Category Archives: Retail Business

Dynamic Media Michigan

Dynamic Media helps companies sound better for B2C with satellite music for retail, hospitality environments, and on-hold music

Dynamic Media MichiganSTERLING HEIGHTS, Mich. /Advertising Industry Newswire/ — “This is one of the best times of years to implement music for business,” Ryan Santangelo, president of Dynamic Media LLC says. “Music influences behavior and affects mood and allows retailers and restaurant managers to set the most appropriate environment for its customers. Happy customers buy and come back for more.”

The busiest buying season of the year is here and businesses are seeking ways to cash in. Dynamic Media can help. It offers targeted music for business, music on hold, restaurant music, office music and on-hold messaging. In addition to music for business and restaurant music, on-hold messaging and office music are also powerful tools. For example, 60 percent of all callers will be placed on hold and it’s important to make the best use of that time.

On-hold messaging provides callers with customized on-hold messages that are designed to give specific information about the business’ products, services and current promotions. This on-hold messaging service creates sales opportunities, reduces callers perceived wait time, and more.

Sirius Radio for business is another ideal way to entertain and engage customers. This licensed in-store music service provides 69 commercial-free channels made available to nearly all American businesses located in the United States. This service can also be used for music on hold.

“Currently, we are the nation’s largest provider of Sirius music for business,” Santangelo says. “Sirius music for business provides the most up-to-date, dynamic background music programming that satellite radio has to offer. It allows businesses to give customers the same Sirius programming that they may already enjoy in their cars or homes while establishing a mutual connection the moment they walk through the door.”

The fact is that a happy environment drives bigger sales. And which tool is used all depends on the business’ specific needs. If a business wants to promote and reinforce its brand while shoppers are making purchasing decisions, in-store messaging may be the way to go. If a restaurant wants customers to linger at the bar, restaurant music may be the answer.

“What all services have in common is that they all work to maximize time with customers to increase a business’ bottom line,” Santangelo says.

In business for more than 10 years, Dynamic Media is the nation’s leader in music for business, music on hold, in-store messaging, and on-hold messaging. Its award-winning service has led to 20,000 plus businesses that have already signed up.

For more information, visit: .

Elixir of Life KI Therapy Serum

Product Launch: Elixir of Life KI Therapy Serum from E’shee Clinical Esthetic

PHILADELPHIA, Pa. /Advertising Industry Newswire/ — E’shee Clinical Esthetic announced a new skin care product based on a combination of stem cell and infrared nanotechnology. It is the most potent skin care formula that combines gene therapy (FGF-1 peptide) and Far Infrared Powder (FIR) to rejuvenate and restore the beauty of damaged or aging skin. This new Elixir of Life Serum helps to activate the body’s stem cells to repair damaged tissue and skin regeneration.

“Results are proven. The FGF-1 peptide – the stem cell activator – helps to increase new skin cell growth at least 10-20 times faster than with other skin care products,” says Nataly Giter, founder, E’shee Clinical Esthetic.

Elixir of Life is ideal for people with circulation problems due to external factors such as pollution, and physical problems due to illness, medications or smoking. It works to repair dark circles and broken capillaries; delays the overall skin aging process through skin repair and re-growth; and also works to properly heal and repair scar tissue.

People of all ages – men and women – will see physical results within 30 days. Skin will be healthier and firmer with a smoother and more even skin tone.

“Ultimately, this new product helps to restore blood flow; aids with toxin removal; repairs broken capillaries; and reverses skin damage. We are very excited to offer this to anyone wishing to dramatically improve their skin care,” says Giter.

About E’shee Clinical Esthetic:
E’shee was launched in 2009 by Nataly Giter, a hands-on skin care professional with more than 20 years of experience. Through research and practical experience, she learned about the most effective ingredients for advanced skin care and became associated with Dr. Chiu, a professor from Ohio University and the first global pioneer to clone the human FGF-1 gene.

Together with Dr. Chiu and their combined connections to industry professionals, they utilized FGF-1 to create an extraordinary anti-aging product line, using 99 percent pure FGF-1 peptide – the best quality available outside of the human body.

For more information on E’shee Clinical Esthetic, visit: .

Mini Backboards

Product Launch: New custom sports award product announced by Mini Backboards LLC

SKIPPACK, Pa. /Advertising Industry Newswire/ — A new advertising and award product launched by entrepreneur Shane McGinley has become a “slam dunk” for new product launches. The Mini Backboard is a highly detailed “mint-like” mini basketball backboard that looks so amazingly real, but only smaller. The Mini Backboard can be laser engraved to create one of the most exciting and unique achievement/recognition awards in the industry. Its original design makes it easy to hang on any wall for display.

What started out as a high school graduation project has now evolved into a full-time business for one savvy, young businessman, Shane McGinley, founder of Mini Backboards – a manufacturer of the hottest, most unique product to hit the basketball award and gift decor market in years.

After encouragement from teachers and family (including an avid basketball-playing brother), McGinley, with the assistance of his father, worked to create a prototype of the Mini Backboard. Once armed with a college degree in marketing and management, it was time for McGinley to get serious and take the business to the next level.

Today, the Mini Backboard has become one of the premier basketball awards around. The Mini Backboard can be laser engraved and customized for any school, organization, club, player, league, sponsors and more.

The Mini Backboard is not only an ideal way to recognize excellence in basketball; it has many other uses as well. It may be used in sports marketing; as a promotional product; and for coaches’ awards. There is also a whole selection of gift awards for anyone involved in basketball or who is simply an enthusiastic fan.

“In the last 15 years, I’ve seen thousands of MVP presentations for junior youth leagues; high school events; college basketball invitationals; and more,” says Chas Wolfe, National Director of Prep Scouting and Dunk4 Diabetes Shootout. “With Mini Backboards you are getting a slam dunk award to excite any level of presentation.”

About Mini Backboards, LLC:
Headquartered in southeastern Pennsylvania, right outside of Philadelphia, Mini Backboards, LLC is one of the fastest-growing innovative awards’ manufacturers. In addition to the Mini Backboard, may other items are available and include unique and traditional basketball awards such as medals, plaques, and resins. For more information, visit: .

Smashburger Texas

Smashburger expands brand in Texas

TEMPLE, Texas /Advertising Industry Newswire/ — Smashburger, the nation’s fastest growing “better burger” restaurant, brings their fresh approach to burgers to a new location in Texas when they open their first location on Wednesday, January 18, 2012 at 3008 S. 31st Street in Temple. Smashburger brings their juicy burgers that are smashed fresh and served with regional menu items crafted to please local palates. This is the first of many Central Texas Smashburgers slated to open over the next five years.

Each Central Texas Smashburger will feature a regional menu created with regional flavors and tastes in mind. The Temple menu includes: The Texas Burger, served with crisp lettuce, fresh tomato, pickles, and red onion, and dressed within yellow mustard. It will also include the Texas Dog, a 100 percent Angus Beef hot dog dressed with pepperjack cheese, creamy guacamole, fresh jalapenos, spicy chipotle sauce, tomato, and onion. As a regional side item, the Temple store will offer fried jalapeno spears with buttermilk ranch dressing.

“Smashburger has a unique spot in the industry,” says Smashburger Founder and Chief Concept Officer Tom Ryan. “We have created a union of top-quality ingredients, loving preparation, and friendly service that we hope Temple will agree is unparalleled.”

At Smashburger, the secret is in the smash. They start with 100-percent-fresh, never frozen, Certified Angus Beef and smash it on a 400 degree flat grill to sear in the juicy flavor. To further the “better burger” experience, they are served on a toasted artisan bun and topped with a selection of the freshest produce, real cheeses, and highest-quality condiments.

Smashburger is known for its delicious burgers, but customers can also enjoy a selection of tender marinated grilled or crispy chicken sandwiches, grilled and split hot dogs, and fresh tossed signature salads, along with a variety of irresistible sides including rosemary and garlic-seasoned Smashfries, fried pickles, Haystack Onions, and Veggie Frites (flash-fried and seasoned asparagus spears, carrot sticks and green beans). The restaurant will also serve a selection of alcoholic and non-alcoholic beverages including local beers, wine, hand-spun Haagen-Dazs shakes and IBC(R) root-beer floats in frosted mugs.

“We are thrilled to bring our business to Central Texas, starting in Temple,” says David Prokupek, Chairman and CEO of Smashburger. “We believe the Texmash franchise group will be great partners in helping the area come to love the excellent food and service Smashburger offers.”

“Temple is an exciting place for us to bring the Smashburger brand,” says Manish Agrawal, Managing Partner of Texmash Holdings LLC. “We see Temple as a thriving city with a lot of competitive growth in the fast-casual segment. Residents here have many choices for a high-quality quick meal, but we hope to stand out. Smashburger wants to be every city’s favorite place for burgers, and we aim to earn that respect in Temple with our great food and astoundingly friendly service.”

About Smashburger:

Smashburger is the country’s fastest growing, fast casual “better burger” restaurant. Its hand-crafted burgers are made with fresh, never frozen, 100 percent Certified Angus Beef, that are “smashed,” seared and seasoned on the grill to juicy perfection for every individual order. Guests can create their own burger masterpiece or enjoy one of Smashburger’s innovative signature recipes, including a unique burger for every local market that highlights the distinctive flavors of that region.

Smashburger also serves tender marinated grilled or crispy chicken sandwiches, grilled and split hot dogs, freshly prepared entree salads, kids meals, hand-spun Haagen-Dazs shakes and an array of signature sides. Developed and owned by private equity firm Consumer Capital Partners (CCP), Smashburger operates and develops both corporate and multi-unit franchise territories across the country with 140 restaurants nationwide. Smashburger topped the Forbes Most Promising Company list in 2011 and was also named to the 2011 Inc. 500 list. It is the recipient of the International Council of Shopping Centers 2011 Hot Retailer Award. To learn more, visit .

About Consumer Capital Partners:

Denver-based Consumer Capital Partners (CCP) is an innovative private investment and concept development firm focused on multi-unit retail businesses, primarily in the restaurant industry. CCP has deep experience in the fields of private equity, brand, concept and product development and strategic consulting. To learn more about CCP, please visit .

Soffe XT46 brand launch 2011

Product Launch: Soffe military-inspired clothing line celebrates Extreme Training since 1946

NEW YORK, N.Y. /Advertising Industry Newswire/ — Soffe, a leading active wear apparel brand, has introduced a new men’s clothing line, XT46; short for “Extreme Training since 1946.” The new collection, inspired by the all-American hero, is in celebration of Soffe’s long history supporting the U.S. military. Made with moisture management fabrics, XT46 optimizes the physical training experience with garments constructed to allow freedom of movement rather than restriction. Inspired by those in combat, Soffe incorporates accents of military camouflage in each garment of the XT46 collection.

“XT46 is designed like the ultimate training apparel being used by the experts, our U.S. military, on a daily basis,” explains Ken Spires, President of M.J. Soffe. “Through XT46, Soffe takes the kind of performance gear used by our all-American heroes and makes it available for the first time to all Americans.”

Since 1946, Soffe has been meeting the needs of U.S. troops around the world. The Company currently manufactures training apparel for all branches of the U.S. military and supplies retail locations on military bases throughout the world. The XT46 collection brings this extensive expertise in Special Forces training products to the American consumer for the first time. The collection also highlights Soffe’s support of the Wounded Warrior Project by featuring this worthy cause on the XT46 apparel hangtags.

Soffe is dedicating part of its website,, to XT46, with training tips, survival guides and video content. Consumers can also visit for this information.

About M.J. Soffe:
M.J. Soffe, established in 1946, was acquired by Delta Apparel, Inc. in 2003. Delta Apparel, Inc., along with its operating subsidiaries, M. J. Soffe, LLC, Junkfood Clothing Company, To The Game, LLC, Art Gun, LLC and TCX, LLC, is an international design, marketing, manufacturing, and sourcing company that features a diverse portfolio of lifestyle branded activewear apparel and headwear, and high quality private label programs.

The Company specializes in selling casual and athletic products across distribution tiers and in most store types, including specialty stores, boutiques, department stores, mid-tier and mass chains. From a niche distribution standpoint, the Company also has strong distribution at college bookstores and the U.S. military.

Jess McGuinty 2011

Brand Relaunch: Jessicurl LLC has new brush with curly hair lifestyle

ARCATA, Calif. /Advertising Industry Newswire/ — “Our rebranding better represents our strong identity in the marketplace,” says Jessica McGuinty, owner, Jessicurl LLC. “Our products are clean, fun and energetic and we want our new image to reflect that.” Originally launched in 2002, Jessicurl was developed to provide people with all types of naturally curly hair with the confidence to embrace their curls. And, after nearly 10 years of growth and development, it’s time for a fresh new look and feel.

Jessicurl is all about providing people with curly hair of all types with high-quality hair products that will instill confidence. The company’s motto: “You have the right to remain curly.”

“For the longest time I thought I had straight hair,” explains one Jessicurl product user. “However, one day I learned that I actually had wavy hair and that I could save a lot of time on blow drying and using a flat iron. I tried Jessicurl products and quickly discovered a freedom that I had no idea existed. I now save about 40 minutes per day on my hair and I have discovered what it means to embrace my natural curls; it’s so freeing.”

McGuinty adds that, “These curly hair products are not just about making curly hair look good, they are about embracing a lifestyle.”

About Jessicurl:
Jessicurl offers cleansing, conditioning and styling products. None of its products are tested on animals; they are cruelty-free and vegan. Each ingredient in every Jessicurl product promises to have a positive effect on hair – there are no fillers such as sulfates or silicones. Jessicurl stands on the premise that when it comes to ingredients – less is more.

Jessicurl recognizes that everyone is unique. Everyone has a different hair type, texture and curl patterns. However, the common denominator is that everyone has a desire to have naturally beautiful curls and quality products to use on them.

Jessicurl products are available in stores all over the world. For more information, visit: .

DukeXXX clothing 2011

Product Launch: Sagging pants culture gets law-friendly solution from DukeXXX clothing

ORLANDO, Fla. /Advertising Industry Newswire/ — Wearing sagging pants has not only been outlawed in Florida public schools, but the Metropolitan Etiquette Authority recently launched a New York City-wide poster campaign to “Pull up Your Pants.” DukeXXX clothing has announced a new clothing line catering to the sagger look, but cleverly incorporates their unique “No drag sagg.”

Much controversy surrounds this Florida law. Civil rights groups such as the American Civil Liberties Union (ACLU) have even stepped in to voice their opinion. Additionally, a San Francisco musician, Billie Joe Armstrong of Green Day, was recently booted off Southwest Airlines because his pants were hanging too low.

“Sagging has been greeted with such strong disapproval,” says Chris Gladin, vice president of sales and marketing for DukeXXX. “Some towns and cities across the country have already outlawed it and some states are taking Florida’s lead to try and institute a similar state-wide law. This is why we wanted to provide an alternative for saggers. DukeXXX ‘upholds’ freedom of choice, so to speak.”

With DukeXXX clothing, the boxers are sewn into the black, denim shorts; they are both attached into one piece of clothing. So, are the wearers of these shorts breaking any laws? Gladin, who claims a Ph.D in business, doesn’t think so.

“At DukeXXX, we believe that people should maintain the right to express themselves through their personal choice of clothing style,” says Gladin. “It seems that lawmakers should be focusing on more important issues like healthcare, the economy and the environment. Wearing sagging pants should not make the list.”

All clothing items are custom made with an urban design that resembles a cityscape. High school and college kids, skateboarders, surfers, city dwellers, guys and girls, and yes, even well-known musicians will all find something to strut their stuff in. Gladin adds that these items are not “off the rack.” They are hand sewn, high-quality clothing products made of 100 percent cotton.

Currently, DukeXXX offers clothing for guys and girls that include: shorts; bandanas; and T-shirts. DUKEXXX clothing is currently available at: .

Penthouse Libido Shots

Brand Launch: Prestige Imports, LLC is excited to announce the upcoming launch of Penthouse branded libido and sexual wellness shots

SAINT CLAIR SHORES, Mich. /Advertising Industry Newswire/ — Prestige Imports, LLC is excited to announce the launch of “Penthouse” branded libido and “sexual wellness” shots: Per4mance Shots by Penthouse for men and Pleasure Shots by Penthouse for women. The launch is a result of Prestige Imports’ licensing deal with General Media Communications, Inc., the publisher of Penthouse Magazine.

“Prestige Imports is excited to be utilizing the Penthouse brand in connection with these new and innovative libido shots,” says Tom Cleaver, Director of Marketing for Prestige Imports, LLC. “Recent IRI data shows an impressive increase in retail sales in the new sexual enhancement segment by 57.7 percent over the last 52 weeks in North America, to roughly a $20 billion category. With our expertise in the food and beverage industry and the reputation and global reach of the Penthouse brand, we believe this is a winning combination for these sexual wellness products.”

Amanda Byrd, Director of Licensing for the Penthouse brand, says, “Penthouse is a brand synonymous with sexual well-being and this product is an ideal branding opportunity for us. We are very excited for the upcoming launch!”

The Penthouse libido shots are scheduled to be available nation-wide beginning in July 2011. For more information on Per4mance Shots by Penthouse and Pleasure Shots by Penthouse, or to locate a retailer, please visit .

About Prestige Imports, LLC:
Prestige Imports, LLC is an international Alcohol, Tobacco and Firearms (ATF) importer, exporter and brand owner. All of the brands owned, imported, or distributed by Prestige Imports, LLC are exclusive, unique and high margin spirits marketed with integrity and passion for responsibility and worldwide appeal. Prestige Imports LLC was built on offering the highest quality products with competitively high margin percentages. The mission of our company is to continue building our national network of distributors to sell, market, support and promote our highly desired products. The national network’s portfolio includes premium spirits, beers, and other alcoholic beverages.

About Penthouse:
Penthouse is a globally recognized premier adult entertainment and lifestyle brand of General Media Communications, Inc.

cmi market research

Leading discount retailer Family Dollar Stores advances its vision to be a compelling place to shop using CMI’s performance improvement platform

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, announces the addition of Family Dollar Stores, Inc. (NYSE:FDO) to its client roster. Family Dollar kicked-off a chain-wide customer satisfaction tracking program with CMI in the second quarter of 2010. “Family Dollar remains committed to ensuring shoppers have the best possible experience,” said Don Hamblen, Family Dollar senior vice president, customer marketing.

He added, “This strategic partnership with CMI allows us to gather ongoing customer feedback about positive shopping experiences and any suggestions for improvements, all aimed at becoming a more compelling place to shop.”

As a result of this program, Family Dollar will have a clear understanding of the main drivers of shopper satisfaction and be able to measure the impact of initiatives. The information collected through this program will be particularly useful as the company continues to roll out its current store renovation plans more extensively in 2011.

“We are happy to be helping Family Dollar continue to advance their mission to be the leading small-format convenience and value retailer in the nation,” said Chet Zalesky, president and founder of CMI.

Family Dollar’s reporting will be provided through CMI’s Web Insights Navigator(TM) (WIN) system to easily customize reporting to various levels and departments within the Family Dollar organization. In addition, Family Dollar management will be able to track the impact of store renovations on the shopping experience by monitoring satisfaction levels pre and post renovation.

This new association with Family Dollar expands CMI’s presence in the retail industry. CMI has helped numerous retail clients understand their shopping experience across sales channels.

About Family Dollar:

Beginning with one store in 1959 in Charlotte, North Carolina, the Company currently operates more than 6,800 stores in 44 states. Family Dollar Stores, Inc., a Fortune 300 company, is based in Matthews, North Carolina, just outside of Charlotte and is a publicly held company with common stock traded on the New York Stock Exchange under the symbol FDO. For more information, please visit .

About CMI:
CMI is a full-service marketing research company that creates competitive advantages for clients by turning research data into strategic insights and recommendations that drive business results. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets. CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to help clients align products, services and strategies with customer needs.

CMI serves primarily Fortune 1000 clients and is currently ranked on the Honomichl Top 50 list of the country’s largest marketing research organizations. For more information about CMI, visit .

ESI - Electronic Scrip Inc

Unified Grocers seeks ESI’s loyalty solution WIN Rewards as one of its tools to address key marketing challenges

SAN MATEO, Calif. /Advertising Industry Newswire/ — Electronic Scrip Inc. (ESI), a leading loyalty provider for over a decade, announced a joint initiative with Unified Grocers, offering its WIN Rewards Loyalty platform to all Unified members. Unified, a retailer-owned grocery distributor, serves approximately 500 retail members and supplies approximately 3,000 store locations in the western United States. Unified and its subsidiaries, generated approximately $4.1 billion in sales during fiscal 2009.

Unified chose ESI’s WIN platform as one of its loyalty solutions because of its simplicity, affordability and above all, its focus on the needs of the independent grocer. The WIN program allows independent grocers to identify and reward their best customers without the overwhelming data and cost burdens typically found in loyalty offerings.

“Our loyalty philosophy is simple: focus on those elements which keep the consumer loyal while taking the burden off the grocer,” said Ian Diery, CEO of ESI, “Sometimes too much information is simply too much, and it is our responsibility to provide our partner the optimum amount of information that allows them to maintain a strong consumer focus within a reasonable budget.”

Other Benefits of the WIN Rewards Program:
– The WIN platform is highly customizable, allowing each grocer to pick and choose the features they can afford and is relevant to their business, instead of force-fitting all grocers in the same mold.
– Provides a one-stop shop facility for the independent grocer. ESI offers a wide array of services including POS integration, managing program launch from start to finish, mining consumer insights for clear and actionable recommendations, marketing, and administration for one low monthly fee with no hidden costs.
– Helps grocers develop an online communication platform that not only saves cost but enables better consumer targeting.
– Supports green initiatives by reducing the need for paper.

Unified’s Executive Director of Retail Support Services, Kory Burwell, stated, “In today’s challenging times, the independent grocer needs the right information in order to compete effectively and grow. ESI’s WIN Rewards Program is designed to increase customer loyalty and sales. Undifferentiated discounting has not proven to be effective against large grocery chains that use electronic media for targeted customer marketing. WIN adds tremendous value by bringing to the grocer the technical, marketing, and analytical expertise to compete in today’s economy.”

About Unified Grocers:

Founded in 1922, Unified Grocers, Inc. is a retailer-owned wholesale grocery distributor that supplies independent retailers throughout the western United States. Unified and its subsidiaries, which generated approximately $4.1 billion in sales during fiscal 2009, offer independent retailers all the resources they need to compete in the supermarket industry.

About ESI:

Founded in 1999 and based in San Mateo, California, ESI introduced eScrip, an electronic scrip program to provide resources to organizations that support children through member retailers. In 2008, ESI Introduced the WIN Rewards Program to offer a low cost loyalty solution specifically designed for local and regional grocers. ESI currently process over 76 million transactions and $2.5 billion in sales annually. ESI’s board and officers include individuals with diverse backgrounds that include computer technology, banking systems, marketing, accounting, fundraising, and the non-profit sector.

More information: .

White Iguana Apparel Co.

Product Launch: Designer Allie Yoko Launches White Iguana Apparel Line

CHICAGO, Ill. /Advertising Industry Newswire/ — Designer Allie Yoko has combined her Black Orchid Fashion line into a new athletic apparel company known as White Iguana Apparel (wiapparel). Allie has created this apparel with 94 percent viscose from organic microfiber bamboo fabric that was woven in the USA and produced by garment manufacturers in the USA. Mission Statement: Develop athletic apparel that provides superior comfort by utilizing sustainable organic bamboo and environmentally friendly business practices.

Media Bio: Designer Allie Yoko founded White Iguana Apparel Company (wiapparel) with the simple idea of adapting the comfort, skin care, and environmental benefits of bamboo fabric for women and men’s athletic apparel. Now, just a few short years later, we are designing and selling our own line consisting of men’s leggings, women’s leggings, hoodies, men’s athletic shirts, and women’s athletic shirts. These products allow you to protect your sensitive skin from the uncomfortable and chemically treated athletic apparel sold by other brands.

White Iguana Apparel researched various materials before choosing the fabric best suited for soft and comfortable athletic apparel that is hypoallergenic, moisture wicking, and naturally anti-microbial. In using microfiber bamboo fabric, more money is spent on our fabric so you can benefit from the unique features it provides.

White Iguana Apparel’s comfortable performance athletic apparel line ( ) also protects you from both the heat and the cold. This means there is no need to buy separate products when it’s hot in the summer or cold in the winter. Our White Iguana Apparel will help keep you comfortable in all climates.

Also, to combat the trend of exporting jobs overseas, our athletic apparel is 100 percent made in the USA. White Iguana Apparel leggings, hoodies, and athletic shirts are made with certified bamboo yarn that is made into fabric in the USA and the products are produced in California.

As our story continues we will explain the many benefits of bamboo fabric and the additional measures we have undertaken to do our part in preventing the destruction of the ecosystem in which we live.

Please try our comfortable athletic apparel today and receive a $5 discount by entering coupon code WIAMR upon checkout.

More information: .

giant coffee cups at the Superdome

PJ’s Coffee of New Orleans Continues to Expand with National Franchising in Seven States

NEW ORLEANS, La. /Advertising Industry Newswire/ — PJ’s Coffee of New Orleans, established 31 years ago and returned to local New Orleans ownership 16 months ago, is announcing significant expansion. Scott, Steve and Paul Ballard along with Thomas Richards, Brett Pearson, and Mark Higdon acquired the corporate operations of PJ’s Coffee in June 2008 from Atlanta-based Raving Brands. At that time, there were 44 corporate and franchised stores. Today there are 63 locations with 12 more scheduled to open over the next 6 months. The new stores are a combination of franchisee-owned and corporate operations.

giant coffee cups at the SuperdomePJ’s CEO Scott Ballard says the company is focused on more than just the number of coffee shops they can count. “While we continue to expand across the country, we are committed to remaining a New Orleans company,” says Ballard. “When we acquired the business last year, corporate operations consisted of fewer than 10 employees. Today we have a growing corporate staff of 28 focusing on roasting, franchising, quality control, and retail products. Together we are building and expanding the PJ’s Coffee brand,” adds Ballard.

PJ’s Coffee notes that it is now experiencing steady revenue increases following a period of eight to 10 months when revenues were flat. While so many other industries are experiencing difficulties, the coffee business seems to be holding its own. The company has finalized nearly 20 franchise agreements in the past 18 months, another sign that entrepreneurs believe in the PJ’s brand.

“We work closely with potential and new franchisees to determine viability of the business model and involvement of the owner. Then we provide in-depth training on all aspects of running a PJ’s Coffee business from operating the equipment to following our award-winning recipes, to securing and maintaining adequate financial investment and planning,” says Ballard.

Furthering their commitment to building the brand, the owners of PJ’s Coffee ( have negotiated a two-year partnership with the New Orleans Saints which includes PJ’s designation as “the Preferred Coffee of the New Orleans Saints.” PJ’s also secured the rights to brand two of the Superdome’s outside air handling units to mimic giant coffee cups, complete with steam rising out of them. The New Orleans Saints and PJ’s Coffee are also working on developing a line of co-branded retail coffees that will be released this November to take advantage of the holiday sales season.

Retail Products:

In addition to growing its franchise operations, PJ’s Coffee of New Orleans is expanding its retail business. The company is currently finalizing plans for a ready to drink beverage and already offers its own PJ’s branded bottled spring water. “We have increased our retail and food offerings within our stores and we are developing other products which should be available soon,” states Ballard.

PJ’s Coffee offers coffee service to offices, restaurants, hospitals and other industries through its subsidiary, New Orleans Roast. The company has expanded this business segment to more than double what it was a year ago. PJ’s Coffee and New Orleans Roast can provide a number of products to its customers such as coffee service, hotel in-room coffee pods, and iced tea brewing products. The company is working on distribution channels to expand coffee service beyond its current service area.

New Orleans Roast gourmet coffees are now available in grocery stores including: Medium Roast, Dark Roast, Coffee & Chickory, and Decaf. 16 oz. (1 lb.) bags of New Orleans Roast are currently available for only $4.99. These coffees are all roasted in the company’s French Quarter facility in the small-batch tradition of the company.

Private Label Roasting:

New Orleans Roast ( creates private label coffees for customers such as hotels and restaurants that are only available to that client. One recent private label customer is the new Roosevelt Hotel in downtown New Orleans (part of the Waldorf Astoria Collection). PJ’s Coffee Master Roaster, Felton Jones, explains the process. “Initially we bring company representatives to the roasting facility for a tasting,” says Jones. “There we can outline the roasting process and develop a distinct coffee.” Jones says that the secret to maintaining quality is all in the method of roasting its beans in small batches. “That’s the way it was done 31 years ago, and we plan to continue that tradition.”

New Orleans’ Favorite Coffee:

PJ’s Coffee continues to be the favored cup of coffee in New Orleans, receiving readers’ choice awards from New Orleans Magazine (selected reader’s favorite cup of coffee six years and running), Gambit New Orleans, and Where Y’at Magazine. Look for our newest flavored coffee drink, S’Mores, available starting November 14th in all locations. It’s a deliciously flavored roast, with a delectable combination of Ghirardelli chocolate, toasted marshmallows, graham cracker crumbs and whipped cream.

PJ’s Coffee of New Orleans uses hand-selected, premium Arabica beans which are slow-roasted in small batches at its New Orleans roasting facility. PJ’s Coffee was established in 1978 and began franchising in 1995. Today there are 63 PJ’s locations in seven states.

For more information visit or .

New Orleans Roast

New Orleans Roast Coffees Now Available at Select Rouses Stores

NEW ORLEANS, La. /Advertising Industry Newswire/ — New Orleans Roast is pleased to announce that its entire line of gourmet coffees are now available for the first time in grocery stores. New Orleans Roast is proudly roasted by PJ’s Coffee of New Orleans and is available exclusively at Rouses for a limited time. New Orleans Roast has been expanding its operations over the past 18 months with goals such as grocery store, office coffee and convenience store distribution. A recently forged distribution partnership with Champagne Beverage has assisted greatly with broadening the accessibility of the New Orleans Roast products.

New Orleans Roast“We have wanted to have our coffee available in grocery stores for quite some time, and after carefully reworking the business model, New Orleans Roast has developed a line of quality, gourmet coffees that are both delicious and competitively priced,” commented company president Scott Ballard. “Rouses, with its local and regional roots, has turned out to be the perfect partner to launch this new product.”

New Orleans Roast is now available at all 36 Rouses locations. Each location will carry the entire line of New Orleans Roast coffees, including: Medium Roast, Dark Roast, Coffee & Chicory, and Decaf. 16 oz. (1 lb.) bags of New Orleans Roast are currently available for only $4.99.

PJ’s Coffee proudly roasts coffee for hotels, restaurants, hospitals and offices under the name New Orleans Roast. For more information, visit

PJ’s Coffee of New Orleans uses hand-selected, premium Arabica beans which are slow-roasted in small batches at its New Orleans roasting facility. PJ’s Coffee was established in 1978 and began franchising in 1995. Today there are 55 PJ’s locations in seven states.

For more information, visit

Creative Imaging Group

Creative Imaging Group opens its doors, Offers Services for Digital Imaging

BEVERLY, Mass. — Creative Imaging Group opened its new shop in the Beverly, Massachusetts Cummings Center in June bringing over 20 years of photographic processing and imaging experience as the former Short Stop Photo. Creative Imaging Group provides photo and digital imaging services and enhanced products including high-quality photo finishing, graphic design, photo restoration, photo and slide scanning, enlargements, photography services, fine art replication, giclee printing and custom framing to the greater New England area.

Creative Imaging GroupCreative Imaging Group is professionally staffed and equipped to support all your photographic and digital imaging needs with a personal touch and attention to detail that is truly a step above. The staff of photo professionals and graphic artists employs proven technical solutions and their own creativity to achieve stunning results that will undoubtedly make you smile.

Creative Imaging Group is having a Grand Opening celebration on Thursday and Friday, July 23rd and 24th. A number of events and demonstrations are scheduled over the 2 days including a Beverly Chamber of Commerce Ribbon Cutting on Thursday, July 23rd at 11:30 a.m. The celebration will conclude with the “Life is Colorful” Photo Contest reception on Friday evening at 5 p.m.

Everyone that comes by the shop during the 2 day celebration and joins the free Print-it Club is eligible to enter a raffle for a Nikon Point and Shoot Camera and 100 free 4×6-inch prints.

For complete information visit the Web site at or send an email to . Creative Imaging Group is conveniently located in the Beverly Cummings Center at 100 Cummings Center, Suite 108J, Beverly, MA 01915.

Product Launch: IBI Announces Sanctuary Mist, a Holy Fragrance follow up to Virtue®

ORANGE, Calif. — Virtue(R) has become one of the most intriguing fragrance concepts to emerge in many years. Neither a celebrity fragrance nor a twist of something else, Virtue(R) stands alone as a one-of-a-kind perfume. Whether you seek its transformative qualities as your signature perfume or a devotional aid, mimicking the Holy Incense, it offers a truly original sensory experience. IBI officially launched Virtue(R), April 3, 2007. Thirty minutes after application, Virtue(R), comprised of frankincense, myrrh, cassia, spices, exotic woods and fruit notes, renders a unique version on the wearer, sometimes having the major elements fall away leaving only a floral, with fruity top notes, when the formula is only 1 percent floral.

Virtue(R) products include Virtue(R) perfume, body lotion, and NEW Sanctuary Mist, sold at . Free Shipping in the USA and Canada, with $65 purchase. Best Value: the Devotional Trio Gift Set – $99.

Virtue(R) has the ability to individualize distinctly on each person creating a fragrance signature — one-on-one — not always recognizable as Virtue(R). Put another way, Virtue(R) possesses the intuitive tendency to individualize its fragrance characteristics and become as special as the individual wearing it.

Virtue’s chameleon like quality complies with the scriptural admonition not to use the Holy Incense as a personal adornment, reserving it for worship. With Virtue’s ability to individualize so distinctly, it allows a person to wear it without a common expression of the scent, yet, being a familiar reference for God’s still formlessness on the individual wearing it. Created through prayer and spiritual guidance, this unintended attribute revealed itself during initial samplings.

“Virtue was originally developed for anyone seeking a more active relationship with their Creator, by using fragrance as a reminder to seek out spiritual connection more frequently, whether in meditation, devotional practice or at any given moment,” says Vicki Pratt, IBI President. “It continually amazes and inspires women all around the world, from all walks of life.”

Wingman Sleep Book site

Wingman Media Helps Sit ‘n Sleep Launch Healthy Sleeping Site

LOS ANGELES, Calif. — Sit ‘n Sleep announces its sponsorship of – a new educational web site designed to educate people about the importance of quality sleep. Site visitors are encouraged to take a short, but comprehensive survey about their sleep habits. Once the survey is complete, a free, customized “Sleep Book” of approximately 35 to 40 pages is generated and delivered to the user’s inbox. Sleep Book users have two sleep survey choices – instant or multi-day. The multi-day survey includes questions that are emailed over the course of three days and inquire about the user’s previous night’s sleep. The multi-day survey provides users an in-depth and detailed analysis of their sleep habits and quality.

Wingman Sleep Book siteOnce the sleep survey is complete, users receive a customized Sleep Book outlining how the person is sleeping now and how he or she can sleep better in the future. The book addresses dreams, environment, sleep routine, diet, and more.

The Sleep Book is filled with individually-tailored sleep health advice, and also includes a wide range of tips and strategies for achieving a better night’s sleep.

Of course, the sleeper’s mattress plays a large role in the level of sleep quality.

“At Sit ‘n Sleep, our top priority is to help people in Southern California to sleep better,” Larry Miller, president of Sit ‘n Sleep says. “Our sleep consultants know that a mattress is only as good as the quality of sleep people get from it.”

Sit ‘n Sleep ( is the largest mattress retailer in Southern California and the company’s commitment to sleep health is unsurpassed.

“We’re the only mattress retailer in Southern California to use a sophisticated body diagnostic machine in all of our store locations,” Miller adds. “Our body diagnostic machine makes more than 17,000 calculations to match sleepers with an optimal mattress type. The data is amazing.”

So, when the diagnostic machine data is coupled with the sleep survey data, a user is well on his or her way to resting easier.

The Sleep Book and interactive survey were conceptualized and developed by William Fernandez, Director of Interactive Marketing for Wingman Media (, a full-service retail advertising agency.


combine nation drink

Product Launch: The Combine Nation Launches Brand to Unify Athletic Combines and Pro Days

MIAMI, Fla. — While the NFL Combine is the most notable of all Combines, Combines are no longer limited to the NFL; scouts are now seeking pros in many other areas such as basketball, volleyball, ice hockey, rugby and more. So, to support these various groups, The Combine Nation, Inc. announces the launch of a line of Combine athletic wear and accessories for individuals as well as the sportswear market. Today, Combines and other related athletic camps are held for athletes as young as eight-years old. These Combines provide aspiring athletes with the opportunity to showcase their talents to scouts in a very up close and personal environment.

combine nation brandIt is this growing phenomenon that led company founders, Emory Williams, Jr., a former football player and athlete, and Sean Taylor, deceased NFL player for the Washington Redskins, to launch a brand that would clearly identify Combines through a line of Combine athletic sportswear/performance wear, shoes, accessories, and pro-day sportswear.

And, so the Combine brand was born. They set out to find new products that would accommodate and excite new and upcoming athletes as well as everyday consumers. They also created a full line of sports drinks, energy drinks and bottled water.

Through licensing and manufacturing, the Combine Nation has positioned their company as a premier powerhouse of high-performance sportswear, athletic sport shoes, leisure apparel and accessories.

“Athletic Combines are the ultimate and most noted of all athletic events in the area of training camps, sports clinics, and other competitive sporting events,” Williams says. “That’s why we wanted to create one brand that would celebrate the athletes involved in these athletic endeavors.”

Combine Nation’s mission is to promote: professionalism, athleticism, integrity, and competitiveness and to provide a platform for people to achieve their dreams. And, they plan to instill these ideals through this new and innovative concept of Combine clothing, accessories, sports drinks, energy drinks and bottled water.

“We all know the importance of brands and the role they play in a product’s success,” Williams adds. “And, our goal is to become one of the hottest sports brands in the world.”

For more information, visit:

wingman media los angeles

Wingman Media Attributes Client Growth in Retail Advertising to Interactive Marketing

LOS ANGELES, Calif. — Wingman Media, a full-service retail advertising agency, announces strong client growth during 2009’s first quarter. The company attributes the growth to a comprehensive interactive service offering that provides clients with efficient online marketing and advertising. Wingman’s interactive offering has led to new hires and an augmented client roster. Despite the economy, retail clients continue to seek Wingman Media’s services for retail advertising and interactive marketing initiatives.

wingman media los angeles“The Wingman Media interactive team helped to improve efficiencies and decrease our cost per lead over the last six months,” Chris Reis, Marketing Director for the Altamonte Springs, Fla.-based Boston Men’s Health Center, the management company for Boston Medical Group, says. “Even in this tough economic environment, they have delivered a unified strategy to our online presence that has us positioned for a great 2009.”

While an overhaul and redesign of Boston Medical Group’s corporate web site ( is the most visible component of an interactive program, Wingman Media also increased their organic-search visibility, engaged with bloggers and social-media users, and significantly lowered the company’s cost per patient acquisition from paid-search initiatives.

Led by Internet entrepreneur, William Fernandez, Wingman Media delivers a comprehensive set of interactive services within a single retail advertising agency.

“Most consumer-focused businesses we talk to work with multiple agencies for their interactive needs,” Rich Kagan, partner, marketing and new business development, Wingman Media, says. “This promotes disjointed advertising programs and inefficient use of marketing budgets.”

Aside from cost-efficiencies, Wingman Media focuses its interactive initiatives on unifying clients’ on- and offline messaging. For example, a recent blog boosted traffic and awareness for its client while building online and offline continuity. The blog, found at:, is authored by Boston Medical Group’s spokesman and radio personality – “Andrew.”

About Wingman Media

Founded in 2003 by Rich Kagan and Steve Dubane, Wingman Media helps retail companies to achieve business results. A fast growing, Los Angeles-based retail advertising agency with TV, radio, print and interactive capabilities, the agency has 30 plus, full-time employees. They provide clients with media planning and buying; creative development and production; research and strategy; and ROI-focused reporting and analysis. Their focus is to help retail businesses increase inquiries, boost sales, increase market share and protect margins.

More information:

Product Lauch: Museum of Robots Introduces Recycled PET Felt Collection and Flying Saucer Bowl Set

SAN FRANCISCO, Calif. — New products from Museum of Robots ( introduced at the International Home + Housewares Show 2009 have been selected as “Cool Products for the Home” by BusinessWeek. Recognized as among the most innovative product introductions are the Recycled PET Felt Collection and Flying Saucer Bowl Set. Says Museum of Robots co-founder Vicki Kung, “Our focus is on creating functional products that have a sense of humor, experiment with interesting materials and design motifs, and are well-made. Products that keep people and households organized become part of a person’s toolkit – we create those types of ‘tools.’ Our products are designed to support multiple uses, extending their utility as people move from home to office to play.”

The Recycled PET Felt Collection products are made of polyester felt made from 100-percent post-consumer recycled plastic bottles. The felt fabric is made in the USA by a manufacturer of industrial fabrics, and Museum of Robots has translated it into consumer products. It is estimated that each pound of fabric is the equivalent of 10 plastic bottles that would otherwise go to landfill. Products are manufactured at a certified woman-owned apparel factory in the Los Angeles area.

Felt products range from market totes, to wine bags, to notebook covers and portfolios, all in support of keeping life sustainably organized. Notebook covers include a notepad made in USA of recycled paper by Blind Industries & Services of Maryland, which trains and employs the blind and visually impaired.

Also new is the Flying Saucer Base Collection. The large stainless steel base holds a two-piece, multi-functional wooden bowl set, used covered or with the top resting on its antennae as a second bowl; the small stainless steel base holds the laboratory glass Scientific Vase.

Other new products include the Leather Command Center Organization Group, featuring a leather notebook cover, covered box, and tray set, all embossed with the signature Museum of Robots motif.

About Museum of Robots

Museum of Robots creates modern housewares and home accessories to complement 21st century living. It also curates a museum, located in the online 3-D virtual world of Second Life(R), dedicated to the appreciation of robots and promoting understanding of the place of robots in popular culture, art and science.

The museum features exhibits, art, and special events. Current exhibits include: “From Teapot to Robot: The Sculpture of Clayton Bailey”; “Robots and Donuts: The Art of Eric Joyner”, and “Celebrity Robots Hall of Fame,” featuring famous robots of film and television. In Second Life, Museum of Robots is located at [].

Perfectly Set engagement rings

Product Launch: James Allen Releases Perfectly-Set™ Preset Engagement Rings

NEW YORK, N.Y. — Online jewelry retailer is making buying diamond engagement rings even easier with the exciting launch of their exclusive one-step Perfectly Set(TM) engagement rings. With this innovative process – unique to James Allen – a shopper can select an engagement ring that is pre-set with a beautiful diamond. If the shopper wishes to upgrade the diamond pre-selected for the ring, he can then choose from six diamonds especially chosen by James Allen’s diamond experts.

Perfectly Set engagement ringsIt is engagement ring shopping made simple, eliminating the need to take the 4 C’s crash course before buying your engagement ring. Any pre-selected diamonds are James Allen “Gemologist-Select(TM)”, so a shopper can be confident that he is getting an exceptional ring at exceptional value. With’s cutting-edge Perfectly Set(TM) engagement rings, the difficult process of finding the right diamond is made easy: One click to the perfect ring.

Company Founder James Allen Schultz notes that, “Choosing the right diamond engagement ring can be a confusing process. By using the exclusive Perfectly Set rings, the shopper can relax, knowing that only the finest diamonds at the best value have been pre-selected by our certified gemologists. strives to make buying a diamond engagement ring as easy as possible, and for the best possible price.”

With the recession causing people to look for bargains, many consumers are looking to the internet when shopping. While buying diamonds online is a relatively new idea, it is an ideal way to get high quality at much more affordable prices, provided that a shopper is buying from a reputable retailer.

“When buying James Allen’s Perfectly Set diamond engagement rings, the shopper still has all of the options as when buying any diamond,” says Schultz. He can still view his specific diamond through a virtual loupe and in a 3-D movie, and can always call our excellent customer service to ask any questions.”

He goes on to add that, “Our Perfectly Set engagement rings have the same affordable pricing as any of our other rings, and carry our 100-percent satisfaction guarantee. By choosing an exclusive Perfectly Set engagement ring, the shopper is simply making a fantastic purchase without having to take the Diamond 4 C’s Crash Course.”

Business Builder Alliance

America’s First Standalone Loyalty System Brings Optimism to Local Retailers and Restaurants

ORANGE COUNTY, Calif. — Business Builder Alliance, Inc. (BBA), an innovative consumer marketing company with a focus on local business, announced today the launch of the Red Carpet Alliance(TM) system in a joint venture with 7G Companies Inc. The system enables local stores and neighborhood restaurants to significantly improve their ability to acquire and retain loyal customers, while establishing an advantage over larger competitors.

Business Builder AllianceFor the first time, America’s local merchants can offer an automated in-house loyalty rewards program. Consumers collect reward points from their favorite neighborhood restaurant, store or service provider – points which can be redeemed for rewards at that business.

“For years, local merchants and restaurants have lost customers to bigger competitors,” says Stuart Graham, system founder and author of “The Loyalty Myth.” “Now, Main Street merchants can compete for customers with national chains through Red Carpet Alliance(TM) – America’s first standalone loyalty rewards program exclusively for local shops and restaurants.”

Mr. Graham is a recognized expert in small merchant loyalty and he believes local retailers and dining establishments enjoy a competitive edge because, “they provide superior service and are more convenient.” By offering a rewards program, “customers will be motivated to patronize businesses closer to home.”

The system provides smaller enterprises with a targeted marketing and loyalty solution that is more effective than traditional advertising. The monthly system fees are often less than they already spend on flyers, coupons and newspaper ads.

Simplicity is the key to this transparent system. No membership card is needed. Points are collected by simply using your preferred Visa(TM) or MasterCard(TM). The system is launched remotely from BBA’s secure data center and no special software or hardware is required. The system automatically generates a reward which prompts customers to initiate a follow-up visit to guarantee maximum loyalty and retention.

America’s local retailers and neighborhood restaurants are struggling as consumers spend less and big box stores slash prices. The economic downturn impacts communities because small business creates half the nation’s jobs, so the system’s launch is timely.

Until now, automated loyalty systems were not available to small merchants whose options were multi-store coalitions or punch cards. Coalition programs do not build true loyalty because consumers can shop at dozens of participating merchants – many of whom are competitors. Red Carpet Alliance(TM) is markedly different.

“This is a game changing breakthrough for local businesses,” says Walter Dubowec, a BBA co-founder with a background in national retail loyalty programs. “For the first time ever, we offer a standalone loyalty system with the cost-saving efficiencies of a coalition program.”

The system also acquires new customers for the merchant each month and BBA provides online system management, consumer spending reports, email marketing systems, CRM, training videos, text communication, along with a robust suite of online marketing tools.

About Business Builder Alliance, Inc.:

Business Builder Alliance, Inc. is focused on innovative technology-based products and services that help businesses with customer acquisition and retention. BBA developed and manages the loyalty platform and business management system which powers Red Carpet Alliance(TM). The executive team has decades of experience in both retail and dining loyalty. The company founders have a successful track record in payment processing, small business POS systems and various credit and debit card based applications. Additional information is available at .

About 7G Companies:

7G Companies manage and develop loyalty systems, products and programs. 7G Companies deliver proprietary high-value offerings to merchants, online retailers and service providers that go beyond traditional CRM methodology by providing advanced tools that facilitate direct customer interaction, branding and the enhancement of customer experiences. The Red Carpet Alliance(TM) system is a patent pending system and a product of 7G Companies. For further information, please visit .


Urban Fashion Retailer, Jimmy Jazz, Launches Tie-in Promotion for Film ‘Notorious’

BROOKLYN, N.Y. (SEND2PRESS NEWSWIRE) — Jimmy Jazz, a leading urban fashion retailer, has recently announced a special promotion for the January 16th theatrical release of Notorious, a biopic about the late Notorious B.I.G. “Involving our chain of Jimmy Jazz stores for the promotion of Notorious is the best possible way to start 2009,” stated Jimmy Jazz Founder, Jimmy Khezrie. “Not only is Notorious a musical legend, he was born and raised in the borough of Brooklyn-home to our first store over 20 years ago. This is a win for Jimmy Jazz and most importantly… our customers.”

Jimmy Jazz BIG posterTo celebrate the release of the film, all 60 Jimmy Jazz stores will include in-store signage promoting a grand prize giveaway. The contest, which will run from the 5th to the 19th of January, will grant 1 grand prize winner a $500 Jimmy Jazz gift card and a Notorious prize pack, which will include 2 free movie tickets, signed movie poster by Jamal “Gravy” Woolard (actor who portrays The Notorious B.I.G.), soundtrack, and more. In addition, 5 lucky runner-ups will each receive a pair of Notorious movie tickets. Participants may enter at any Jimmy Jazz location or on line at

Contest Link:

Concluding the promotion, Jamal “Gravy” Woolard will make an in-store appearance at the 520 Fulton Street Jimmy Jazz location in Brooklyn, New York on the 23rd of January between 2:30-4:00 p.m. Jimmy Jazz shoppers will have the opportunity to meet the star of the movie and receive a autographed poster by Jamal.

Aside from special promotions, Jimmy Jazz is also prepping for the launch of its first e-commerce site, which will debut in the spring of 2009. The company promises to bring in-demand fashion brands to its web store, while keeping its online shoppers connected with the latest lifestyle content.

NOTORIOUS Theatrical Trailer and Soundtrack Spot (Videos):

For a Jimmy Jazz location near you, please visit,

About Jimmy Jazz

Based in Brooklyn, New York, Jimmy Jazz stores are well known throughout the eastern United States for over 20 years. They offer uniquely inspired original urban fashion, accessories and shoes with high energy and style.

Stores feature premier lifestyle brands including Ed Hardy, Laguna Beach, Timberland, Monarchy, Adidas Originals, Creative Recreation and DC Shoes, to name a few. They receive merchandise daily from vendors who are creating the hottest styles and colors, providing an ever-changing showcase of the newest fashion available for men, women, and kids.

[tags]movie tie-ins, Jimmy Jazz stores, Notorius BIG, Jamal Gravy Woolard, urban fashion retailer[/tags]


Ideavilliage Partners with STG Media Corp. to Launch Slim Shots into the C-Store Channel

TEMPE, Ariz. — Slim Shots appetite controller has recently been made available in convenience stores nationwide. Slim Shot consumers will now be able to conveniently enjoy their favorite weight-loss product in a cup of coffee on the way to work, or simply like a “shot” of liquor. STG Media Corp. will kick off the convenience store rollout by placing Slim Shots into 30,000 convenient stores within 90 days of the launch. The blitz program will continue until the product is placed into 140,000 national convenience store locations. STG Media Corp. concentrates on placing products on the shelves of convenience stores with the proper media support and proven track record behind them.

slim shots“We are honored that Slim Shots chose STG Media Corp. to spearhead their convenience store rollout,” President of STG Media Corp. and Global Distribution Services, Vincent M. Schuman said. “Slim Shots is an ideal client to represent in the C-store channel; their targeted media campaign will provide the consumer awareness that is needed to be successful in any channel of the market.”

Finding an innovative weight-loss product in a $30 billion dollar market has been an obstacle that many manufacturers have not been able to overcome. However, Slim Shots has found their niche in this saturated market. Slim Shots is an all-natural vanilla flavored shot, found in a coffee creamer type packaging. The shot can be consumed in various methods including in cereal, yogurt, coffee or on its own. Also, unlike other weight loss products, Slim Shots does not contain sugar, caffeine or stimulants and does not cause nervousness or jitters.

Slim Shots works by triggering the body’s natural appetite control mechanism, satisfying users for long periods of time and in turn, allowing them to eat less, without sacrifice and without depriving them of their favorite foods. Slim Shots launched in C-stores in November 2008.

STG Media Corp., STG Global Distribution and STG Interactive, LLC, work together to develop and execute strategic, national marketing campaigns. Based in Tempe, AZ, STG Media is a full-service advertising agency specializing in creative and media buying for print, television and radio. Helping clients to maximize their ad dollars, STG works hand in hand with STG Global Distribution, a master distributor and brand management company with capabilities to place products on the check-out counters in over 100,000 C-Stores in the USA with a proven market blitz program. STG Interactive develops cutting-edge E-commerce solutions in addition to search engine optimization and search engine marketing. STG helps clients navigate through the complex landscape of opportunities that exist within the context of modern, cross-media campaigns.

For more information about the STG family of companies, call toll-free: 866-834-4370 or visit:

[tags]Slim Shots appetite controller, Ideavilliage, STG Media Corp[/tags]

Retail Expert Doug Fleener Advises Retailers How to Overcome Holiday Challenges

BOSTON, Mass. — This holiday shopping season is going to be a challenging one for the almost 1 in 10 Americans employed in the retail sector. With specialty retailers facing the weakest holiday growth since 2002 and deep discounting by mass merchants and online retailers, the retail staff is more vital than ever to the specialty retailer’s success. In his annual holiday letter to specialty retail employees, retail and customer experience expert Doug Fleener discusses these challenges and opportunities and shares five tips that will enable stores to succeed in current economic conditions.

“The difference this year for specialty retailers will come down to the people in the store. It’s the staff that will have a huge impact on the winners and losers this year,” Fleener says. The letter appears in Fleener’s newsletters and on his retail blog, The Retail Contrarian.

    Dear Retail Employee,

    With one week left before the “official” launch of the holiday season, let’s discuss the challenges and opportunities facing specialty retailers.

    The good news is that there should be some growth this holiday. The bad news for most readers is that most growth will probably happen at the discounters and online. No one can deny that it is going to be a challenging year for specialty retailers.

    But with every challenge comes opportunity. For every store that struggles there will be another that succeeds. For every store that fails before the doors open another will succeed out of sheer determination. For every staff that throws in the towel another will grind it out.

    The difference this year is going to be you. I’m convinced that the difference this year for specialty retailers will come down to the people in the store. It’s the staff that will have a huge impact on the winners and losers this year.

    Here are some tips for you and your colleagues to make sure you’re one of those winning stores:

    1. Stay positive. Attitude could be the biggest difference between the winning and losing stores this year. Every employee needs to do his or her part in keeping a positive outlook.

    2. Succeed one day at a time. If you have a bad day – shake it off. If you have a good day – do it again. You make your holiday by making your month. You make your month by making your week. You make your week by making your day.

    3. Maximize every customer opportunity. Don’t let your guard down and miss even one sale, because that one sale could be the difference in success or falling short.

    4. Don’t pre-judge what a customer is going to spend. Customers aren’t a survey in the newspaper. Customers aren’t a sales projection in some pundit’s article. Customers are unique individuals who offer us a unique opportunity. Give them a unique experience and you’re sure to be rewarded.

    5. Be a better salesperson every single day. Push yourself out of your comfort zone. Keep showing products until the customer says they’re done. Focus on increasing your average sales and unit-per-transaction.

    It doesn’t matter if you work for the owner of an independent store, a regional or national corporation; I believe you can make the difference this holiday.

    Do you?

About Doug Fleener

Doug Fleener is president and managing partner for Dynamic Experiences Group LLC (DEG), a Lexington, Massachusetts retail and customer experience training and consulting firm. He is the former director of retailer for Bose Corporation with over 25 years of hands-on retail experience. He has also owned and operated his own specialty stores.

Fleener is the author of “The Profitable Retailer: 56 surprisingly simple and effective lessons to boost your sales and profits” (ISBN-13: 978-1933631264, paperback, 228 pp, Acanthus Publishing). He publishes the retail industry’s only daily subscription newsletter, The Daily Retail Experience, which specializes in the growth and development of specialty retail stores and staff.

Fleener is available throughout the holidays to discuss the issues facing specialty retailers this holiday season.

[tags]retail expert Doug Fleener, The Profitable Retailer book, Daily Retail Experience newsletter, Dynamic Experiences Group LLC[/tags]


STG Media Corp Rises to the Challenge to Help Increase Blu-ray Player Sales

TEMPE, Ariz. — The constantly evolving world of technology is making it difficult for new technology companies to claim the title of hot-new-item for any length of time. Brands like Apple, Sony and Toshiba are constantly setting the bar for new technology and making it harder for upcoming brands to stand out among the mass. This recent technology war has allowed Blu-ray(R) Players to reign over HD-DVD Players. But question is, for how long? In addition to the problem technology companies have staying on top of the newest trends, with the current state of the economy, price has also been a growing issue.

DVS SalesConsumers need to be educated on why they would want to pay a premium price for a DVD player. The Blu-ray Disc Association and NPD Group stated in a recent article that manufacturers need to build awareness in order to increase volume. Ross Rubin, NPD director of industry analysis, said, “Many consumers don’t see a need to upgrade from their standard DVD players.”

DVS Sales, a manufacturer of Blu-ray players has recently chosen STG Media Corp as their agency of record to help them try to avoid losing the battle of consumer interest. STG Media Corp will help DVS beef up brand awareness through the launch of a direct response print media campaign that will commence prior to the holiday season.

According to the consumer electronic association, consumer electronic sales hit their peak during the time of holiday gift giving. Also, 82% of DVD player purchases are also made during this time. “The holiday season is a perfect window of opportunity for DVS Sales to really stand out and grow their brand,” CEO of STG Media Corp, Thomas Lark said. “Our research team has found that there are ways to target the highest index of holiday shoppers who like to try new technology, and who don’t mind paying a premium price for a premium product.”

In addition to working with DVS Sales on a targeted print media campaign, STG Media Corp will also be designing a landing page for DVS’s Blu-ray player that will capture orders. The print media campaign and supplemental online media that DVS will be running will drive customers to the easy-to-use website to create optimal direct response sales.

STG Media Corp, STG Global Distribution and STG Interactive, LLC, work together to develop and execute strategic, national marketing campaigns. Based in Tempe, AZ, STG Media is a full-service advertising agency specializing in creative and media buying for print, television and radio. Helping clients to maximize their ad dollars, STG works hand in hand with STG Global Distribution, a master distributor and brand management company with capabilities to place products on the check-out counters in over 100,000 C-Stores in the USA with a proven market blitz program.

STG Interactive develops cutting-edge E-commerce solutions in addition to search engine optimization and search engine marketing. STG helps clients navigate through the complex landscape of opportunities that exist within the context of modern, cross-media campaigns. For more information about the STG family of companies, call toll-free: 866-834-4370 or visit our website

[tags]STG Media Corp, DVS Sales Blu-ray player[/tags]


Research: New Survey Provides Insights from Users of Over 80 Restaurant POS Systems

HOUSTON, Texas —, a membership website for independent restaurant operators, has released, on their website, the results of a detailed survey of their members’ experiences with their current point of sale systems. Over 1,100 individual independent operators participated and provided detailed feedback on over 80 different POS systems. Choosing a point of sale system is considered to be one of the most important decisions any restaurant operator makes. With the average cost of a POS system approaching the $20,000 mark, it’s not only an expensive decision but one that affects ongoing restaurant operations in several crucial areas.

RestaurantOwnerA POS system should be one of a restaurant’s most important assets by providing cash and inventory controls, improved speed of service, better decision-making and even sales growth opportunities. This survey confirms that if properly chosen, a POS can potentially pay for itself in a matter of months. But conversely, selecting the wrong system or one from the wrong vendor can become a source of operational problems and ongoing frustration for the operator for years to come.

Survey results indicate a strong correlation between the operators’ degree of overall satisfaction with their POS system and their relationship with the POS vendor. “Operators that had good experiences with respect to vendor training & support, be it online or on site, generally reported they were pleased with their POS choice,” said Joe Erickson, Vice President of

Survey questions captured operator responses regarding their POS system’s ease-of-use, programmability and reliability. Participants also rated the quality of vendor training and ongoing support as well as common POS features such as reporting, timekeeping and inventory control.

In addition, many survey participants provided extensive comments about their experiences with the functional aspects of their POS system and the quality of the vendor training and support they received.

For more information on the Restaurant POS Survey results, go to

[tags]RestaurantOwner portal, membership website for independent restaurant operators, Joe Erickson, Restaurant POS Survey[/tags]

Jimmy Jazz Announces Store Opening in Atlanta Market; New Store Location Based in The Southlake Mall

ATLANTA, Ga. — Jimmy Jazz, a leading urban apparel and footwear retailer, announced today the opening of its latest retail site, located in the Southlake Mall, in the city of Morrow, Georgia. The new store opening is now the third Jimmy Jazz location in metro Atlanta. “We are very excited to open our third store in the Atlanta market in Southlake Mall. The city of Atlanta has given Jimmy Jazz a warm welcome and we look forward to future growth in the area,” stated Martin Badour, VP of Stores for Jimmy Jazz. Other Jimmy Jazz locations in Georgia include Greenbriar Mall, in Atlanta and South Dekalb Mall, in Decatur.

As part of a larger growth strategy, Jimmy Jazz will continue to open several retail stores in the eastern United States before the end of 2008. Expected locations for the remainder of the year include: Pennsylvania, North Carolina, and South Carolina.

“The company is also building its first e-commerce site for online shopping, with an anticipated launch date in spring 2009,” commented David Wachter, VP of eCommerce for the chain.

The Jimmy Jazz location in the Southlake Mall will be open for business on Friday, September 26th. For more information on this location, please contact (770) 961-1168.

About Jimmy Jazz

Based in Brooklyn, New York, Jimmy Jazz stores are well known throughout the eastern United States for over 20 years. They offer uniquely inspired original streetwear, accessories and shoes with high energy and style.

Stores feature premier lifestyle brands including Ed Hardy, Laguna Beach, Timberland, Monarchy, Adidas Originals, Creative Recreation and DC Shoes, to name a few. They receive merchandise daily from vendors who are creating the hottest styles and colors, providing and ever-changing showcase of the newest fashion available for men, women, and kids.

For more information and further details, please visit the Jimmy Jazz website at

[tags]Jimmy Jazz clothing, urban apparel and footwear retailer, Southlake Mall Georgia[/tags]