Advertising Industry News

Advertising NEWS: -- Fanplayr, a global leader in online behavioral personalization, artificial intelligence and user privacy, announced the introduction of its new anonymized user identification solution PrivacyID. The technology behind PrivacyID is unique in that it allows for seamless use of the anonymized information.

Advertising NEWS: -- Is print cool or old school? According to the Productivity Network LLC, a Chicago-based print production company, it's a little of both and that's a good thing. In business for one year, the team at the Productivity Network is positive that print's not just sexy, it's downright hot.

Advertising NEWS: -- Today Yiftee published a new white paper based on its experience with more than 300 Community eGift Card programs across the country, 90% of which were started during the pandemic. The paper uses 16 short case studies to describe different chamber of commerce, main street, downtown and city programs all centered around simple digital gift cards.

Advertising NEWS: -- Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM.

Advertising NEWS: -- Virginia Stewart Case, STRATAC, Austin, TX was recently named to the National Small Business Association (NSBA) Leadership Council. NSBA is the nation's oldest small-business advocacy organization, and operates on a staunchly nonpartisan basis.

Advertising NEWS: -- Today, Swift Homes announced a partnership with iHeartMedia on a multiplatform marketing campaign across multiple markets in the United States to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.

Advertising NEWS: -- In today's digital world, explainer videos have become extremely popular for their affordability and proven effectiveness in growing a business. PearlMountain, a multimedia software development company founded in 2006, enables businesses to create engaging explainer videos with its FlexClip video creation platform.

Advertising NEWS: -- Ellen Havre Weis, founder of San Francisco's Museum of Modern Mythology, died Tuesday, July 27. The cause was brain cancer, her husband, Gordon Whiting, announced today. Weis was sixty-four. Weis and her husband formed WeisPR in 1994 in Berkeley, California.

Advertising NEWS: -- Brian Capobianco joins SalesLeads Inc. leading the Company's new Prospecting Services. Mr. Capobianco, formerly the Director of Production with MHSS (Material Handling Sales Solutions) a lead generation, appointment setting, and outsourced business development company, will lead the new industrial focused front-end sales development efforts.

Advertising NEWS: -- Faith James, CEO and Founder of The Personal Branding Consultancy, LLC is honored to announce her award as a Top 100 Influencer in Marketing & Advertising at this year's MARsum Marketing, Advertising & Retail Summit. The summit took place June 29th - July 1st at the MGM Grand in Las Vegas, Nevada, and hosted over 400 marketing and advertising industry leaders and professionals from across the globe.