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whitepaper

This tag is associated with 2 posts

Ballantine’s Intelligent Mail Barcode 101 Helps Direct Marketers Prepare for USPS IMB

By ⋅ April 15, 2011 ⋅ Post a comment

WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation has announced the launch of a new white paper – “Intelligent Mail Barcode 101.” It discusses the benefits, requirements and how it works. What is the IMB? It’s a barcode system devised by the USPS to sort and track pieces of mail. This new barcode provides [...]

Free Direct Marketing White Paper Released by Ballantine Corporation

By ⋅ August 28, 2009 ⋅ Post a comment

WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation, a family-owned direct mail company, announces the release of a free direct marketing tip sheet, also known as a white paper, that provides clear and insightful direct marketing how-to information that will positively influence any business’s bottom line. The 50 tips offered in this direct marketing [...]

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