Headlines

Advertising NEWS: -- Benchmark Mortgage, a full-service mortgage lender and broker based in Dallas, has added mortgage marketing professional Clay McMurray as chief marketing officer. McMurray will help Benchmark Mortgage grow its national brand to new heights, bringing the company's story to life with the goal of helping as many homeowners as possible while attracting top mortgage originators. He brings extensive mortgage industry experience, having led and expanded other national brands.

Advertising NEWS: -- 3rd3rd Marketing, the nation's leading agency redefining how senior living communities connect with older adults, showcases its "Un-Senior Living" approach at the 2025 LeadingAge Annual Conference in Boston. Through two sessions with industry partners, 3rd3rd will explore how communities can reduce ageism in marketing, increase diversity in senior living communities, and improve marketing ROI.

Advertising NEWS: -- Elite Web Professionals today announced a free 60‑second checklist designed to help Atlanta residents verify AI‑generated "near me" service recommendations and avoid hidden fees. As AI‑powered search now surfaces plumbers, HVAC technicians and locksmiths before consumers even click a website, the company warns that these algorithms often suggest providers across town or with opaque pricing, outdated hours and "24/7" claims, so people need to double‑check before booking.

Advertising NEWS: -- The Flottman Company is thrilled to announce the successful redesign and launch of our new company website, flottmanco.com, developed by our very own full-service marketing division, FusionWrx. This launch marks a significant milestone for Flottman Company, reinforcing our position as an industry leader and demonstrating our dedication to evolving with the digital landscape.

Advertising NEWS: -- In an age of rapid technological disruption and speculation surrounding the future of artificial intelligence, Empire License, Inc. reaffirms the enduring strength and real-world value of its flagship property: the Black Friday Lifestyle. As AI companies rise and fall in a volatile market, the Black Friday Lifestyle package remains grounded in something far more permanent - a name, tradition, and global phenomenon recognized by consumers everywhere.

Advertising NEWS: -- On Ageism Awareness Day, 3rd3rd Marketing, known as the "Un-Senior Living Agency," is calling attention to one of the most overlooked forms of bias in modern culture: ageism. Too often, people are defined not by who they are or what they value, but by their age. This leads to limiting stereotypes, exclusionary practices, and missed opportunities for brands to truly connect, according to Cynthia Thurlow, principal of the agency.

Advertising NEWS: -- Communications strategist Ryan Abramson, founder Oakridge Leaders, has joined the field of higher education in a new role as Director of Strategic Communications at Penn State Lehigh Valley. Abramson brings more than 25 years of experience in marketing, communications, and leadership development to support the University's mission of student success and community engagement.

Advertising NEWS: -- Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies serving the residential mortgage finance, fintech and regtech industries, today announced its addition of mortgage industry veterans Elizabeth Schroeder, vice president of client services, and Amy Jerina, client services manager, along with former business journalist Amber Perry, who also joins as a client services manager.

Advertising NEWS: -- Velocity Credit Union, a trusted financial partner for over 75 years, today announced the launch of its refreshed brand, including a new logo, a modernized website, and updated branch locations. The updated look and feel reflects Velocity's ongoing commitment to innovation, accessibility, and delivering an exceptional, member-first experience both in person and online.

Advertising NEWS: -- A forgotten genius of mid-century advertising is finally getting his due. The newly launched Paul Stanley Museum, opening in Los Angeles in 2026, will honor the legacy of Paul Stanley Company - the creative powerhouse behind some of America's most beloved animated beer and soda advertising signs.