WASHINGTON, D.C. /Advertising Industry Newswire/ — On Monday, January 31st on Cala, journalist Ismael Cala will interview Ravi Singh, a young Indian marketing guru who has been behind several digital political campaigns around the world. With his company ElectionMall.com, Singh continues to be a pioneer in digital political campaigns. Among his many campaigns, the most [...]
NEW YORK, N.Y. /Advertising Industry Newswire/ — CheapOair, a top 10 online travel booking site, announces the launch of its first ever television campaign today. The 30-second ads feature the tag-line “Get There for Less,” an expression of the company’s commitment and brand promise to put quality and value first for smart shoppers who continue [...]
PALM HARBOR, Fla. /Advertising Industry Newswire/ — Palm Harbor-based Internet marketing consultant Len Dozois will launch Your Internet Marketing Show on Saturday, August 7, 11 a.m. to noon on WTAN-AM 1340, Clearwater, Florida, and WDCF-AM 1350 Dade City. Live show audio and video will be streamed online. Citing an absence of Internet marketing advice in [...]
SAVANNAH, Ga. /Advertising Industry Newswire/ — Savannah-based, award-winning Paragon Design Group has recently helped brand and package, “Cantore Stories,” the newest HD show from The Weather Channel. This is Paragon’s second hire by the national cable channel, its first being a refreshed package for “Day Planner,” a weekday show that airs from 10 a.m. – [...]
SECAUCUS, N.J. — Bob Taylor, Managing Member at Max Radio Network, LLC, has earned the coveted designation of Certified Digital Marketing Consultant (CDMC) by the Radio Advertising Bureau (RAB). According to RAB materials: “The CDMC program establishes recipients as modern-day Digital (New Media) marketing professionals who understand the interactive/digital needs of radio station web sites [...]
CARSON, Nev. — Home Shopping Latino, a Delaware Corporation (OTC: HSPL), dba Viva Telecompras, announced today that they are launching their nationwide media campaign for the company and its subsidiary, Viva Telecompras. In addition, the network intends to offer its own credit card and payment plan for Miami, FL. Global Media Fund will place newspaper [...]
CHICAGO, Ill. — GameBeat Studios is pleased to announce they have been awarded the contract to produce the music for the Illinois State Lottery’s 2008 summer campaign. Having beaten out several competitors, this is the second year in a row this award winning music production team has been chosen to do the music for the [...]
SAN DIEGO, Calif. — NASCAR racing legend Wally Dallenbach Jr, motor sports broadcaster for NBC, ABC, TNT and USA Network, joins KDHD-TV, LLC’s team of broadcasters providing live content to national and local news programs around the country. Dallenbach rounds out the roster of broadcast savvy experts covering the dynamic tech, gaming, travel and toy industries for the satellite tour/broadcast news content provider.
NEW YORK, N.Y. — JSM Music, Inc., the largest commercial music production company in America, scored a major touch down at the Super Bowl having provided music for one of the top ad-spots during the game. JSM’s music was featured on Pepsi’s “Magnetic Attraction” advertisement which showcased the musical and acting talents of superstar performer Justin Timberlake.
NEW YORK, N.Y. — FlatSigned Press, Inc. has sued Don Imus, Infinity Broadcasting, and CBS as a result of off-script and off-color remarks Imus made while reading ad copy to promote the book on his show. The “Imus in the Morning” show was selected to be the highlight in FlatSigned Press, Inc.’s marketing of the book, due to Imus’s noted ability to publicize books. Imus’ remarks left an indelible negative mark on the publishing company’s name.
NEW YORK, N.Y. — JSM Music owner and executive producer Joel Simon and his studio will have their own cause to celebrate at this week’s BET Awards. Tuesday night’s awards will include the world premiere of a new TV commercial featuring Mary J Blige – part of a campaign for Chevy Tahoe – for which Simon and JSM Music played a key role.
SALT LAKE CITY, Utah — Network executives from ABC, NBC and CBS seem to have lost their sense of humor when it came to broadcasting what’s affectionately been dubbed the “alli… Poopy-In-Your-Pants” ad from rival diet pill distributor Generix Labs, makers of Leptopril(TM).
DEERFIELD BEACH, Fla. — The kudos are still coming in from Incredible Discoveries’ recent appearance at the Electronic Retailers Association (ERA) show in Las Vegas. During the show and in following weeks, Incredible Discoveries has received amazing responses from their vendors who were extremely impressed by the new innovations in hardware, technology and personal hygiene that ID will soon be introducing.
DEERFIELD BEACH, Fla. — Incredible Discoveries, a leading DRTV company with multi-channel product distribution services, today announced that one of their discoveries, the Magic Juice Filter, will be returning to HSN (The Home Shopping Network), after its recent sellout appearance.
IRONTON, Ohio — Undiscovered Radio Network, Inc. (www.undiscoveredradionetwork.com) has developed ‘Undiscovered’ a new syndicated broadcast radio program to provide an innovative and long awaited mainstream vehicle for independent artists. The two hour show is set to debut the first weekend of September and features independent rock and alternative artists that have gained local or regional popularity but don’t have the resources to tap into mainstream broadcasting.
SAN MATEO, Calif. — AirSpun, Inc., a California start-up with an e-commerce approach to marketing digital music through commercial radio promotion, announced plans today to launch airspun.com (“Beta”) in an effort to democratize the music hitmaking process and provide independent artists with “unprecedented power over their creative futures.”
CHICAGO, IL — The industry honors just keep racking up for GameBeat Studios. The Chicago-based music production and sound design house recently received two Silver Addys in the 6th District Addy Awards competition for its work on the Wal-Mart Voices of Color(TM) Film Series campaign. The winning spots are now eligible for the National Addy Awards in San Francisco next month. GameBeat produced music and sound for the award-winning spots on behalf of E. Morris Communications, the Chicago agency representing Wal-Mart.
CHICAGO, IL — GameBeat Studios recently announced completion of the third of four spots in the Wal-Mart Voices of Color(TM) Film Series promotional campaign. The spot began airing nationally on television broadcast and cable outlets, including TBS and TNT.
PRAIRIE VILLAGE, KS — As America’s top college football teams battled in the four BCS games, Tostitos, Federal Express, Nokia and Citi, scored more than $106 million of in-game signage and enhancements from ABC Sports during the four telecasts. The values, determined by Image Impact, Inc. (www.ImageImpact.tv), the premier provider of sponsorship impact/product placement evaluation, are based upon the published 30-second commercial rates.
LOS ANGELES, CA — Radio listeners become a cancer cell inside a human body as part of the new public service announcement created by G-Man Music & Radical Radio (www.gmanmusic.com) for the American Cancer Society (www.cancer.org).