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NEWS: Healthcare Marketing

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Marketing Long Term Care to Seniors: LTCA named a finalist in SeniorHomes’ Best of Web Awards 2012

By ⋅ April 20, 2012 ⋅ Post a comment

OVERLAND PARK, Kan. /Advertising Industry Newswire/ — National LTC Network member Long Term Care Associates (LTCA) recently became a finalist in the ‘Social Media Rockstars – Organizations’ category of SeniorHomes’ 2012 ‘Best Of The Web Awards.’ The contest identified some of the most valuable resources across the web for seniors, caregivers and industry professionals in 10 categories, and was judged by a panel of leading experts in the senior living industry.

3 in 4 Need More industry trade group continues building LTC awareness campaign

By ⋅ December 14, 2011 ⋅ Post a comment

KIRKLAND, Wash. /Advertising Industry Newswire/ — The 3in4 Association recently added seven new members to its advisory board, and received increased support from two insurance carriers: John Hancock, an existing member of the organization, and Genworth, which provided sponsorship of a meaningful consumer study. The goal of the campaign is to warn Americans about a looming problem. The majority will be affected at some point by long-term care needs of themselves or a close family member, says Mark Goldberg.

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