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	<title>Advertising Industry Newswire &#187; NEWS: Entertainment Marketing</title>
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	<link>http://advertisingindustrynewswire.com</link>
	<description>News, Articles and Commentary from the Advertising Industry</description>
	<lastBuildDate>Mon, 06 Feb 2012 17:44:26 +0000</lastBuildDate>
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		<title>Jonas Music Services has announced its first &#8216;Worst Press Kit Contest&#8217;</title>
		<link>http://advertisingindustrynewswire.com/2012/01/31/2113_223905.php</link>
		<comments>http://advertisingindustrynewswire.com/2012/01/31/2113_223905.php#comments</comments>
		<pubDate>Tue, 31 Jan 2012 22:39:05 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Advertising Services]]></category>
		<category><![CDATA[NEWS: Direct Marketing]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[Ann Lathan Kerzner]]></category>
		<category><![CDATA[Jonas Music Services LLC]]></category>
		<category><![CDATA[music marketing]]></category>
		<category><![CDATA[press kits]]></category>
		<category><![CDATA[printed media kits]]></category>
		<category><![CDATA[Worst Press Kit Contest]]></category>

		<guid isPermaLink="false">http://advertisingindustrynewswire.com/?p=2113</guid>
		<description><![CDATA[NEW YORK, N.Y. /Advertising Industry Newswire/ -- Jonas Music Services this week announced its first 'Worst Press Kit Contest' for 2012, with one selected winner receiving a custom designed press kit package worth $700. To improve on musician marketing gone bad, the winner will be awarded a custom designed, tri-fold kit printed on glossy cardstock and coordinating CD face to accompany the kit (CD duplication not included).]]></description>
			<content:encoded><![CDATA[<p><img src="http://advertisingindustrynewswire.com/META/AIN0112-jonasmusic.jpg" alt="" title="Jonas Music" width="250" height="250" class="alignright size-full wp-image-2114" />NEW YORK, N.Y. /Advertising Industry Newswire/ &#8212; Jonas Music Services this week announced its first &#8220;Worst Press Kit Contest&#8221; for 2012, with one selected winner receiving a custom designed press kit package worth $700. To improve on musician marketing gone bad, the winner will be awarded a custom designed, tri-fold kit printed on glossy cardstock and coordinating CD face to accompany the kit (CD duplication not included). One round of unlimited revisions and 100 full color kits are included.</p>
<p>Musicians and bands interested in entering the competition should mail their most disastrous printed press kit to Jonas Music Services by February 29, 2012 along with the complete online application form available at: <a href="http://jonasmusicservices.com/worstkit.php" class="autohyperlink" title="http://jonasmusicservices.com/worstkit.php" target="_blank">http://jonasmusicservices.com/worstkit.php</a> . </p>
<p>Jonas Music Services&#8217; Executive Director, Dr. Ann Lathan Kerzner, explains, &#8220;Press Kits are so essential in the marketing success of musicians and bands, but they are often poorly understood by the groups creating them. This competition is a fun way to draw attention to the making of a successful print press kit.&#8221;</p>
<p>Jonas Music Services LLC is an entertainment and arts marketing agency located in NewYork. Founded in 2004, the company serves musicians, entertainers, bands, agents, publicists and entertainment companies world-wide. Marketing and promotion services include websites, electronic press kits, social media solutions, print work, advertising, email promotion, CD design and much more.</p>
<p>More information about Jonas Music Services is available at <a href="http://www.JonasMusicServices.com" class="autohyperlink" title="http://www.JonasMusicServices.com" target="_blank">http://www.JonasMusicServices.com</a> or at 1-800-897-1774.</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=2113&type=feed" alt="" />]]></content:encoded>
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		<title>Ron Paul Presidential Campaign Gets Leg Up with Calendar Girls</title>
		<link>http://advertisingindustrynewswire.com/2011/11/29/2068_173822.php</link>
		<comments>http://advertisingindustrynewswire.com/2011/11/29/2068_173822.php#comments</comments>
		<pubDate>Tue, 29 Nov 2011 17:38:22 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[News: Political Marketing]]></category>
		<category><![CDATA[2012 presidential election]]></category>
		<category><![CDATA[Juliet Annerino]]></category>
		<category><![CDATA[pin-up calendar]]></category>
		<category><![CDATA[Pin-Ups for Ron Paul]]></category>
		<category><![CDATA[Ron Paul political campaign]]></category>

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		<description><![CDATA[LOS ANGELES, Calif. /Advertising Industry Newswire/ -- The 'Pin-Ups for Ron Paul' 2012 calendar produced by L.A.-based creative guru Juliet Annerino has arrived, just in time to give Paul's campaign and supporters a 'leg up' on the competition.]]></description>
			<content:encoded><![CDATA[<p>LOS ANGELES, Calif. /Advertising Industry Newswire/ &#8212; The &#8220;Pin-Ups for Ron Paul&#8221; 2012 calendar produced by L.A.-based creative guru Juliet Annerino has arrived, just in time to give Paul&#8217;s campaign and supporters a &#8220;leg up&#8221; on the competition. Twelve women from all across the country are featured; students, writers, artists, and businesswomen, every one an outspoken activist for peace and freedom &#8211; this sexy collection of female activists is the most innovative way to spread the message of 2012 presidential candidate Ron Paul.</p>
<p><img src="http://advertisingindustrynewswire.com/META/AIN1111-pinups.jpg" alt="" title="creative guru Juliet Annerino pin-up" width="250" height="290" class="alignright size-full wp-image-2070" />The calendar, which was independently produced and not affiliated with the official Ron Paul Campaign, includes quotes from great statesman, authors and visionaries like Thomas Jefferson, Benjamin Franklin, Ernest Hemingway, and Dr. Martin Luther King Jr., along with quotes from Dr. Ron Paul on current and timeless issues.</p>
<p>The calendar&#8217;s creator, Juliet Annerino (shown in the bikini photo), explains, &#8220;This is a pretty package for a powerful message. Peace + Freedom = Beautiful!&#8221;</p>
<p>20 percent of all proceeds go in support of Dr. Paul&#8217;s run for the presidency in 2012. The calendar was recently featured on The Colbert Report, <a href="http://Politico.com" class="autohyperlink" title="http://Politico.com" target="_blank">Politico.com</a> and the New York Daily News. </p>
<p>Juliet Annerino, along with several of the Los Angeles-based Calendar Girls are hosting a &#8220;Holiday Party with the Pin Ups for Ron Paul&#8221; free event in Hollywood, Wednesday, November 30, 7 p.m.- 11 p.m. at Cafe Entourage, 1600 Vine St., Los Angeles, CA 90028.</p>
<p>For ordering info, pictures and video, see: <a href="http://www.PinUps4RonPaul.com" class="autohyperlink" title="http://www.PinUps4RonPaul.com" target="_blank">http://www.PinUps4RonPaul.com</a> .</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=2068&type=feed" alt="" />]]></content:encoded>
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		<title>Crowd-Funding a Film: &#8216;Boys of Spring &#8211; The Movie&#8217;</title>
		<link>http://advertisingindustrynewswire.com/2011/07/11/1970_185635.php</link>
		<comments>http://advertisingindustrynewswire.com/2011/07/11/1970_185635.php#comments</comments>
		<pubDate>Mon, 11 Jul 2011 18:56:35 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Crowd Funding]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[crowd funding]]></category>
		<category><![CDATA[Kickstarter]]></category>
		<category><![CDATA[Tim Sheridan]]></category>

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		<description><![CDATA[MESA, Ariz. /Advertising Industry Newswire/ -- Long-time Chicago Cubs spring training P.A. announcer, Tim Sheridan, has partnered with Kickstarter.com to help complete a documentary film over 25 years in the making. Fans can donate to help get the film finished. "Boys of Spring - The Movie," follows Tim on his journey with the iconic, hard-luck, Chicago Cubs as both he and the Cubs attempt to reach their ultimate dreams.]]></description>
			<content:encoded><![CDATA[<p><img src="http://advertisingindustrynewswire.com/META/AIN0711-TimSheridan.jpg" alt="" title="Tim Sheridan - Boys of Spring" width="200" height="200" class="alignright size-full wp-image-1972" />MESA, Ariz. /Advertising Industry Newswire/ &#8212; Long-time Chicago Cubs spring training P.A. announcer, Tim Sheridan, has partnered with <a href="http://Kickstarter.com" class="autohyperlink" title="http://Kickstarter.com" target="_blank">Kickstarter.com</a> to help complete a documentary film over 25 years in the making. Fans can donate to help get the film finished. &#8220;Boys of Spring &#8211; The Movie,&#8221; follows Tim on his journey with the iconic, hard-luck, Chicago Cubs as both he and the Cubs attempt to reach their ultimate dreams.</p>
<p>The film is full of behind the scenes, never-before-seen footage shot by Tim as he worked next to Cubs legends like Harry Caray and Ron Santo. As Tim puts it, &#8220;There&#8217;s more to a team than the games they play.&#8221;</p>
<p>&#8220;Boys of Spring &#8211; The Movie&#8221; is nearing final production; however funding is needed for official release of this unique documentary to fans. Tim says, &#8220;Kickstarter seemed to be the best way to get Cubs fans involved in the production of the film. As a die-hard Cubs fan myself, I know how important our team&#8217;s legacy and history is. Kickstarter gives fans a rare opportunity to contribute to that history.&#8221;</p>
<p>To be a part of &#8220;Boys of Spring &#8211; The Movie,&#8221; fans can donate as little as $10 using an <a href="http://Amazon.com" class="autohyperlink" title="http://Amazon.com" target="_blank">Amazon.com</a> account. As a thank you, fans will receive a copy of the Boys of Spring documentary before its official release next spring. There are a range of donation levels and rewards available on <a href="http://Kickstarter.com" class="autohyperlink" title="http://Kickstarter.com" target="_blank">Kickstarter.com</a>, including Cubs memorabilia and your name in the movie&#8217;s credits. With a significant donation ($3,000+), Tim will personally announce your child&#8217;s little league game, speak at an event, or name you as a producer of the film.</p>
<p>Boys of Spring isn&#8217;t about a team winning or losing. It&#8217;s about something deeper. An examination of life on its winding path and how, in spite of perceived failures, there is happiness and success. Cub fans will find joy this season and for years to come with the Boys of Spring film by donating and claiming their place in Cubs history. An epic World Series drought can&#8217;t stop the faithful Cubs followers, who know better than anyone &#8211; &#8220;There&#8217;s always next spring!&#8221;</p>
<p>About Boys Of Spring:</p>
<p>&#8220;Boys of Spring &#8211; The Movie&#8221; is the first documentary film rooted in the history of the Chicago Cubs spring training. For over 25 years, Cubs spring training P.A. announcer, Tim Sheridan, has been documenting his up-close-and-personal experience with the Cubs. The documentary is full of behind the scenes, never-before-seen footage shot by Tim as he worked next to Cubs legends like Harry Caray and Ron Santo. Unlike other sports documentaries, &#8220;Boys of Spring &#8211; The Movie&#8221; delivers a compelling and innovative first person narrative that spans decades. The film is scheduled to release in spring 2012, and will be available on DVD. Read more about Tim Sheridan at <a href="http://www.boysofspring.com" class="autohyperlink" title="http://www.boysofspring.com" target="_blank">www.boysofspring.com</a> </p>
<p>About Kickstarter:</p>
<p>Featured in CNN, Wired, and The New York Times, <a href="http://Kickstarter.com" class="autohyperlink" title="http://Kickstarter.com" target="_blank">Kickstarter.com</a> is the largest funding platform for creative projects in the world. Every month, people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1970&type=feed" alt="" />]]></content:encoded>
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		<title>California Copyright Conference holds Brand Slam! music marketing event in Los Angeles March 8</title>
		<link>http://advertisingindustrynewswire.com/2011/02/24/1847_235204.php</link>
		<comments>http://advertisingindustrynewswire.com/2011/02/24/1847_235204.php#comments</comments>
		<pubDate>Thu, 24 Feb 2011 23:52:04 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[NEWS: Trade Shows and Events]]></category>
		<category><![CDATA[Brand Slam]]></category>
		<category><![CDATA[California Copyright Conference]]></category>
		<category><![CDATA[Cheryl Hodgson]]></category>

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		<description><![CDATA[LOS ANGELES, Calif. /Advertising Industry Newswire/ &#8212; Exploring the monetary and creative marriage of corporate brands with music and the movies, the California Copyright Conference (www.theccc.org) will present a panel event called &#8220;Brand Slam!&#8221; on March 8 in Los Angeles (Sherman Oaks). The CCC is pleased to be presenting several of the innovators who are [...]]]></description>
			<content:encoded><![CDATA[<p>LOS ANGELES, Calif. /Advertising Industry Newswire/ &#8212; Exploring the monetary and creative marriage of corporate brands with music and the movies, the California Copyright Conference (<a href="http://www.theccc.org" class="autohyperlink" title="http://www.theccc.org" target="_blank">www.theccc.org</a>) will present a panel event called &#8220;Brand Slam!&#8221; on March 8 in Los Angeles (Sherman Oaks). The CCC is pleased to be presenting several of the innovators who are bringing entertainment and brand marketing into meaningful and profitable relationship through brand integration.</p>
<p>Major artists routinely extend their brand into clothing, perfumes and other types of licensing arrangements, and now emerging artists may grow their own brands as they play an important role in brand marketing campaigns. In addition, audio has become a vital element of a company&#8217;s brand identity, affording additional opportunities for artists to participate one more business aspect of the music business.</p>
<p>&#8220;The positive side of the digital demise for traditional music marketing is a dramatic rise in companies creating opportunities for artists, publishers and labels to market in new and nontraditional ways,&#8221; states Cheryl Hodgson of the Hodgson Law Group, and Past President of the CCC. &#8220;Artists, talent and music itself are now important partners in brand marketing and enhancing the brand message, while affording a platform for greater exposure of creativity,&#8221; Hodgson adds.</p>
<p>The panel, which will be moderated by Hodgson, &#8220;will provide a thought-provoking and inspiring evening for artists, publishers, labels, attorneys, advertising pros, and brand managers,&#8221; she notes. </p>
<p><em>Speakers set for the evening are: </em><br />
Kyle Hermans, Brand Innovation Strategist, Synecticsworld. He has worked within the innovation, advertising and marketing arena in both full service advertising and concept design in his native South Africa, Europe and the US. His recent clients include Levi Strauss, Cisco, Nestle, Unilever, Reckitt Benckiser, J&#038;J, TD Bank, Taco Bell, KFC, Pizza Hut, Coke, Powerade, Google, LinkedIn, and Queensland Rail.</p>
<p>Jody B. Friedericks, Vice President &#038; Executive Creative Director, DMI Music and Media Solutions. He oversees all creative for the six divisions of the company, including the interactive division, all new business pitches, and the brand strategy work for blue chip clients ranging from Nestlé, Delta Airlines, General Mills, Build-A-Bear Workshop, Cisco, and Ford.</p>
<p>Jennifer Lyneis, President, UE 3 Promotions. She was AC record promoter of the year in 2008 and has worked with artists such as Jack Johnson, Brian McKnight, Nelly Furtado, and Barry Manilow. UE 3 is a leader in artist development, radio promotions, corporate sponsorship and music licensing for film, television and video.</p>
<p>Bruce Sterling, AEI Entertainment. Writer, producer, musical and artistic director to superstars and emerging artists including Beyonce, Christina Aguilera, Mariah Carey, Pink, Jennifer Lopez, Kelly Clarkson, Alicia Keys, Nelly Furtado and others, he is also producer of special events including Grove Summer Concert Series and The American Idol Tour. </p>
<p>Greg Weisman, Silver &#038; Friedman. Serving as &#8220;outside general counsel&#8221; for more than 100 brands in the apparel, footwear and accessories communities, he also represents several high-profile musicians, athletes, actors and celebrities in connection with their merchandising, endorsement, branding and other non-entertainment and off-the-field business endeavors.</p>
<p>Cheryl Hodgson, Hodgson Law Group (panel Moderator). Hodgson has participated in several landmark cases related to trademark and music-related matters, including cases involving entertainment trademark disputes. Her practice focuses upon deals in the music and entertainment industry, Internet and new media, licensing, endorsements and international brand protection strategies.</p>
<p><strong>When and Where:</strong>This special CCC program will take place Tuesday, March 8, 2011 at the Courtyard by Marriott Hotel, 15433 Ventura Blvd., Sherman Oaks, CA 91403 (near Sepulveda &#038; Ventura Blvd., just West of the 405 freeway). The parking entrance is on Orion Avenue and parking is free with validation at the event. Check-in is at 6:15 p.m., cocktails begin at 6:30, dinner at 7:00 with the presentation to follow. Cost is $40 for CCC members and college students with I.D., $50 for non-members.</p>
<p><strong>About the California Copyright Conference: </strong>The California Copyright Conference was established in 1953 for the discussion of copyright-related areas pertaining to music and entertainment. The CCC encourages, fosters and promotes an interest in all materials relating to copyrighting and other protection of intellectual and creative properties.</p>
<p>MCLE credit is available for all CCC programs.</p>
<p>To reserve a seat for the March 8th dinner program, or for more information on The CCC, visit <a href="http://www.theccc.org" class="autohyperlink" title="http://www.theccc.org" target="_blank">http://www.theccc.org</a> or call 818-379-3312.</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1847&type=feed" alt="" />]]></content:encoded>
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		<title>Helping Indie Bands Promote New Music: Neotrope and Music Computing Partner for Promo Offer</title>
		<link>http://advertisingindustrynewswire.com/2011/02/24/1839_220532.php</link>
		<comments>http://advertisingindustrynewswire.com/2011/02/24/1839_220532.php#comments</comments>
		<pubDate>Thu, 24 Feb 2011 22:05:32 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Alliances]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[Christopher Simmons]]></category>
		<category><![CDATA[Music Computing Inc]]></category>
		<category><![CDATA[StudioBLADE]]></category>
		<category><![CDATA[Victor Wong]]></category>

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		<description><![CDATA[AUSTIN, Texas /Advertising Industry Newswire/ &#8212; Austin-based tech start-up Music Computing recently announced a strategic partnership with California-based PR and brand marketing company, Neotrope(R) to launch a program to help promote indie bands and musicians who purchase Music Computing&#8217;s products during 2011. As part of this partnership, customers who purchase Music Computing products including their [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://advertisingindustrynewswire.com/META/AIN0211-musiccomp.jpg" alt="" title="Music Computing Inc" width="200" height="200" class="alignright size-full wp-image-1840" />AUSTIN, Texas /Advertising Industry Newswire/ &#8212; Austin-based tech start-up Music Computing recently announced a strategic partnership with California-based PR and brand marketing company, Neotrope(R) to launch a program to help promote indie bands and musicians who purchase Music Computing&#8217;s products during 2011. As part of this partnership, customers who purchase Music Computing products including their iKeyDOCK(TM) system compatible with Apple MacBook Pro notebooks and Windows 7 PCs, StudioBLADE(TM) music keyboard instruments, MotionCOMMAND(TM) LCD touch panels for multimedia, and CoreMC(TM) high-performance computers, will also receive free online promotion through Neotrope&#8217;s Send2Press(R) Newswire service.</p>
<p>Additionally, customers will be featured on <a href="http://MusicIndustryNewswire.com" class="autohyperlink" title="http://MusicIndustryNewswire.com" target="_blank">MusicIndustryNewswire.com</a> as well as numerous online media and social network portals worldwide.</p>
<p>&#8220;We&#8217;ve been working with Neotrope to help build our own brand,&#8221; said Music Computing&#8217;s founder and CEO, Victor Wong. &#8220;And our customers can now also benefit from this same expertise to help promote their band, album, website, concert tour, or whatever. Simply by purchasing a Music Computing product, they get free publicity with the help of a 30 year old marketing company.&#8221;</p>
<p>&#8220;I&#8217;ve been a fan of Victor&#8217;s for many years,&#8221; said Neotrope(R) founder and CEO, Christopher L. Simmons, a member of ASCAP and PRSA. &#8220;His various ventures over the years in both the technology and music industry have been both innovative and notable. With this new partnership we will begin to find interesting ways to align our various music industry capabilities to benefit indie bands and artists.&#8221;</p>
<p>Offer is valid on purchases of new hardware products from Music Computing from Feb. 10 through Dec. 1, 2011 and has approximate retail value of $90. Proof of purchase required and free service must be used in 2011. Service may be exchanged for discount on higher level premium services. Additional terms/conditions of offer provided to customer on delivery of MC product(s).</p>
<p>About Music Computing, Inc.:</p>
<p>A fully U.S. based company with local just-in-time (JIT) manufacturing capability, Music Computing designs, develops, and supports its products in-house. Products can typically ship within 7 days of an order being placed.</p>
<p>Victor Wong, with more than 20 years of industry expertise, brings his computer music and electronics design and development prowess to Music Computing, Inc. His mission for the company is to invent new technologies and to integrate them with proven standards leading to the best possible instruments for musicians, educators, and studios. For more information, visit: <a href="http://www.MusicComputing.com" class="autohyperlink" title="http://www.MusicComputing.com" target="_blank">www.MusicComputing.com</a> .</p>
<p><strong>About Neotrope:</strong><br />
Since 1983 Neotrope(R) has delivered services to raise organization awareness including brand identity, marketing, public relations (PR), and SEO services. Neotrope is also an entertainment publishing company involved in books, music, software, and online portals. The company pioneered the concept of search optimization of press release content back in 1997. Neotrope was an INC. 5000 company in 2009. More information: <a href="http://www.Neotrope.com" class="autohyperlink" title="http://www.Neotrope.com" target="_blank">www.Neotrope.com</a> .</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1839&type=feed" alt="" />]]></content:encoded>
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		<title>Interactive Book Marketing Service Engages and Envelops the Visitor in 3-D Environment</title>
		<link>http://advertisingindustrynewswire.com/2010/07/22/1659_182239.php</link>
		<comments>http://advertisingindustrynewswire.com/2010/07/22/1659_182239.php#comments</comments>
		<pubDate>Thu, 22 Jul 2010 18:22:39 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Advertising Services]]></category>
		<category><![CDATA[NEWS: eMarketing]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[NEWS: Product Launches]]></category>
		<category><![CDATA[NEWS: Websites]]></category>
		<category><![CDATA[4 Styles Enter-Active Systems]]></category>
		<category><![CDATA[JAF Industries]]></category>

		<guid isPermaLink="false">http://advertisingindustrynewswire.com/?p=1659</guid>
		<description><![CDATA[OKLAHOMA CITY, Okla. /Advertising Industry Newswire/ &#8212; JAF Industries this week announced a new solution for bringing a reader into an interactive environment to engage them about a book, or any other type of product. 4 Styles Enter-Active Systems, a division of JAF Industries, recently released an interactive tool that allows potential consumers to preview [...]]]></description>
			<content:encoded><![CDATA[<p>OKLAHOMA CITY, Okla. /Advertising Industry Newswire/ &#8212; JAF Industries this week announced a new solution for bringing a reader into an interactive environment to engage them about a book, or any other type of product. 4 Styles Enter-Active Systems, a division of JAF Industries, recently released an interactive tool that allows potential consumers to preview books and other products in a manner that appeals to all four learning styles: auditory; kinesthetic; visual and reading/writing. </p>
<p><img src="http://advertisingindustrynewswire.com/META/AIN0710-4senteractive.jpg" alt="" title="4 Styles Enter-Active Systems" width="200" height="200" class="alignleft size-full wp-image-1660" />Posed with the challenge of marketing his new book, &#8220;Falling Apart&#8221; (ISBN: 978-160-594-3954), author Ken Brown gathered together a team of learning experts to design a tool like no other &#8211; 4 Styles Enter-Active Systems &#8211; to help authors, publishers and companies to promote and market their books and other products. </p>
<p>&#8220;This very cool and revolutionary new marketing tool prompts the user to click on images, colors and messages. During this time, music and voice overs entertain the user and he or she must follow directions to get to the next level,&#8221; says Brown. </p>
<p>In the case of this launch design, each level provides book teasers and excerpts to draw the user deeper into the story, which eventually ends up leaving him or her wanting more.</p>
<p>For example, in the book preview for &#8220;Falling Apart,&#8221; the user begins in a contemporary living room setting where he or she must click on seven items before advancing to the next level. Each item, when clicked on, reveals part of the story. </p>
<p>&#8220;Each preview can be custom designed to meet the needs of the client,&#8221; says Brown. &#8220;So many companies and individuals can benefit and truly need this tool to introduce their books or other products.&#8221;</p>
<p>Brown explains that this interactive tool can be applied to just about any product that someone wants to promote.<br />
<strong><br />
About the Creators:</strong></p>
<p>Ken Brown brings nearly 40 years of experience of customer service to life with his unique belief that a customer is more than just a number. And, while technology has changed, his philosophy has not. His ideas and innovations have brought him success in business with each successive endeavor he has undertaken. Never forgetting his abilities as an artist, in 2009 he co-authored the fiction book, &#8220;Falling Apart&#8221; and then launched 4 Styles Enter-Active Systems. </p>
<p>Ken&#8217;s wife, Tammy, is a teacher and co-author of &#8220;Falling Apart.&#8221; Wanting to find new ways to promote and encourage people to read, she used what she learned teaching, going to school, and writing to also help start 4 Styles Enter-Active Systems.</p>
<p>For more detailed information about 4 Styles Enter-Active Systems, visit: <a href="http://www.enteractivesystems.com" class="autohyperlink" title="http://www.enteractivesystems.com" target="_blank">www.enteractivesystems.com</a> .</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1659&type=feed" alt="" />]]></content:encoded>
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		<title>Marketing Your Band &#8211; New Book: The Artist&#8217;s Guide to Success in the Music Business</title>
		<link>http://advertisingindustrynewswire.com/2010/05/06/1541_223204.php</link>
		<comments>http://advertisingindustrynewswire.com/2010/05/06/1541_223204.php#comments</comments>
		<pubDate>Thu, 06 May 2010 22:32:04 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Books and Podcasts]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[loren weisman]]></category>
		<category><![CDATA[music marketing]]></category>

		<guid isPermaLink="false">http://advertisingindustrynewswire.com/?p=1541</guid>
		<description><![CDATA[SEATTLE, Wash. /Advertising Industry Newswire/ &#8212; &#8220;The Artist&#8217;s Guide to Success in the Music Business&#8221; (ISBN: 978-1-935359-33-3) was just released by author Loren Weisman. The book is a detailed analysis of the subjects that all musicians should understand and apply in order to pursue a successful and sustainable career in music. Full of ideas and [...]]]></description>
			<content:encoded><![CDATA[<p>SEATTLE, Wash. /Advertising Industry Newswire/ &#8212; &#8220;The Artist&#8217;s Guide to Success in the Music Business&#8221; (ISBN: 978-1-935359-33-3) was just released by author Loren Weisman. The book is a detailed analysis of the subjects that all musicians should understand and apply in order to pursue a successful and sustainable career in music. Full of ideas and practical advice, this book provides comprehensive details on how to optimize success and achieve sustainability and self-empowerment in today&#8217;s music business. </p>
<p><img src="http://advertisingindustrynewswire.com/META/AIN5010-LorenBook.jpg" alt="" title="Loren Weisman book" width="200" height="200" class="alignleft size-full wp-image-1542" />From production and performance to marketing and career-building, this book instructs artists on how to take the hard-earned lessons of a fellow musician and put them to work in their own careers. This book has already received favorable reviews from several industry veterans such as Scotty Moore, Jon &#8220;Bermuda&#8221; Schwartz, JC Conga and many more.</p>
<p>&#8220;It is going to be a harder road than you thought, and short-cutting, half-assing, and second-guessing will only hurt your career in the end. Step out, step up, and step forward. If you can&#8217;t take those three steps, you don&#8217;t belong in today&#8217;s music business,&#8221; says Loren Weisman. </p>
<p>Murl Allen Sanders states, &#8220;Loren Weisman&#8217;s book is, in a word, comprehensive. It is an impressive book chock full of practical advice for musicians interested in being successful in the music business. It covers every aspect of what emerging artists need to know.&#8221;</p>
<p>Additionally, 25% of the book sales revenue goes each month to a different charity organization for their continued dedication to independent musicians and music education. This month&#8217;s (April 16, 2010 to May 16, 2010) donation is going to The Youngstown Cultural Arts Center. Read more about Youngstown at <a href="http://www.youngstownarts.org" class="autohyperlink" title="http://www.youngstownarts.org" target="_blank">www.youngstownarts.org</a> .</p>
<p>Title &#8211; The Artist&#8217;s Guide to Success in the Music Business<br />
Subtitle &#8211; The Best Moves for the Roughest Odds<br />
Author &#8211; Loren Weisman<br />
Type &#8211; Paper Back &#8211; 6&#8243; x 9&#8243;<br />
ISBN-10: 1-935359-33-9<br />
ISBN-13: 978-1-935359-33-3<br />
LCCN: 2010903762<br />
Page Count &#8211; 423<br />
Book Web Site &#8211; <a href="http://www.artistsguide.net" class="autohyperlink" title="http://www.artistsguide.net" target="_blank">www.artistsguide.net</a> .</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1541&type=feed" alt="" />]]></content:encoded>
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		<title>Authors and Self-Publishers Learn Secrets of Book Publishing and Marketing from 15 Experts at SPOC 2010</title>
		<link>http://advertisingindustrynewswire.com/2010/04/13/1521_171533.php</link>
		<comments>http://advertisingindustrynewswire.com/2010/04/13/1521_171533.php#comments</comments>
		<pubDate>Tue, 13 Apr 2010 17:15:33 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[NEWS: Trade Shows and Events]]></category>
		<category><![CDATA[book marketing]]></category>
		<category><![CDATA[Self-Publishers Online Conference]]></category>
		<category><![CDATA[SPOC]]></category>

		<guid isPermaLink="false">http://advertisingindustrynewswire.com/?p=1521</guid>
		<description><![CDATA[SANDPOINT, Idaho /Advertising Industry Newswire/ &#8212; The second annual Self-Publishers Online Conference (SPOC) gives entrepreneurial writers, authors, and publishers the opportunity to learn from experts in book publishing from the convenience of their own office. At SPOC, everyone is encouraged to &#8220;Live Long and Publish!&#8221; This three-day virtual event features expert speakers on May 12, [...]]]></description>
			<content:encoded><![CDATA[<p>SANDPOINT, Idaho /Advertising Industry Newswire/ &#8212; The second annual Self-Publishers Online Conference (SPOC) gives entrepreneurial writers, authors, and publishers the opportunity to learn from experts in book publishing from the convenience of their own office. At SPOC, everyone is encouraged to &#8220;Live Long and Publish!&#8221; This three-day virtual event features expert speakers on May 12, 13, and 14, 2010.</p>
<p><img src="http://advertisingindustrynewswire.com/META/AIN0410-SPOC2010.jpg" alt="" title="SPOC 2010" width="200" height="200" class="alignleft size-full wp-image-1522" />Authors and self-publishers can attend SPOC when they have time in their schedule. There is no charge for a Basic Attendance pass. Attendees can wander the virtual exhibit hall, take part in online conversations, attend informative teleseminars, participate in Q&#038;A roundtable discussions, and discover helpful information about writing and publishing quality books. </p>
<p>Fifteen publishing experts will offer information and advice for both aspiring and veteran self-publishers:<br />
* Kate Bandos, publicity expert who has worked with hundreds of publishers and authors will talk about &#8220;DIY Book Promotion&#8221;<br />
* Peter Bowerman, author of The Well-Fed Self-Publisher will explain how to &#8220;Build Your Own Well-Fed Empire&#8221;<br />
* Susan Daffron and James Byrd, owners of Logical Expressions, Inc. and author of Publishize: How to Quickly and Affordably Self-Publish a Book that Promotes Your Expertise will discuss how to &#8220;Finish Your Book the Publishize Way&#8221;<br />
* Janet Goldstein, a NYC-based publishing and strategy consultant will present the &#8220;Platform Manifesto for Authorpreneurs&#8221;<br />
* Mark Victor Hansen, co-author of the best-selling Chicken Soup for the Soul books will share &#8220;Wealthy Writers Wisdom&#8221;<br />
* Hobie Hobart, co-owner of Dunn and Associates will explain how to go from &#8220;Book Cover to Blockbuster Brand&#8221;<br />
* John Kremer, author of 1001 Ways to Market Your Books will present &#8220;Book Promotion 101: The Secrets to Book Marketing Success&#8221;<br />
* Mark Levine, author of the Fine Print of Self-Publishing: The Contracts and Services of 45 Self-Publishing Companies Ranked, Analyzed, and Exposed will explain &#8220;How to Avoid Publishing Pitfalls&#8221;<br />
* William Patterson, internationally recognized book marketing, business and wealth coach will share &#8220;How to Turn Your Product Line into a Fortune&#8221;<br />
* Dan Poynter, self-publishing guru and the author of the bestselling Self-Publishing Manual will discuss &#8220;Self-Publishing Past, Present, and Future&#8221;<br />
* Fern Reiss, author of the Publishing Game series of books and director of the International Association of Writers will explain &#8220;How Self-Publishers Can Thrive in Today&#8217;s Publishing Climate&#8221;<br />
* M.J. Rose, international bestselling author of 10 novels and creator of AuthorBuzz promotion service will reveal how to &#8220;Buzz Your Book&#8221;<br />
* Penny C. Sansevieri, media relations expert and author of Red Hot Internet Publicity will present &#8220;How to Leverage Social Media for Profit&#8221;<br />
* Peter Winick, consultant to thought leaders, authors and gurus will explain how to &#8220;Develop and Execute a Strategy to Monetize Your Platform&#8221;<br />
* Marcia Yudkin, creative marketing expert and author of 11 books will present &#8220;Writing Without Angst.&#8221;</p>
<p>Attendees can register online at <a href="http://www.SelfPublishersOnlineConference.com" class="autohyperlink" title="http://www.SelfPublishersOnlineConference.com" target="_blank">www.SelfPublishersOnlineConference.com</a> . A free Basic attendance pass gives participants live call-in access to the teleseminars and a log in for the exhibit hall and seminar handouts. Paid Standard and Premium passes offer access to the seminar recordings and a wide range of bonus materials.</p>
<p><strong>About the Self-Publishers Online Conference:</strong><br />
The Self-Publishers Online Conference (SPOC) is being put on by Logical Expressions, Inc. (<a href="http://www.LogicalExpressions.com" class="autohyperlink" title="http://www.LogicalExpressions.com" target="_blank">www.LogicalExpressions.com</a>). SPOC gives sponsors an opportunity to showcase products and services to attendees who are seeking information about how to become a self-published author. The event consists of teleseminars with self-publishing experts and a virtual exhibit hall and conference rooms, which feature sponsor, exhibitor, and speaker information. More information is available at <a href="http://www.SelfPublishersOnlineConference.com" class="autohyperlink" title="http://www.SelfPublishersOnlineConference.com" target="_blank">www.SelfPublishersOnlineConference.com</a> .</p>
<p><strong>About Logical Expressions, Inc.:</strong><br />
Logical Expressions is a software and publishing company based Sandpoint, Idaho that is owned by Susan Daffron and James Byrd. The company offers affordable books, software, tools, and services that help businesses with print and online publishing projects. In addition to publishing its own series of books, Logical Expressions offers book production and consulting services to help guide people through the steps to become successful independent self-publishers.</p>
<p>Event sponsors include Neotrope&reg;, whose Send2Press&reg; Newswire service (<a href="http://www.Send2Press.com" class="autohyperlink" title="http://www.Send2Press.com" target="_blank">www.Send2Press.com</a>) will be providing both promotional services for the event, as well as discounts on book promotion packages for attending book authors and small publishers. See SPOC Web site for more information.</p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1521&type=feed" alt="" />]]></content:encoded>
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		<title>Audiolife and ReverbNation Create the &#8216;Reverb Store&#8217; &#8211; the Ultimate eCommerce Solution for Music Artists and Labels</title>
		<link>http://advertisingindustrynewswire.com/2009/09/16/1213_215935.php</link>
		<comments>http://advertisingindustrynewswire.com/2009/09/16/1213_215935.php#comments</comments>
		<pubDate>Wed, 16 Sep 2009 21:59:35 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[NEWS: Websites]]></category>
		<category><![CDATA[Audiolife]]></category>
		<category><![CDATA[ReverbNation]]></category>
		<category><![CDATA[The Reverb Store]]></category>

		<guid isPermaLink="false">http://advertisingindustrynewswire.com/?p=1213</guid>
		<description><![CDATA[NEW YORK, N.Y. /Advertising Industry Newswire/ &#8212; ReverbNation, the leading marketing platform for more than 450,000 artists, labels, managers and venues, has partnered with Audiolife, the leader in direct-to-fan eCommerce, to create the Reverb Store. The Reverb Store is a complete direct-to-fan eCommerce offering that is accessible to every ReverbNation artist at no charge. The [...]]]></description>
			<content:encoded><![CDATA[<p>NEW YORK, N.Y. /Advertising Industry Newswire/ &#8212; ReverbNation, the leading marketing platform for more than 450,000 artists, labels, managers and venues, has partnered with Audiolife, the leader in direct-to-fan eCommerce, to create the Reverb Store. The Reverb Store is a complete direct-to-fan eCommerce offering that is accessible to every ReverbNation artist at no charge. The Reverb Store allows artists and record labels to design an unlimited number of physical and digital products online, and then offer them for sale without spending a single dollar up front to generate inventory. The products are produced on-demand when they are ordered, then delivered straight to the fan.</p>
<p><img src="http://advertisingindustrynewswire.com/META/09-0916-ReverbNt_72dpi.jpg" alt="The Reverb Store" title="The Reverb Store" width="240" height="130" class="alignleft size-full wp-image-1214" />&#8220;ReverbNation has been building toward this goal since day one. We wanted to provide a single turnkey solution for the serious musician that allowed them to promote, build and manage a fan-base, and transact business with them,&#8221; said Michael Doernberg, CEO of ReverbNation. &#8220;Audiolife shared our vision. The Reverb Store allows artists to layer a purchasing opportunity into every fan interaction they have online, whether it&#8217;s at Facebook, MySpace, a blog, or the band&#8217;s own Web site.&#8221;</p>
<p>Brandon Hance, Founder and CEO of Audiolife adds, &#8220;Artists need solutions that can help them grow their fan base and convert those fans into customers. The Reverb Store is the total package, combining the best of ReverbNation and Audiolife. With potentially hundreds of thousands of artists and labels using the Reverb Store, Audiolife can stay focused on innovating and enhancing the commerce and merchandising capabilities of the product.&#8221;</p>
<p><strong>The Reverb Store is currently in private Beta, and will be publicly available at <a href="http://ReverbNation.com" class="autohyperlink" title="http://ReverbNation.com" target="_blank">ReverbNation.com</a> in October:</strong></p>
<p>The Reverb Store is free to setup and run.</p>
<p>ANY Artist can open a store, create as many custom items as they want, and operate the store for free. No monthly minimums, no monthly fees.</p>
<p>There is no inventory to buy up front, and no hassles.</p>
<p>Artists create unlimited &#8216;virtual&#8217; inventory for merchandise, CDs, ringtones, and downloads, for sale in the store. Items are produced and shipped (or downloaded) when a fan makes a purchase. It requires no cash up front, no storage of inventory, and no packaging or shipping by the artist.</p>
<p>Comes standard with integrated marketing and promotion tools.</p>
<p>The Reverb Store is woven into the very fabric of ReverbNation&#8217;s leading marketing and promotion system, making it the only store that can help drive more sales right out of the box.</p>
<p>Works on Facebook, MySpace, Twitter, and more.</p>
<p>Reverb Store works on Facebook, MySpace, Twitter, home pages, blogs, and more. It&#8217;s easily deployed as a widget, application, email or hyperlink &#8211; so fans can buy from wherever they live online. </p>
<p>Customizable look and feel. </p>
<p>It&#8217;s about the Artist&#8217;s brand, not ours. The Reverb Store can be customized with the Artist&#8217;s own background, header bar, and more, helping to build the Artist&#8217;s brand, and allowing the store to fit seamlessly into Web sites, blogs or social networks. </p>
<p>Artists can buy their own products in small batch or bulk.</p>
<p>Whether the need is 30 customized t-shirts for the next show or 3,000 t-shirts for taking on tour, Artists can tap into their own Reverb Store at competitive wholesale and bulk prices.</p>
<p>Artists, Labels, or Distributors interested in learning more about Reverb Store can send an email to: ReverbStore@reverbnation.com .</p>
<p>Media inquiries:<br />
Mike Doernberg (ReverbNation)<br />
919.682.9593<br />
Press[at]<a href="http://ReverbNation.com" class="autohyperlink" title="http://ReverbNation.com" target="_blank">ReverbNation.com</a> .</p>
<p><strong>About ReverbNation:</strong></p>
<p>ReverbNation provides the innovative marketing platform that musicians need to compete, cooperate and stand out in an increasingly noisy online environment. Unlike typical closed communities, artists use ReverbNation as their home base for approaching marketing and promotion across the Internet as a whole &#8211; be it via social networks, blogs, email, IM or the artist&#8217;s homepage. </p>
<p>Tools like FanReach Pro, Street Team Manager, Fan Exclusives, and a vast array of widgets and social networking applications give the artist the power to spread their music and information virtually anywhere. Real-time stats provide a 360-degree view of how the music is spreading, who is listening, and which fans are actually passing it on to their friends and posting it on their pages. ReverbNation empowers Artists to take their music to the people, no matter where they spend their time online. </p>
<p>For more information about the company, please visit <a href="http://www.ReverbNation.com" class="autohyperlink" title="http://www.ReverbNation.com" target="_blank">www.ReverbNation.com</a> . </p>
<p><strong>About Audiolife:</strong></p>
<p>Audiolife is the leading Direct-to-Fan eCommerce platform that empowers independent artists and record labels to cost-effectively make money by selling CDs, merchandise, digital downloads and ringtones with no upfront inventory costs. The first-of-its-kind eCommerce platform facilitates selling products &#8220;on-demand&#8221; directly to fans via portable storefronts on Web sites, blogs, and social networks. No other platform, specifically created for artists, provides a worldwide, one-stop-shop solution for custom promotion, manufacturing and distribution.</p>
<p>For more information about Audiolife, please visit <a href="http://www.Audiolife.com" class="autohyperlink" title="http://www.Audiolife.com" target="_blank">www.Audiolife.com</a></p>
<hr/>Copyright &copy; 2012 <strong><a href="http://advertisingindustrynewswire.com">Advertising Industry Newswire</a>(TM)</strong>. A unit of Neotrope&reg; - all rights reserved. For Licensing Information, contact legal@advertisingindustrynewswire.com <br/><span style="float: right;font-size: 7pt"><a href="http://www.neotrope.net">Part of the NEOTROPE&#174;.News Network.</a></span><img src="http://advertisingindustrynewswire.com/?ak_action=api_record_view&id=1213&type=feed" alt="" />]]></content:encoded>
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		<title>WhiteFlash Diamond Contest Movie Tie-in with &#8216;My Life In Ruins&#8217; Winner Announced</title>
		<link>http://advertisingindustrynewswire.com/2009/07/07/1019_155928.php</link>
		<comments>http://advertisingindustrynewswire.com/2009/07/07/1019_155928.php#comments</comments>
		<pubDate>Tue, 07 Jul 2009 15:59:28 +0000</pubDate>
		<dc:creator>Carly Zed Zander</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[NEWS: Entertainment Marketing]]></category>
		<category><![CDATA[NEWS: Industry News]]></category>
		<category><![CDATA[WhiteFlash]]></category>

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		<description><![CDATA[HOUSTON, Texas &#8212; The results are in! In a contest based on the hit Fox Searchlight Pictures film &#8220;My Life In Ruins,&#8221; WhiteFlash.com, the Internet&#8217;s premier online jewelry retailer, found their site flooded with close to 12,000 hopeful winners of a diamond right hand ring. In this touching and titillating tale of self discovery and [...]]]></description>
			<content:encoded><![CDATA[<p>HOUSTON, Texas &#8212; The results are in! In a contest based on the hit Fox Searchlight Pictures film &#8220;My Life In Ruins,&#8221; <a href="http://WhiteFlash.com" class="autohyperlink" title="http://WhiteFlash.com" target="_blank">WhiteFlash.com</a>, the Internet&#8217;s premier online jewelry retailer, found their site flooded with close to 12,000 hopeful winners of a diamond right hand ring. In this touching and titillating tale of self discovery and love, Nia Vardalos, star of &#8220;My Big Fat Greek Wedding,&#8221; plays a tour guide named Georgia who has lost her &#8220;kefi&#8221; (Greek for &#8220;mojo&#8221;) in the new film &#8220;My Life in Ruins.&#8221; Georgia subsequently travels to her homeland of Greece leading a ragtag group of travelers and a quirky bus driver. She eventually finds herself, and Mr. Right, in what was the ruins of her life.</p>
<p><img src="http://advertisingindustrynewswire.com/META/09-0706-whiteflash_72dpi.jpg" alt="WhiteFlash movie promo" title="WhiteFlash movie promo" width="180" height="180" class="alignleft size-full wp-image-1020" />The Diamond Right Hand Ring Sweepstakes, which celebrated the June 5th release of the movie, ran through June 30th and allowed visitors to the <a href="http://WhiteFlash.com" class="autohyperlink" title="http://WhiteFlash.com" target="_blank">WhiteFlash.com</a> site to enter with no purchase necessary. The contest playfully urged entrants to let their brilliance shine so that they could find their inner self and hopefully Mr. Right. In a surprise twist, the winner had already found HIS Mrs. Right!</p>
<p>Sean Dockett, hailing from Mount Royal, NJ, was selected as the Grand prize winner of the Staggered to the Right diamond ring. Featuring six brilliant WhiteFlash ACA diamond melee diamonds, this stylish ring was going to be a surprise gift for his lucky wife. </p>
<p>About WhiteFlash</p>
<p><a href="http://WhiteFlash.com" class="autohyperlink" title="http://WhiteFlash.com" target="_blank">WhiteFlash.com</a> is the first company in the U.S. to offer an exclusive brand of Hearts &#038; Arrows diamond and bring the sheer beauty of &#8220;super ideal cut&#8221; to the Internet. Debi Wexler, a computer entrepreneur founded <a href="http://WhiteFlash.com" class="autohyperlink" title="http://WhiteFlash.com" target="_blank">WhiteFlash.com</a> in 2000 bringing an expansive selection of loose diamonds to the Internet, including an exclusive brand of Hearts &#038; Arrows diamonds. &#8216;A Cut Above&#8217; (ACA(TM)) is unmatched in its brilliance, fire and sparkle and remains the only Hearts &#038; Arrows diamond sold online with advertised standards and a &#8220;true patterning&#8221; guarantee. </p>
<p>WhiteFlash also offers original, handcrafted platinum and gold settings, diamond engagement rings and wedding bands, custom designs and specialty jewelry.</p>
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