Pharma Marketing

Pharma Marketing

Beth Thompson


ATLANTA, Ga. /Advertising Industry Newswire/ -- Beth Thompson has joined CMI as Vice President, Qualitative Research. Thompson brings a 20-year track record of successfully conducting highly complex domestic and global marketing research with a focus on the pharmaceuticals and life sciences industries. CMI Research is a leader in marketing research services and insight.

CMI Research


ATLANTA, Ga. /Advertising Industry Newswire/ -- At the PMRG National Annual Conference March 10-12 in Maryland, Pfizer and CMI Research will present: "Engaging Stakeholders with A Story - 3 Tips to Improve Research Reporting." The presentation will be based on actual results of a recent study conducted of mothers of children with a medical condition to evaluate opportunities for a medication.


PHILADELPHIA, Pa. /Advertising Industry Newswire/ -- E'shee Clinical Esthetic announced a new skin care product based on a combination of stem cell and infrared nanotechnology. It is the most potent skin care formula that combines gene therapy (FGF-1 peptide) and Far Infrared Powder (FIR) to rejuvenate and restore the beauty of damaged or aging skin. This new Elixir of Life Serum helps to activate the body's stem cells to repair damaged tissue and skin regeneration.


ATLANTA, Ga. /Advertising Industry Newswire/ -- Integrative Logic, a leading full-service, integrated database marketing provider, earned a 2010 Atlanta Marketer of the Year (AMY)...


LONDON, U.K. /Advertising Industry Newswire/ -- The pharmaceutical industry is facing unprecedented challenges on many fronts - a slew of patient expiries, a lack...


BUFFALO, N.Y. /Advertising Industry Newswire/ -- U.K. Medical products manufacturer MedTrade Products Ltd. has selected CityMade Logistics to manage the sales, marketing and distribution...


NEW YORK, N.Y. and LONDON, U.K. /Advertising Industry Newswire/ -- Eularis is announcing the release of its report "How To Harness The Power Of...


LONDON, U.K. -- Dr. Andree Bates, President of the Pharmaceutical analytics company Eularis, will be delivering a MasterClass on how to tell if you...


NEW YORK, LONDON, TOKYO -- In today's environment, Pharmaceutical companies find themselves in a bind. Drug launches used to be able to achieve high...


NEW YORK, N.Y. -- Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as...


TEMPE, Ariz. -- Nearly 1 of every 5 deaths is related to smoking. Cigarettes kill more Americans a year than alcohol, car accidents, suicide,...


NEW YORK, N.Y. and TOKYO, JAPAN -- Branded Pharmaceutical companies are painfully aware of the astronomical growth of Generics competition. By the end of...


TOKYO and LONDON, UK -- Dr. Andree Bates, president of the New York and London-based pharmaceutical analytics company Eularis, delivered a presentation on how...


Dr. Andree BatesNEW YORK, N.Y. and LONDON, U.K. -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on Making the Right Research Decision for ROI - The Link Between Research and Decisions on Bottom Line Return.


NEW YORK, N.Y. and LONDON, U.K. -- Costing the global pharmaceutical industry an estimated $30 billion per year and causing an estimated 125,000 deaths per year in the United States, patient non-adherence is a looming issue in the healthcare industry. Eularis has responded to this problem with a new report, available today, titled, "Ensuring Profitable Patient Adherence Programs."


NEW YORK, N.Y. and LONDON, U.K. -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on meeting the challenges of measuring ROI within the changing dynamics of the pharma industry. On Wednesday 26 March 2008, Dr. Bates will deliver a presentation titled, "Are You Up to the Challenge of Measuring ROI in Changing Dynamics of the Pharma Industry?"


quarterback Tom BradyTEMPE, Ariz. -- Superbowl quarterback, Tom Brady has agreed to be the face of Myo-Med, for the launch of their 2008 media campaign. BioForce, the makers of Myo-Med, recently appointed STG Media Corp. as their agency of record to assist them in creating brand awareness among athletes and arthritis sufferers nationwide.


NEW YORK, N.Y. -- Brand teams at a leading New York healthcare communications group are taking their digital skills to the next level at a day-long Tech Fit fair on Tuesday, February 12, 2008, at Saatchi & Saatchi Healthcare Communications Group (SSHCG) headquarters in lower Manhattan. According to Sam Welch, SSHCG president, "Tech Fit isn't the usual show and tell one-off. It is the latest innovation in SSHCG's ongoing program of digital training."


NEW YORK, N.Y. and LONDON, U.K. -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on marketing return at the Pharmaceutical Marketing Society Half-day Conference: ROI or RIP. At 2:30 p.m. on Monday 26 November 2007, Dr. Bates will deliver a presentation titled, "What Can Be Measured?"


LONDON, U.K. -- Eularis is announcing the release of an update to its report, "Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line." Originally offered in February 2007, the comprehensive report has been revised to provide pharmaceutical marketers with a competitive edge and the latest research information.