Monday, May 12, 2008
Neotrope®

General News from the Advertising Industry

 

Fast Growing Children’s Education Newspaper Courts Advertisers with One Million Kid Readers

Thu, 20 Mar 2008 20:33:29 -0700 PDT
by CarlyZ

Kidsville NewsFAYETTEVILLE, N.C. — Kidsville News! is a publication that promotes literacy and learning for elementary school children. And, literacy rocks! Just ask the million-plus young readers of Kidsville News! What makes this free monthly publication so attractive as an advertising medium? It has a positive message that fosters literacy, study skills, character-building and a general love of learning.

JSM Music, Inc. Celebrates Its Top 10 Super Bowl Spot Featuring Justin Timberlake

Thu, 07 Feb 2008 17:42:44 -0800 PST
by CarlyZ

Magnetic Attraction spot (c) PepsiCoNEW YORK, N.Y. — JSM Music, Inc., the largest commercial music production company in America, scored a major touch down at the Super Bowl having provided music for one of the top ad-spots during the game. JSM’s music was featured on Pepsi’s “Magnetic Attraction” advertisement which showcased the musical and acting talents of superstar performer Justin Timberlake.

Target Media Partners Acquires Recycler Classifieds from L.A. Times

Thu, 18 Oct 2007 01:05:12 -0700 PDT
by CarlyZ

Recycler ClassifiedsLOS ANGELES, Calif. — The Los Angeles Times Media Group today announced the sale of Recycler Classifieds, publisher of four editions of the pioneering Recycler free classified advertising paper and eleven weekly and bi-weekly photo ad and employment guides throughout Southern California, as well as operator of the popular Recycler.com website, to Target Media Partners.

OCuSOFT Refutes Comparison Study Ad Released by Advanced Vision Research

Thu, 11 Oct 2007 22:43:45 -0700 PDT
by CarlyZ

RICHMOND, Texas — OCuSOFT Inc., producer of the popular ocular-lid hygiene products, OCuSOFT(R) Lid Scrub(TM) and OCuSOFT(R) Lid Scrub(TM) PLUS, is responding to a recent advertisement released by Advanced Vision Research (AVR) that was found to be misleading.

Networks Reject ‘alli™…Poopy-In-Your-Pants’ Commercial from Rival Diet Pill Distributor, Generix Laboratories

Thu, 14 Jun 2007 00:21:00 -0700 PDT
by CarlyZ

alli poopy pantsSALT LAKE CITY, Utah — Network executives from ABC, NBC and CBS seem to have lost their sense of humor when it came to broadcasting what’s affectionately been dubbed the “alli… Poopy-In-Your-Pants” ad from rival diet pill distributor Generix Labs, makers of Leptopril(TM).

B2B Marketing Writer and SEO Expert Dianna Huff to Speak at Yankee IABC Seminar

Wed, 07 Mar 2007 18:02:21 -0800 PST
by CarlyZ

BOSTON, Mass. — The Yankee Chapter of International Association of Business Communicators (Yankee IABC) today announced its spring line-up. These business events run the spectrum from overall communications strategy and planning to the more specific technical strategies around business communications.

Street Attack Partners with YFonGlobal to Launch Network Platform for Online Community Management

Wed, 20 Sep 2006 23:16:25 -0700 PDT
by CarlyZ

BOSTON, Mass. — Boston-based alternative marketing agency Street Attack and YFonGlobal of Washington, DC are excited to announce a strategic partnership that will utilize Street Attack’s concept and YFonGlobal’s technology to launch PromoNet, a network platform that will act as an online community management system. PromoNet will offer MySpace-like features while focusing on the management of specialized online grassroots communities that cater to specific interests.

Soundrangers Online Sound Library Expands its Interactive Sounds Selection

Wed, 04 Jan 2006 20:44:56 -0800 PST
by CarlyZ

SEATTLE, WA /Advertising Industry Newswire/ — Soundrangers (www.Soundrangers.com), founded in 1998, from the beginning took a unique approach to the field of royalty-free sound effects and music. Soundrangers was the first to specialize in creating sounds specifically for interactive media, such as websites and video games, and making them available for purchase and download over the internet.