// archives

NEWS: Entertainment Marketing

This category contains 43 posts

Musician and Indie Band Marketing Guru to Speak at 17th Annual Millennium Music Conference

CAMP HILL, Pa. /Advertising Industry Newswire/ — This week, at the 17th Annual Millennium Music Conference (MMC) in Camp Hill, Pa., recording industry veteran and noted music producer Loren Weisman will lead the discussion: “The State of The Record Deal in 2013: Myths vs. Reality.” Exploring what really works with up and coming bands, and solo music artists, beyond the hype.

Digital Asset Company serving major Hollywood studios and TV networks announces corporate rebranding, becomes DAX LLC

HOLLYWOOD, Calif. /Advertising Industry Newswire/ — Sample Digital, the leading provider of production workflow and media asset management tools to the film and TV industry, has announced its re-branding as DAX, LLC. The DAX name is derived from “Digital Asset Xchange” and best reflects the product, services and legacy of the company.

DB3 Agency helps Audrey Magazine pull out all the stops in Audrey’s Night Out 2012 Fashion and Music event in L.A.

LOS ANGELES, Calif. /Advertising Industry Newswire/ — The iconic Barker Hangar was the site, Saturday Sept. 15, 2012 for an evening of Music and Fashion as Audrey Magazine presented “Audrey’s Night Out 2012″ sponsored by 360 Jets. Production, creation, and brand integration was provided by DB3 Agency.

Music Industry Marketing Expert, G-Man Marketing, Celebrates Decade of Entertainment Hype

LOS ANGELES, Calif. /Advertising Industry Newswire/ — Whether you call it publicity, media relations or hype, everybody needs it and John Scott G of California-based G-Man Marketing has been providing it for a decade. G and G-Man Marketing have created work for Verizon Wireless, Goodyear, Auto Club, General Dynamics, Shakey’s Pizza, Toyota of Orange, and more.

Kids social network, Weinstein Company, and MovieTickets website team for BULLY premiere events and promotions

HOLLYWOOD, Calif. /Advertising Industry Newswire/ — To support the premiere today of the anti-bullying documentary, ‘BULLY,’ Jackie Fame, Inc. (FAME), the leading kid/teen social network is joining forces with The Weinstein Company and MovieTickets.com. The PG-13 version of the anti-bullying documentary will open in 115 theaters.

NARIP says London is fertile community for advertising industry seeking new music

HOLLYWOOD, Calif. /Advertising Industry Newswire/ — NARIP, the National Association of Record Industry Professionals, president Tess Taylor this month led a delegation of creative music executives from New York to London for meetings to create new opportunities for music in advertising.

G-Man Marketing takes on end of the world with 2012 music promotion offerings

LOS ANGELES, Calif. /Advertising Industry Newswire/ — With the end of the world “scheduled” to take place later this year, Los Angeles-based G-Man Marketing is partnering with its entertainment industry services clients to offer special reduced rates in public relations, song writing, audio mixing and mastering, radio advertising, graphic design, live music promotion, music distribution, newswire services and more.

Jonas Music Services has announced its first ‘Worst Press Kit Contest’

NEW YORK, N.Y. /Advertising Industry Newswire/ — Jonas Music Services this week announced its first ‘Worst Press Kit Contest’ for 2012, with one selected winner receiving a custom designed press kit package worth $700. To improve on musician marketing gone bad, the winner will be awarded a custom designed, tri-fold kit printed on glossy cardstock and coordinating CD face to accompany the kit (CD duplication not included).

Ron Paul Presidential Campaign Gets Leg Up with Calendar Girls

LOS ANGELES, Calif. /Advertising Industry Newswire/ — The ‘Pin-Ups for Ron Paul’ 2012 calendar produced by L.A.-based creative guru Juliet Annerino has arrived, just in time to give Paul’s campaign and supporters a ‘leg up’ on the competition.

Crowd-Funding a Film: ‘Boys of Spring – The Movie’

MESA, Ariz. /Advertising Industry Newswire/ — Long-time Chicago Cubs spring training P.A. announcer, Tim Sheridan, has partnered with Kickstarter.com to help complete a documentary film over 25 years in the making. Fans can donate to help get the film finished. “Boys of Spring – The Movie,” follows Tim on his journey with the iconic, hard-luck, Chicago Cubs as both he and the Cubs attempt to reach their ultimate dreams.

California Copyright Conference holds Brand Slam! music marketing event in Los Angeles March 8

LOS ANGELES, Calif. /Advertising Industry Newswire/ — Exploring the monetary and creative marriage of corporate brands with music and the movies, the California Copyright Conference (www.theccc.org) will present a panel event called “Brand Slam!” on March 8 in Los Angeles (Sherman Oaks). The CCC is pleased to be presenting several of the innovators who are [...]

Helping Indie Bands Promote New Music: Neotrope and Music Computing Partner for Promo Offer

AUSTIN, Texas /Advertising Industry Newswire/ — Austin-based tech start-up Music Computing recently announced a strategic partnership with California-based PR and brand marketing company, Neotrope(R) to launch a program to help promote indie bands and musicians who purchase Music Computing’s products during 2011. As part of this partnership, customers who purchase Music Computing products including their [...]

Interactive Book Marketing Service Engages and Envelops the Visitor in 3-D Environment

OKLAHOMA CITY, Okla. /Advertising Industry Newswire/ — JAF Industries this week announced a new solution for bringing a reader into an interactive environment to engage them about a book, or any other type of product. 4 Styles Enter-Active Systems, a division of JAF Industries, recently released an interactive tool that allows potential consumers to preview [...]

Marketing Your Band – New Book: The Artist’s Guide to Success in the Music Business

SEATTLE, Wash. /Advertising Industry Newswire/ — “The Artist’s Guide to Success in the Music Business” (ISBN: 978-1-935359-33-3) was just released by author Loren Weisman. The book is a detailed analysis of the subjects that all musicians should understand and apply in order to pursue a successful and sustainable career in music. Full of ideas and [...]

Authors and Self-Publishers Learn Secrets of Book Publishing and Marketing from 15 Experts at SPOC 2010

SANDPOINT, Idaho /Advertising Industry Newswire/ — The second annual Self-Publishers Online Conference (SPOC) gives entrepreneurial writers, authors, and publishers the opportunity to learn from experts in book publishing from the convenience of their own office. At SPOC, everyone is encouraged to “Live Long and Publish!” This three-day virtual event features expert speakers on May 12, [...]

Audiolife and ReverbNation Create the ‘Reverb Store’ – the Ultimate eCommerce Solution for Music Artists and Labels

NEW YORK, N.Y. /Advertising Industry Newswire/ — ReverbNation, the leading marketing platform for more than 450,000 artists, labels, managers and venues, has partnered with Audiolife, the leader in direct-to-fan eCommerce, to create the Reverb Store. The Reverb Store is a complete direct-to-fan eCommerce offering that is accessible to every ReverbNation artist at no charge. The [...]

WhiteFlash Diamond Contest Movie Tie-in with ‘My Life In Ruins’ Winner Announced

HOUSTON, Texas — The results are in! In a contest based on the hit Fox Searchlight Pictures film “My Life In Ruins,” WhiteFlash.com, the Internet’s premier online jewelry retailer, found their site flooded with close to 12,000 hopeful winners of a diamond right hand ring. In this touching and titillating tale of self discovery and [...]

Market Research: Streaming by Entertainment Industry Will Generate $78 Billion Over Six Years

BOONTON, N.J. — Streaming video and music distributed across the Internet, an IP TV network, or a mobile handset will generate more than $78 billion in network-derived and content-derived revenue into the U.S. markets over the next six years, according to a new market research study from The Insight Research Corporation. Streaming media refers to [...]

Mutiny Pictures reports busy winter and spring with key accounts, specializing in online branded entertainment

LOS ANGELES, Calif. — Mutiny Pictures, a Los Angeles-based film company specializing in online branded entertainment and webisode production, made several company announcements through founder Michael Pierce on recent high-profile projects that showcase their branding capabilities and post-production expertise. Mutiny Pictures director Kenny Stoff recently teamed up with U2 to document the launch of the [...]

Audiolife Sponsors the PureVolume.com House in Austin

AUSTIN, Texas — Audiolife, an Artist Services platform designed for indie artists to sell music online and on-demand to fans, has announced that it will officially sponsor The PureVolume.com House in Austin, Texas. The sponsorship will provide Audiolife with the opportunity to offer its groundbreaking web-platform to PureVolume’s extensive list of indie artists surrounding the [...]

Audiolife, an Artist Services Company, has built a new technology platform that will change the way indie artists sell CDs online

LOS ANGELES, Calif. — Audiolife (www.Audiolife.com), the Los Angeles-based Artist Services Company responsible for the development of a new media web-platform specifically designed for indie artists to sell music online and on-demand to fans, has released an in-depth report of findings on the future of selling CDs online. The report, “The New Way to Sell [...]

Maximum Entertainment Team Member Wins OSCAR®

NEW YORK, N.Y. — Maximum Entertainment – a New York based boutique commercial advertising production company – is celebrating an Oscar® win for one of its directors, James Marsh. Marsh received the Academy Award on Sunday for best documentary for his film “Man on Wire.” The film is a partly dramatized re-telling of an outrageous [...]

Urban Fashion Retailer, Jimmy Jazz, Launches Tie-in Promotion for Film ‘Notorious’

BROOKLYN, N.Y. (SEND2PRESS NEWSWIRE) — Jimmy Jazz, a leading urban fashion retailer, has recently announced a special promotion for the January 16th theatrical release of Notorious, a biopic about the late Notorious B.I.G. “Involving our chain of Jimmy Jazz stores for the promotion of Notorious is the best possible way to start 2009,” stated Jimmy [...]

BETA Records Site Gives Its Users Ability to Share Advertising Revenue

HOLLYWOOD, Calif. — BETARecords.com, the fast growing online music social community and upcoming TV show, today announced the launch of the first known peer-to-peer community advertising technology internally tagged by the team as “DAAN” – Dynamic Affinity Advertising Network. DAAN (patent applied for) allows any BETA Records community user to select and drag up to [...]

Marketing Music Through Viral Video: FookMovie Collective Completes 30 Projects

LOS ANGELES, Calif. — Communications expert John Scott G (recording artist The G-Man) leads a collective of artists, musicians and videographers known as FookMovie (fookmovie.com) in the creation of wildly colorful music videos. Since opening in April, the company has completed 30 productions. “FookMovie was developed as a division of Golosio Publishing with the goal [...]

The Testing Group Formed by Merger of QA Industry Firms Intellikey Labs and Direct QC

LOS ANGELES, Calif. — Quality Assurance industry leaders Intellikey Labs and Direct QC have merged their operations to create the testing group, inc., a leading-edge testing facility serving the digital content and commerce marketplace. This merger is the first of several strategic initiatives that the testing group plans to take to accelerate mass acceptance of [...]

Los Angeles Music Network Jump-Starts Indie Music with Winners of LAMN Jam

HOLLYWOOD, Calif. — Though they didn’t wear Speedos like Michael Phelps, the band Starving For Gravity brought home the gold and won the LAMN Jam Grand Slam Rock Artist of the Year title. The Los Angeles Music Network competition – held during June, July and August – was Olympic in proportion, and SFG beat out [...]

MMC Horror Network Creates Unique Opportunities for Advertisers to Reach Genre Enthusiasts

LOS ANGELES, Calif. — Media Mayhem Corporation (MMC) announces Monday exclusive representation of the multi-tiered horror network of web sites that have film and production studios scrambling for placement of their latest projects on the small and silver screens. MMC is delivering successful campaigns hand over fist for major studios such as Warner Brothers, Lions [...]

Heavy Air Music Inc. at the Forefront of Miami’s Indie Music Scene

MIAMI, Fla. — With the music industry desperately needing a new business model, and the gap between the major and indie labels getting smaller and smaller, a new breed of indie is making waves in a big way: Heavy Air Music, Inc. With such heavy hitters as Pharell Williams, Scott Storch, Tom Lord-Alge, Missy Elliot, [...]

Neotrope Sponsors LAMN Jams, Brings PR Expertise to L.A. Music Competition

LOS ANGELES, Calif. — Neotrope(R), an entertainment and brand marketing company, will officially sponsor the Los Angeles Music Network’s Rock and Urban Music Contest “LAMN Jams” which launched June 9th and runs through August 11th. Taking its popular LAMN Jams to a new level, LAMN invites rock artists to submit original music to perform for [...]

Chicago Area Music Production Company Demonstrates Their Versatility with General Market and Hispanic Market Campaigns

CHICAGO, Ill. — GameBeat Studios is pleased to announce they have been awarded the contract to produce the music for the Illinois State Lottery’s 2008 summer campaign. Having beaten out several competitors, this is the second year in a row this award winning music production team has been chosen to do the music for the [...]

Hitt Music Group and Media Riot Productions Join Forces for Music Marketing

HOLLYWOOD, Calif. — Bands and solo artists no longer need to feel intimated by the competitive music industry now that Hitt Music Group and Media Riot Productions have joined forces. The two met at this year’s music and media conference South by Southwest and since then have collaborated to meet the growing needs of music [...]

Music Industry and Fan Marketing Firms, Signatures Network, Inc. and Live Nation, Named in Lawsuit by Former CFO

SAN FRANCISCO, Calif. — The law firm of Rukin Hyland Doria & Tindall LLP has filed a lawsuit on behalf of the former CFO of Signatures Network Inc. (SNI) in California Superior Court (Case No. CGC-08-472337) charging that SNI wrongfully terminated him after he protested allegedly fraudulent practices at the company that deprived its musical artists of millions of dollars in royalty payments.

Book Marketing Campaign on Don Imus Radio Show Leads to Lawsuit

NEW YORK, N.Y. — FlatSigned Press, Inc. has sued Don Imus, Infinity Broadcasting, and CBS as a result of off-script and off-color remarks Imus made while reading ad copy to promote the book on his show. The “Imus in the Morning” show was selected to be the highlight in FlatSigned Press, Inc.’s marketing of the book, due to Imus’s noted ability to publicize books. Imus’ remarks left an indelible negative mark on the publishing company’s name.

Social Media Campaign Launched by Street Attack for OurStage Facebook Application

BOSTON, Mass. — OurStage.com, an online community that allows independent musicians and filmmakers to compete for recognition and prizes by connecting directly with fans, has signed on to work with Street Attack to promote the new OurStage Facebook application. Street Attack will be launching an online viral campaign in November 2007.

Want2BDiscovered Gives Exposure to Indie Music Artists via Live Webcasts

NASHVILLE, Tenn. — Are you a frustrated musician or vocalist seeking a record deal? Are you an unsigned or indie music artist who is looking for that first big break? Want2BDiscovered.com, LLC is giving unsigned artists more exposure than any other web site and has launched a seven-month urban talent competition – the Urban Showcase Series – to help get musicians discovered and the public involved.

Indie Music Marketing Firm A&R Select Announces Winner of 12-week Battle of the Bands at BB King’s

HOLLYWOOD, Calif. — A&R Select, a full service artist development and marketing firm for independent artists and bands announces that IDASAS from Redlands, California, has won the 2007 Battle of the Bands competition at BB King’s, located at Universal’s Citywalk.

Market Research: Content Protection Digital Rights Management Market Spending Exceeds $9 Billion Over Five Years

InsightBOONTON, N.J. — Spending on digital rights management (DRM) software and hardware to protect entertainment, commercial software, and other information will exceed $9 billion dollars over the next five years, says a new market research report from Insight Research Corp. By the close of 2007, total worldwide spending on DRM will reach just over $1 billion, and by 2012 business spending is forecasted to grow to nearly $1.9 billion, according to the new research study.

Indie Music Promotion Tool Launched on BETA Records Website

BETA RecordsLOS ANGELES, Calif. — BETA Records and founders Chris Honetschlaeger and Georg van Handel are making it possible for independent musicians to take advantage of the communication and promotional advantages of ringtones. New feature is available at no cost for any artist on the betarecords.com site.

New Syndicated Radio Program Brings Independent Music to the Mainstream

IRONTON, Ohio — Undiscovered Radio Network, Inc. (www.undiscoveredradionetwork.com) has developed ‘Undiscovered’ a new syndicated broadcast radio program to provide an innovative and long awaited mainstream vehicle for independent artists. The two hour show is set to debut the first weekend of September and features independent rock and alternative artists that have gained local or regional popularity but don’t have the resources to tap into mainstream broadcasting.

New Media Portal to Help Independent Artists Connect with Entertainment Industry

NEW YORK, NY — M.A.D.E. Planet has launched its Web site to provide services to the arts and entertainment industry through social networking, and visual and audio forums. M.A.D.E. symbolizes the ultimate medium for music, art, design and entertainment.

Send2Press Newswire to Sponsor NARIP Music Marketing & PR Seminar

The G-Man ClassicLOS ANGELES, Calif. — Send2Press(R), a leading targeted newswire service, announced today it will sponsor a record industry workshop presented by the National Association of Record Industry Professionals (NARIP), entitled “Getting Ink & Working the ‘Net: Secrets, Tips & Tricks of Publicity & PR.” The event instructor is Scott G “The G-Man,” a successful recording artist and marketing guru.

Secrets, Tips and Tricks of Music Publicity and PR to be Revealed in Seminar led by Scott G

STUDIO CITY, Calif. — Building a brand in print and online often takes a public relations plan, but there are pathways to success that are not always visible to the public, says Scott G of G-Man Marketing. The seminar called “Getting Ink & Working the ‘Net” is presented by the National Association of Record Industry Professionals.