Advertising Industry News
Advertising Industry News
General News from the Advertising Industry
Ad News: RMA Hired by the City of Bartow Florida’s CRA for Community Development...
Advertising NEWS: -- The award-winning economic development firm, RMA (rma.us.com), is proud to have been selected by the City of Bartow's Community Redevelopment Agency (CRA) to conduct a feasibility study for the potential redevelopment of commercial and residential properties, along with capital improvement projects, within the CRA district.
Ad News: ProPair LLC’s Q2 2024 Impact Study Reveals Significant Gains in Sales Conversions...
Advertising NEWS: -- ProPair, the fastest way for marketing and sales leaders to implement predictive AI, has released its Q2 2024 Impact Study, showcasing a substantial 46% improvement in sales conversions using Predictive Lead Assignments compared to standard lead assignment methods. This breakthrough underscores the growing importance of data-driven decision-making in sales strategies.
Ad News: Trolls Ramp Up Character Assassination Attempts and Hijack LinkedIn Pages – ...
Advertising NEWS: -- As if doxing wasn't bad enough with home addresses and cellphone numbers posted online by cyberbullies, Rockwood Communications Counsel, Inc., warns that troll farms can quickly fuse an individual, or company to manipulated, information, including impersonating LinkedIn accounts, making it virtually impossible for online searchers to find the real you or your company apart from the dangerous, unethical labels.
Ad News: Digital Warlock Arrives in Las Vegas, sponsors the Ready, Set, Expo Event
Advertising NEWS: -- Digital Warlock, a global digital marketing firm celebrating over 25 years in the Internet industry, recently made the decision to move to sunny Las Vegas, Nevada as its new home. As a new member of the local community, Digital Warlock also made a transition in its business approach - for the first time in over 20 years, the company would pursue the retail and local businesses directly, rather than focusing on providing white label discounted services to advertising agencies, marketing consultants, and web design firms.
Ad News: Navigo Marketing Expands its Retail Media Network (RMN) Services to include Ulta...
Advertising NEWS: -- Navigo Marketing ("Navigo"), one of the top agencies for Beauty and Wellness brands in the United States, today announced the expansion of its Retail Media Network (RMN) Services. Navigo has made a name for itself in the Amazon Beauty space with its deep beauty expertise.
Ad News: According to SBEN, millions of owner-operated small businesses in the US face...
Advertising NEWS: -- Introducing The Small Business Exchange Network (SBEN): A groundbreaking solution designed to revolutionize the way small businesses are bought, sold and transferred. The challenges faced by small business owners in the United States are growing, with less than 20% of small businesses listed for sale actually finding buyers under current business selling options.
Ad News: PIC WooSOS WordPress Plugin Streamlines Ecommerce Through WooCommerce and SOS Inventory Integration
Advertising NEWS: -- PIC proudly introduces WooSOS™, a powerful WordPress® Plugin that streamlines inventory management and order processing for businesses using WooCommerce® and SOS Inventory™. WooSOS simplifies online order fulfillment by pushing orders from WooCommerce - an ecommerce plugin - into SOS Inventory, an inventory management application.
Ad News: Oscar Lievano of Alliance Group Joins Georgia First Generation Foundation to Empower...
Advertising NEWS: -- Alliance Group proudly announces that its esteemed Spanish Marketing Expert, Oscar Lievano, has been appointed as the Marketing and Development Committee Chair on the Board of Directors of the Georgia First Generation Foundation. This appointment underscores Alliance Group and Oscar's commitment to community engagement and educational empowerment, especially for first-generation students.
Ad News: Carlos Vazquez of Alliance Group Elected to University of Georgia’s Latino Alumni...
Advertising NEWS: -- Alliance Group is proud to announce that Carlos Vazquez, its esteemed Marketing Coordinator, has been elected to the University of Georgia's Latino Alumni Council. Carlos will serve a two-year term, spanning July 2024 to July 2026. The University of Georgia Alumni Association extended their heartfelt congratulations to Carlos.
Ad News: 61% of marketers have increased direct mail investments in the last year:...
Advertising NEWS: -- New industry research commissioned by SeQuel Response and conducted by ISG Research shows 61% of marketers have increased direct mail investments in the last year, up 12% from 2023 data. The 2024 Direct Mail Marketing Benchmark Report provides an analysis of the current direct mail marketing landscape.