Advertising Industry News

Advertising NEWS: -- The Light Committee, a headshot studio with a location in Los Angeles and New York City, has added two new headshot photography sessions that removes restrictions on a set number of looks or content type. Essentially, this lets clients sign up for a session to create whatever content the studio can support rather than specific content, like headshots.

Advertising NEWS: -- Empire License, Inc. today announced the federal trademark approvals of Black Friday Loyalty Rewards Card™ and Black Friday Select™, two strategic additions to its expanding Black Friday Lifestyle intellectual property portfolio.

Advertising NEWS: -- Bay Leaf Digital, a B2B SaaS marketing agency headquartered in Texas today announced it has earned the HubSpot Software Industry Specialist badge, a selective and verified designation within HubSpot's Industry Specialization Badge program.

Advertising NEWS: -- LumeFlow AI has officially announced a major platform update designed to empower creators with faster AI video generation, professional-quality visual production, and streamlined marketing workflows. The latest release introduces ByteDance's newest Seedance 2.0 Mini model, native 4K support for Seedance 2.0, and the all-new Marketing Studio.

Advertising NEWS: -- Natural Woman, a growing lifestyle brand focused on confidence, authenticity, beauty, and self-expression, is expanding its vision across multiple consumer product categories, creating new opportunities in fashion, accessories, beauty, and licensing. The brand is available from Empire License, Inc.

Advertising NEWS: -- Video production using AI has completely evolved since the early days when users created random video clips based only on a text prompt. Nowadays, users are calling for consistent quality, improved control, and fast turnaround times, making these types of previously available tools irrelevant. The HitPaw Edimakor new version 5.0.0 addresses this demand by providing comprehensive solutions (new features).

Advertising NEWS: -- Informative Research (IR), a leading technology provider of data-driven credit and verification solutions for the lending industry, today announced that Craig Leabig, Senior Vice President of Marketing, has been named a 2026 Marketing Leader by HousingWire. The award recognizes influential marketing executives who have transformed brands and driven measurable business results across the housing economy.

Advertising NEWS: -- Floify, the mortgage industry's leading point-of-sale (POS) solution, today announced that Courtney Dodd, head of marketing, has been named a 2026 HW Marketing Leader by HousingWire. The HW Marketing Leaders award recognizes the people behind the strategies, campaigns and brand decisions shaping housing finance. Dodd is one of 70 honorees named to the 2026 class.

Advertising NEWS: -- Down Payment Resource (DPR),the housing industry's leading technology for connecting homebuyers with homeownership programs, today announced that Melinda Harris, vice president of marketing and communications, has been named a 2026 HW Marketing Leader by HousingWire. Each year, HousingWire's HW Marketing Leaders program recognizes the executives shaping how housing finance companies communicate, compete and grow. Harris is among 70 honorees selected.

Advertising NEWS: -- Class Valuation, a leading real estate appraisal management company (AMC), announced today that Holly Shipley, head of marketing, has been named a 2026 HW Marketing Leader by HousingWire. The HW Marketing Leaders award recognizes the people behind the strategies, campaigns and brand decisions shaping housing finance. Shipley is one of 70 honorees named to the 2026 class.