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      • Pete on:

        Diigo Apparently Dead or Hacked, Site Being Redirected

      • Roeser Resources » Winner of 4 Marketing Excellence Awards on:

        LTC Financial Partners Wins 4 Marketing Excellence Awards

    Category: COLUMN: Christopher Simmons

    When Advertising Attacks – Veteran marketing technologist Christopher Laird Simmons rants about things he’s seen in the advertising and entertainment world

    Brand Pagans: Disney gets loco for trademark of Day of the Dead

    0
    • by Christopher Laird Simmons
    • in ARTICLES Index · COLUMN: Christopher Simmons · Featured
    • — 11 May, 2013
    loco for trademark of Day of the Dead

    OPINION: Well, you have to hand it to Disney for trying to capture the market on any product, brand, or service offering in their vast empire, even if remotely related to the original creators of something like the “Day of the Dead.” So many people are growing up today thinking Disney invented Snow White, or mermaids, or Pinocchio, it’s a little unnerving.

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    Diigo Apparently Dead or Hacked, Site Being Redirected

    1
    • by Christopher Laird Simmons
    • in COLUMN: Christopher Simmons · Headlines · NEWS: Social Media Marketing · NEWS: Websites
    • — 25 Oct, 2012
    Christopher Laird Simmons

    NEWS: Today anybody attempting to use the Diigo social bookmarking site was greeted with either a redirect to a keyword link page (similar to a placeholder site), or was being redirected to an apparent Monster.com affiliate link page. Diigo has been around quite some time, and also absorbed Furl a couple of years back. (UPDATED)

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    Robo calling scum of the month: GenerateMoneyNow-dot-Biz

    2
    • by Carly Zed Zander
    • in COLUMN: Christopher Simmons
    • — 15 Apr, 2011
    Robo calling scum of the month: GenerateMoneyNow-dot-Biz

    COLUMN: Hello folks, it’s that time again to pigeon hole yet another scumbag opportunist, apparently named “Tim Berger,” flaunting the laws of the U.S. and various states of the union[...]

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    HBO Does Bloody Good Marketing with Sexy VILF Tank

    0
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: TV Advertising · COLUMN: Christopher Simmons · Headlines
    • — 20 May, 2010
    HBO Does Bloody Good Marketing with Sexy VILF Tank

    COLUMN: In perhaps one of the most clever sexy marketing ideas I’ve seen in awhile, HBO is promoting a True Blood tie-in, a women’s tank top, with the letters VILF[...]

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    Robo-calling Scum of the Week: StormofWealth.com (Chris Hogan, et al.)

    3
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · COLUMN: Christopher Simmons · Headlines
    • — 28 Mar, 2010
    Robo-calling Scum of the Week: StormofWealth.com (Chris Hogan, et al.)

    COLUMN: Well, friends and fans, we have another scumbag using robo-calling tactics to call my home phone number (about 2:20pm PDT today, Sunday). Expecting me to be home to listen[...]

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    Robo-calling Scum of the Week: TurboATM-dot-com

    11
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · COLUMN: Christopher Simmons
    • — 18 Mar, 2010
    Robo-calling Scum of the Week: TurboATM-dot-com

    COLUMN: Well, it looks like the scammers keep on calling. This week the abusive law-breaking robo-caller is the scum suckers calling themselves “Turboatm(.com)” and calling after 7pm Pacific Time, and[...]

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    Robo Calling Scum of the Month: Anthem Blue Cross / Blue Shield

    1
    • by Christopher Laird Simmons
    • in ARTICLES Index · Asides · COLUMN: Christopher Simmons
    • — 4 Feb, 2010
    Robo Calling Scum of the Month: Anthem Blue Cross / Blue Shield

    COLUMN: It’s unfortunate that Anthem has chosen to attack unsuspecting customers and non-customers with inhuman robocalls. I’ve gotten about a dozen calls this year – and I’m not a customer.[...]

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    The ‘New’ Domino’s Pizza – oh yes they did, or did they?

    4
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · COLUMN: Christopher Simmons
    • — 26 Jan, 2010
    The ‘New’ Domino’s Pizza – oh yes they did, or did they?

    COLUMN: Well, as somebody who used to enjoy Domino’s “once upon a time,” and who gave up on the poor quality (really, Papa John’s was so much better, it’s just[...]

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    The Verdana Monologues – When Ikea’s Designers go Kabookskik

    8
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · COLUMN: Christopher Simmons
    • — 30 Aug, 2009
    The Verdana Monologues – When Ikea’s Designers go Kabookskik

    COLUMN: I got my Ikea catalog last week, and like many in the design field, thought something had changed but wasn’t quite sure what. Due to the fact I have[...]

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    Megan Fox Drops F-Bomb for Viral Marketing

    1
    • by Christopher Laird Simmons
    • in ARTICLES Index · Asides · COLUMN: Christopher Simmons
    • — 14 Aug, 2009
    Megan Fox Drops F-Bomb for Viral Marketing

    COLUMN: If you’re a follower of Megan Fox, or the latest vampire movies, or you happen to look at the most popular this week listings on your iPhone, you have[...]

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    Google Brings Text Ads into Google News … again

    0
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · COLUMN: Christopher Simmons
    • — 26 Feb, 2009
    Google Brings Text Ads into Google News … again

    COLUMN: For those of you who use Google News (the news portal that is a subset of the megalith that is the Google content universe) regularly, you might have noticed[...]

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    Contextual Counter Branding: Your Pizza is My Pizza – Why Search Engines Want to Sell Your Trademark to Your Competitors

    2
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: Advertising Industry · Articles: The PR Business · COLUMN: Christopher Simmons · Headlines
    • — 3 Mar, 2007
    Contextual Counter Branding: Your Pizza is My Pizza – Why Search Engines Want to Sell Your Trademark to Your Competitors

    COLUMN: While the subject of contextual branding against other company’s trademarks will not be a new issue to some people, and I had been aware of the problem from the past couple of years of litigation between major companies and search portals like Google and Yahoo!, nevertheless I was a bit surprised when my brand was targeted by an upstart competitor.

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    My Baby was Possessed by the PlayStation 3 – Next Gen Game Consoles Take Different Approaches to TV Commercials

    0
    • by Christopher Laird Simmons
    • in ARTICLES Index · Articles: TV Advertising · COLUMN: Christopher Simmons · Headlines
    • — 21 Nov, 2006
    My Baby was Possessed by the PlayStation 3 – Next Gen Game Consoles Take Different Approaches to TV Commercials

    COLUMN: After seeing one of Sony’s debut TV spots for their new PlayStation(r), I’m sure I was not the only one slightly freaked out by the toy baby who comes to life, starts to cry, then laugh maniacally before flashing demon red eyes… all while pawing the air toward the floating black slab of a PlayStation 3 (PS3).

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    What Can Brown Do for Identity Theft?

    2
    • by Christopher Laird Simmons
    • in ARTICLES Index · COLUMN: Christopher Simmons
    • — 10 Sep, 2006
    What Can Brown Do for Identity Theft?

    COLUMN: Companies need to do a better job of policing themselves when signing up new customers on the Internet and through mail campaigns, otherwise they risk contributing to an already serious epidemic of personal and business identity theft. Certain companies are making it a little easier for crooks to get a foot in the door due to a lack of safeguards and common sense. And guess what? It just happened to my company.

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    Man Fur Makes Me Thirsty – Alcohol and Shaving Don’t Mix

    0
    • by Christopher Laird Simmons
    • in ARTICLES Index · COLUMN: Christopher Simmons
    • — 21 Jul, 2006
    Man Fur Makes Me Thirsty – Alcohol and Shaving Don’t Mix

    Cuervo Black and Coke commercialCOLUMN: Apparently shaving is no longer hip and cool. I’m watching TV, the commercials come on, and I am blinded by the stubble… oh the stubble … Does Paris Hilton think “that’s hot?” Ohmigod! I need to stop shaving or I’m not going to get past that velvet rope!

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    When Product Placement Goes Too Far

    2
    • by Christopher Laird Simmons
    • in ARTICLES Index · COLUMN: Christopher Simmons
    • — 3 Apr, 2006
    When Product Placement Goes Too Far

    The Island - xboxCOLUMN: Product placement is considered a necessary evil and potential savior for the advertising industry, but sometimes the concept gets in the way of the art form. The recent creative and financial flop The Island took the concept way too far.

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      • TRUEBRIDGE INCTruebridge hires Ken Wells as EVP of Relationship Marketing to lead financial services marketing focusWed, 12 Jun 2013
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      • Nix for HicksWed, 02 Aug 2006
      • Robo-calling Scum of the Week: TurboATM-dot-comThu, 18 Mar 2010
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      • Carl Doesn’t Know Jack or DickTue, 29 May 2007
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