Advertising Industry Headlines - Business news for and from the advertising and marketing world
Market Research: Copper Bonding Products for Telecommunications Will Grow Carrier Ethernet and Wireless Backhaul...
BOONTON, N.J. -- A new class of hardware product that bonds together multiple slower-speed copper circuits into a high-speed link promises to extend the worldwide market penetration of carrier Ethernet services as well as lower backhaul costs for wireless and DSL services, says a market analysis study from Insight Research. On a worldwide basis, carriers' revenue from the three applications of the new copper bonding technology will sharply increase over the next five years, ballooning from $89 million in 2008 to almost $1.2 billion in 2012.
WAYNESVILLE, N.C. -- Haywood County tomatoes are now traveling worldwide, thanks to a short web-based video recently produced by the Buy Haywood Market Development Project. More and more, people are receiving messages that communicate "thousands of miles fresher," "buy local," and "support sustainable agriculture."
WAYNE, N.J. -- The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company's well being. That's why the Ballantine Corporation surveyed their marketing contacts and clients and asked them what direct mail formats they plan to test in 2008 and why.
NEW YORK, N.Y. -- FlatSigned Press, Inc. has sued Don Imus, Infinity Broadcasting, and CBS as a result of off-script and off-color remarks Imus made while reading ad copy to promote the book on his show. The "Imus in the Morning" show was selected to be the highlight in FlatSigned Press, Inc.'s marketing of the book, due to Imus's noted ability to publicize books. Imus' remarks left an indelible negative mark on the publishing company's name.
BRIGHTON, Mich. -- ROIonline LLC, an Internet Marketing company serving the industrial and business-to-business marketplace, has been awarded new client contracts with EUROPAGES and Kompass - business-to-business search engine companies - to represent them for sales in the U.S.
SIOUX FALLS, S.D. -- McKerin Software today announced that Luverne Alumni News, a publication providing Luverne Minnesota High School graduates with hometown news and stories, has licensed McKerin Software Outreach to improve member address maintenance and mailing operations.
BOONTON, N.J. -- The global market for operations support systems (OSS) - the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks - will exceed $46 billion in 2008, explains a new report by Insight Research. Telecommunications industry spending for OSSes is expected to lag only slightly the forecasted growth in service revenue over the next five years, indicating that the industry is fully expecting sustainable growth in the years ahead.
WAYNE, N.J. -- The Ballantine Corporation, a full-service direct mail production company, announces the launch of a new printing and mailing blog that contains a variety of direct mail information, tips, news, case studies, and more. The printing and mailing blog, launched in the summer of 2007, has grown in size and content.
Neotrope Selected to Provide Internet Marketing Solutions for New York Computer Technology Firm S...
TORRANCE, Calif. -- Neotrope(R), a leading advertising, PR, and Internet Marketing firm established 1983, today announced it has been chosen by a leading New York Computer Consulting firm, S & R Network Consulting, to provide promotion and brand development for their company and Website.
NEW YORK, N.Y. -- Voice Coaches, a voice over educational institution based in Schenectady, NY, has implemented a perfect way for their graduates to start their voice acting careers off by partnering with Voices.com, the industry's online marketplace. Already trained and armed with a voice over demo, the grads from Voice Coaches will be able to manage their own website and apply for work opportunities.