B2B Marketing

B2B Marketing

Kelly Weppler

INTERVIEW: Getting a B2B marketing campaign started can be daunting, and many marketing experts have adopted the so-called "duct tape marketing" program created by John Jantsch to provide key focus implementations for their clients. Kelly Weppler is the owner and founder of WH & Associates, an inbound marketing agency that works with business-to-business (B2B) companies to "enhance their online presence, to generate leads, and to design a complete customer experience that helps their clients stand out from their competitors."

AUSTIN, Texas /Advertising Industry Newswire/ -- B2B Marketing Strategist, and Authorized Duct Tape Marketing Consultant, Dawn Westerberg will be presenting "Adding Google+ To Your Marketing Mix" for members of The Association of Strategic Marketing on Thursday, March 15, 2012. Westerberg believes that the integration between Google+ and other widely used Google applications, services and tools such as Gmail, Google Places, Chrome and Blogger, to name just a few, create a convenient and powerful platform for B2B marketers and business.

AUSTIN, Texas /Advertising Industry Newswire/ -- B2B Marketing Strategist Dawn Westerberg, was a guest speaker at the Texas Association of Certified Public Accountants (TACPA) Winter Meeting. In her session "CPAs and Social Media," Westerberg identified areas where Social Media can benefit small CPA firms, and single person firms in much the same way that networking and word of mouth referrals can benefit professionals.

NEW YORK, N.Y. /Advertising Industry Newswire/ -- Masterseek, the world's fastest-growing B2B search engine platform, has announced an important milestone: The business search engine giant has now reached 100 million business profiles.

AUSTIN, Texas /Advertising Industry Newswire/ -- Dawn Westerberg, president of Dawn Westerberg Consulting LLC, will speak on B2B Marketing, "The New Normal: Marketing Your...