to political organizations, campaign coordinators, and marketing efforts.
NEW YORK, N.Y. /Advertising Industry Newswire/ — Jonas Music Services this week announced its first ‘Worst Press Kit Contest’ for 2012, with one selected winner receiving a custom designed press kit package worth $700. To improve on musician marketing gone bad, the winner will be awarded a custom designed, tri-fold kit printed on glossy cardstock and coordinating CD face to accompany the kit (CD duplication not included).
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation announced this week the release of its latest direct marketing white paper: “The Four R’s of Green Direct Mail.” It details how to reduce, reuse, recycle and respond. “Green direct mail continues to be an important topic,” says Ryan Cote, director of marketing for Ballantine.
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation has announced the launch of a new white paper – “Intelligent Mail Barcode 101.” It discusses the benefits, requirements and how[...]
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation’s new iDirect service helps companies to connect with their customers on and off line. When these individual marketing tools are combined,[...]
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation remains on the cutting-edge of direct marketing trends. Its latest addition to its growing collection of direct marketing reports is, “Direct[...]
WAYNE, N.J. /Advertising Industry Newswire/ — Ballantine Corporation, a leading, full-service direct marketing production firm, announced this week that they have added a new client service to its roster –[...]
ATLANTA, Ga. /Advertising Industry Newswire/ — Inc. magazine has ranked Integrative Logic #1,967 on its fourth annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. The list[...]
ATLANTA, Ga. /Advertising Industry Newswire/ — Integrative Logic, a leading full-service, integrated database marketing provider, announced the addition of Delia Cyra as the company’s Director of Media Strategy. “I am[...]
ATLANTA, Ga. /Advertising Industry Newswire/ — Integrative Logic, a leading full-service, integrated database marketing provider, announces the addition of Lane Andrews as Creative Director. “We are excited to have Lane[...]
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation has announced that they will be exhibiting at upcoming trade shows including Digital Marketing Days, the Bridge Conference, and the PIMA[...]
WAYNE, N.J. /Advertising Industry Newswire/ — Direct mail continues to be one of the most effective ways to reach a targeted audience. In addition, choosing the right vendor can make[...]
WAYNE, N.J. /Advertising Industry Newswire/ — Direct marketing continues to be an effective method of reaching potential customers. And, as outside factors such as technology and the economy change, so[...]
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation, a family-owned direct marketing company, this week announced that Incisive Media, Trinity Solar, Subco and EF Education have chosen Ballantine for[...]
WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation, a family-owned direct mail company, announces the release of a free direct marketing tip sheet, also known as a white paper,[...]
LITTLE ROCK, Ark. — CustomXM, a central Arkansas marketing services provider, recently added the Kodak Dimensional Printing capability to its Nexpress 3000 Digital Production Color Press. CustomXM is currently the[...]
CHICAGO, Ill. — Allegro Communications, Inc., a direct marketing firm and developer of FreshDM, recently announced the launch of its new dynamic, content-rich agency website. The new website focuses on[...]
KIRKLAND, Wash. — Jonas Roeser, Senior Vice President of Marketing and Operations of LTC Financial Partners, LLC (LTCFP), has been chosen to be a judge in round 1 of the[...]
WAYNE, N.J. — In today’s current economic climate of cut backs and layoffs, it’s refreshing to learn about a company that is actually adding a new service and for free![...]
CHICAGO, Ill. — Allegro Communications, Inc., direct marketing creative agency and developer of FreshDM (freshdm.com), sponsored the Chicago Salesforce.com User Group meeting in December. Allegro educated the group about mail[...]
CHICAGO, Ill. — Allegro Communications, Inc., a direct marketing creative agency and developer of FreshDM, recently announced that FreshDM has a totally new look, tailored for financial services clients like[...]
CHICAGO, Ill. — Allegro Communications, Inc., a direct marketing firm and developer of FreshDM, recently announced the launch of an information-rich blog called Allegro Marketing Discussions. Allegro’s blog is designed[...]
CHICAGO, Ill. — Allegro Communications, Inc., direct marketing firm and developer of FreshDM, recently announced that FreshDM is now available for Salesforce.com(R). Putting FreshDM in the hands of a company’s[...]
WAYNE, N.J. — The Ballantine Corporation, a full service direct mail production company, announces the release of their 2008 direct mail control report that analyzes what’s working and what’s not[...]
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company’s well being. That’s why the Ballantine Corporation surveyed their marketing contacts and clients and asked them what direct mail formats they plan to test in 2008 and why.
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, announces the launch of a new printing and mailing blog that contains a variety of direct mail information, tips, news, case studies, and more. The printing and mailing blog, launched in the summer of 2007, has grown in size and content.
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.
NAPERVILLE, Ill. — Solar Communications, a full-service print and production provider, has completed its capabilities expansion begun in 2006, with more than $10 million in capital investments over the past few months. These latest acquisitions further support the company’s refined focus as a complete marketing services partner.
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company based in New Jersey, is excited to announce a new client service – personal URLs; clients have reported success. A recent success story involves The Blood-Horse magazine, a publication devoted to international thoroughbred racing and breeding.
CHICAGO, Ill. — Alterian, the leading global enterprise marketing platform provider, announced today it has been positioned in Gartner’s Magic Quadrant for Enterprise Marketing Management, (EMM) 2Q07 report. This announcement occurs on the heels of Alterian’s inclusion in the Magic Quadrant for Multichannel Campaign Management, 1Q07 and Magic Quadrant for Marketing Resource Management, 1Q07.
NEW YORK, N.Y. — In cooperation with Xerox and XMPie, on May 22, direct marketing experts, Ballantine and DME, are hosting a free one-to-one marketing thought leadership breakfast in New York City at the New York Merchandising Mart Building – 41 Madison Avenue – from 8:30 to 11:30. Getting marketing messages noticed and generating responses will be the main focus of the free seminar.
WAYNE, N.J. — The Ballantine Corporation today announced the release of a free, email marketing course that provides people with direct mail marketing tips that can be applied to their direct mail campaigns. The company, which has been in business for over 40 years, wanted to give something back to the business community; they decided to gather together their resources and knowledge to create this free email course.
Elliot Light launches New Home Nexus, a marketing, sales and advertising firm connecting home buyers and buildersMon, 17 Jun 2013
Ads We Love: Audi Spock vs Spock – The Challenge (2013)Sat, 15 Jun 2013
Truebridge hires Ken Wells as EVP of Relationship Marketing to lead financial services marketing focusWed, 12 Jun 2013
Food Finders, Inc. of Signal Hill, California wins Non-Profit PR Grants Award for 2013Wed, 12 Jun 2013