MIAMI, Fla. /Advertising & Marketing News/ — NEWS: Today, professional sports organizations are clamoring to retain their true fans. If an organization has true fans and would like to retain them while adding more, reward them. True Fan Sports, a product development firm in Miami, has created an all-new loyalty rewards campaign, ‘The True Fan Experience.’
Category: Advertising Industry News
General News from the Advertising Industry
CHICAGO, Ill. /Advertising & Marketing News/ — NEWS: Two Chicago neighborhood breweries are among the key sponsors of this year’s Jeff Fest Arts and Music Festival. Lagunitas Brewing and Lake Effect Brewing are showing their support for Chicago and its communities by participating in the festival in Jefferson Park, from July 25-27, 2014.
FLAT ROCK, N.C. /Advertising & Marketing News/ — NEWS: North Carolina’s Four Seasons Compassion for Life has been chosen by the National Hospice and Palliative Care Organization as part of its new ‘Moments of Life: Made Possible By Hospice’ campaign. Through one patient’s personal story, Four Seasons demonstrates the hospice focus on living and enabling special moments and memories at end of life for patients and their loved ones.
WASHINGTON, D.C. /Advertising & Marketing News/ — NEWS: With over 15 years of experience coordinating events and providing protocol guidance to senior U.S. government officials and Members of Congress, Gretchen Learman Burrier, today announced the formal launch of her special events and international protocol company Blue Ribbon Events to serve the greater Washington, D.C. areas.
WAPPINGERS FALLS, N.Y. /Advertising & Marketing News/ — NEWS: America’s premier one-stop Cadillac restoration and parts firm has been renamed Castle Cadillac, located at 1090 Route 376, Wappingers Falls, New York, to mark the start of a campaign to renovate and refurbish the facility where Cadillac owners have been coming for years for reliable service for their vehicle.
LOS ANGELES, Calif. /Advertising & Marketing News/ — NEWS: Segoma Imaging Technologies will be launching its next generation of diamond 360 imaging technology soon. Segoma Imaging Technologies has revolutionized the diamond industry by providing diamond traders and buyers with what they really need: the ability to view any diamond – exactly as it is – in 360 degrees.
ST. PETERSBURG, Fla. /Advertising & Marketing News/ — NEWS: Cory Allen Contemporary Art (CACA) today announced it will open the doors to its new concept ‘The Showroom,’ the world’s first public relations gallery, this Thursday in the Warehouse Arts District in Saint Petersburg, Fla. The Showroom is a collaboration between the mechanics of public relations (PR) and the traditional characteristics of a fine arts gallery.
SAN DIEGO, Calif. /Advertising & Marketing News/ — NEWS: Mortgage Capital Trading, Inc. (MCT), a recognized leader in mortgage pipeline hedging and risk management services, today announced that its COO, Phil Rasori, will moderate and drive a panel session entitled ‘Liquidity Challenges for Smaller Lenders’ at the Mortgage Bankers Association’s Annual Secondary Marketing Conference in New York City.
RALEIGH, N.C. /Advertising & Marketing News/ — NEWS: Massey Consulting, a North Carolina-based accounting software reseller, today announced the release of their 2014 webinar schedule for CPAs and CPA Firms, entitled ‘Make Your Beans Count.’ This new webinar series is designed to present a variety of educational topics for CPAs.
SAN DIEGO, Calif. /Advertising & Marketing News/ — NEWS: ReverseVision, Inc., a leading software and technology provider for the reverse mortgage industry, today announced that Gregg Holsapple has joined as Product Strategist. In this role, Holsapple will have responsibility for product and program analysis, developing requirements and building out our product design process.
PALO ALTO, Calif. /Advertising & Marketing News/ — NEWS: The launch of WikiBusiness in association with Wikipedia on January 7, 2014, gave a completely new dimension to the digital information available for businesses, professionals and companies. Using the Wiki framework of crowd sourced aggregated and verified information, this is by far the most credible encyclopedia for businesses all over the world, says WikiBusiness Corp.
NORTH HOLLYWOOD, Calif. /Advertising & Marketing News/ — NEWS: The Harman Press has acquired Fox Printing and its staff, effective February 10, 2014, continuing expansion of its commercial printing business, and the consolidation of union printers in the Los Angeles area. Both companies are family owned and members of Teamsters Local 572.
DURANGO, Colo. /Advertising & Marketing News/ — NEWS: According to a new market analysis report from The Insight Research Corporation, the global telecommunications industry continued to advance in 2013 and 2014, but at a slower rate than predicted a year ago. In the U.S., home disconnections and lower business spending contributed to wireline revenue declines at AT&T, Verizon, and CenturyLink, while competition drove slower growth in wireless service revenues.
TIPP CITY, Ohio /Advertising & Marketing News/ — NEWS: Ohio based Bash Foo, a digital marketing agency, today announced that it will be opening the Bash Foo Entrepreneurial Center spring 2014. The Entrepreneurial Center, to be located at 140 E. Broadway Ave., represents an unprecedented local commitment by the company to expand and nurture small business activity in Tipp City and the surrounding area.
NEW YORK, N.Y. /Advertising & Marketing News/ — NEWS: Self-Publishing, Inc., a New York-based publishing services company, has appointed Andrew Pate to the position of Senior VP, Business Development. Pate’s accomplishments include growing Lightning Print into one of the largest Print-on-Demand (POD) providers in the world, now Lighting Source. In addition, he oversaw the increase of sales at Lulu from $5 Million to $35 Million.
BOSTON, Mass. /Advertising & Marketing News/ — NEWS: Although much of the focus around holiday shopping is on door busting deals and ‘Black Friday’ madness, retail and customer experience expert Doug Fleener, president and managing partner of retail consultancy Dynamic Experiences Group LLC in Boston, says it’s important for shoppers to remember the retail employees who make it all happen.
AUSTIN, Texas /Advertising & Marketing News/ — NEWS: Greenleaf Book Group Press today announced release of ‘The Artist’s Guide to Success in the Music Business’ (ISBN: 9781608325788) by Loren Weisman. ‘The Artist’s Guide’ is available nationwide today, November 13 and will be published in an eBook edition and an audio book edition January 2014.
WESTCHESTER, N.Y. /Advertising & Marketing News/ — NEWS: Neuro Alert, a N.Y.-based healthcare organization providing neuromonitoring services for surgeons and hospitals, has proudly announced the completion of shooting their new educational TV Show for Public Access TV and other TV networks across the New York Metropolitan area. The show will start airing around November 15, 2013 on various stations.
WALNUT CREEK, Calif. /Advertising & Marketing News/ — NEWS: Latino Consultants, LLC, a leading social-cause marketing firm for 18 years, today launched the first bilingual mobile health resource ‘web-app’ as part of a hyper-local capacity building initiative in Contra Costa County, Calif. The tools are evidence-based and leverage the mobile health behaviors of low-income communities to engage in accessing enrollment and local health resources.
CHICAGO, Ill. /Advertising & Marketing News/ — NEWS: Cogensia today announced a strategic collaboration with Infutor Data Solutions, Inc. to provide the auto industry with improved business intelligence in order to gain more market share. So, now with two powerful sets of data, information can be provided as early as 12 months before a buying decision is made.
FAYETTEVILLE, N.C. — Kidsville News! is a publication that promotes literacy and learning for elementary school children. And, literacy rocks! Just ask the million-plus young readers of Kidsville News! What makes this free monthly publication so attractive as an advertising medium? It has a positive message that fosters literacy, study skills, character-building and a general love of learning.
NEW YORK, N.Y. — JSM Music, Inc., the largest commercial music production company in America, scored a major touch down at the Super Bowl having provided music for one of the top ad-spots during the game. JSM’s music was featured on Pepsi’s “Magnetic Attraction” advertisement which showcased the musical and acting talents of superstar performer Justin Timberlake.
LOS ANGELES, Calif. — The Los Angeles Times Media Group today announced the sale of Recycler Classifieds, publisher of four editions of the pioneering Recycler free classified advertising paper and eleven weekly and bi-weekly photo ad and employment guides throughout Southern California, as well as operator of the popular Recycler.com website, to Target Media Partners.
BOSTON, Mass. — The Yankee Chapter of International Association of Business Communicators (Yankee IABC) today announced its spring line-up. These business events run the spectrum from overall communications strategy and planning to the more specific technical strategies around business communications.
BOSTON, Mass. — Boston-based alternative marketing agency Street Attack and YFonGlobal of Washington, DC are excited to announce a strategic partnership that will utilize Street Attack’s concept and YFonGlobal’s technology to launch PromoNet, a network platform that will act as an online community management system. PromoNet will offer MySpace-like features while focusing on the management of specialized online grassroots communities that cater to specific interests.
SEATTLE, WA /Advertising Industry Newswire/ — Soundrangers (www.Soundrangers.com), founded in 1998, from the beginning took a unique approach to the field of royalty-free sound effects and music. Soundrangers was the first to specialize in creating sounds specifically for interactive media, such as websites and video games, and making them available for purchase and download over the internet.