Carly Zed Zander

Product Launches: -- A recent survey of over 1,000 individuals conducted by EyeBuyDirect, the fastest growing online prescription eyewear retailer, found 4 in 5 people spend five or more hours a day looking at a screen, with a third in front of a screen for eight hours or more. The company recently introduced SightRelax(TM), a new line of digital-protection lenses with the blue-light filter, scratch-resistant and anti-glare coatings, and UV protection.

Advertising NEWS: -- Government communications expert Elliot Cohen says he is changing the way cities tackle resident outreach. The former head of communications for both public agencies and cities says government needs to shift its mentality away from passive public relations and towards a new model mirroring pro-active private sector communication.

Product Launches: -- EyeBuyDirect today announced a new line of RFLKT glasses designed with the winter months in the forefront. New styles released include Planete, Illusion, Resonance, Luminous and Era, and will be available starting November 12, 2018. The five new frames in EyeBuyDirect's premium line reflect the best winter has to offer when it comes to colors - clear blue, pink golden and brown striped.

Advertising NEWS: -- Mortgage document preparation vendor International Document Services, Inc. (IDS), announced it has promoted two employees to provide additional support in mission-critical areas of the organization. Former Manager of Implementation Clint Salisbury has moved to the Sales and Marketing team, and Travis Carroll, who previously worked on IDS's Integrations team, has moved into Salisbury's role as head of the Implementation department.

Advertising NEWS: -- Sokal Media Group signs Nissan of Stanhope and will act as agency of record for the dealership. Starting in mid-November of 2018, Sokal Media Group will begin a program to launch new websites for the Nissan store, create new advertising campaigns, and assist in a variety of other areas of dealership business.

Product Launches: -- Two years in the making and the Moonlite Bar-B-Q Inn is now ready to unveil a new sweet red wine that pairs perfectly with its award-winning barbecue. It's called Pit Master Reserve and it's produced by the most award-winning Kentucky winery too. It'll make you swoon at the moon.

Advertising NEWS: -- Sokal Media Group company signs Nissan of Atlantic City as agency of record. Beginning in mid-November 2018, Sokal Media Group will start a program to launch new websites for the dealership, create new advertising campaigns, and assist in many other areas of advertising.

Advertising NEWS: -- Auto dealer marketing firm, Sokal Media Group, signs as agency of record for Freehold Nissan. By mid-November 2018, Sokal Media Group will begin launching new websites for the store, create new advertising campaigns including digital and traditional ads, and assist in many other areas of dealership business.

Product Launches: -- Wham-O, the iconic all-American recreational toy brand, will release a new commemorative book marking the 70th anniversary of the company. The book, entitled "SUPER BOOK - Fantastic Tales From Inside The Fun Factory" (ISBN: 978-0692163054), takes readers on a journey through the innovation and imagination that led to the creation of some of the world's most inventive, beloved toys and games that every family has played with for the last 70 years.

Advertising NEWS: -- In today's market, an automotive dealership loyalty rewards program can be a very robust tool that drives all areas of a dealer's business, says AutoAwards. When you leverage its power through your marketing touch-points, it can drastically multiply the value of the program, and your dealership. Let's review the proof of that success.