INTERVIEW: Getting a B2B marketing campaign started can be daunting, and many marketing experts have adopted the so-called “duct tape marketing” program created by John Jantsch to provide key focus implementations for their clients. Kelly Weppler is the owner and founder of WH & Associates, an inbound marketing agency that works with business-to-business (B2B) companies to “enhance their online presence, to generate leads, and to design a complete customer experience that helps their clients stand out from their competitors.”
Category: B2B Marketing
AUSTIN, Texas /Advertising Industry Newswire/ — B2B Marketing Strategist, and Authorized Duct Tape Marketing Consultant, Dawn Westerberg will be presenting “Adding Google+ To Your Marketing Mix” for members of The Association of Strategic Marketing on Thursday, March 15, 2012. Westerberg believes that the integration between Google+ and other widely used Google applications, services and tools such as Gmail, Google Places, Chrome and Blogger, to name just a few, create a convenient and powerful platform for B2B marketers and business.
AUSTIN, Texas /Advertising Industry Newswire/ — B2B Marketing Strategist Dawn Westerberg, was a guest speaker at the Texas Association of Certified Public Accountants (TACPA) Winter Meeting. In her session “CPAs and Social Media,” Westerberg identified areas where Social Media can benefit small CPA firms, and single person firms in much the same way that networking and word of mouth referrals can benefit professionals.