Advertising Industry Headlines - Business news for and from the advertising and marketing world
TORONTO, Canada -- According to the audio experts at Voices.com, the voice marketplace, Americans new to advertising on the radio are buying broadcast radio commercial slots for the first time via Google's Audio Ads beta testing program. Agencies who used to go through talent agents are already making the transition to finding talent at online marketplaces due greatly in part because of an enormous push and subsequent validation of the market by Google(TM).
SANDPOINT, Idaho -- A new book from Logical Expressions, Inc. aims to demystify the often-confusing world of ecommerce. In "Web Business Success: The Entrepreneur's Guide to Web Sites That Work" (ISBN: 978-0-9749245-0-2; LCCN-2006909228) authors James Byrd and Susan Daffron share practical tips and strategies to help business owners make good choices when they put a Web site online.
ConceptShare Launches Web-Based Design Collaboration Solution for Marketers and Creative Firms of all Types
SUDBURY, Ontario -- ConceptShare Inc., a new innovator in the design collaboration market, announced today that they are launching their new web application ConceptShare to the public. ConceptShare is a web-based tool that allows for the creation and management of interactive workspaces to present visual designs to others to communicate design intentions and capture visual feedback from team members, managers and customers.
COLUMN: After seeing one of Sony's debut TV spots for their new PlayStation(r), I'm sure I was not the only one slightly freaked out by the toy baby who comes to life, starts to cry, then laugh maniacally before flashing demon red eyes... all while pawing the air toward the floating black slab of a PlayStation 3 (PS3).
Domain Liquidations announces sale of Premium Domain Names including BuyersGuide.com and FluShots.com
VILLANOVA, Penn. -- What do you do if think you own a million dollar domain name and you want to sell it? The new service - DomainLiquidations.com - will promote and broker the sale of your premium domain name for you. Today's advertisement on page A6 of the Wall Street Journal (think expensive) reflects a major shift in how premium domain names are bought and sold.
WAYNE, N.J. -- The Ballantine Corporation, a family-owned direct mail marketing company, is proud to announce their 40th anniversary in the direct marketing industry. Ballantine, based in Wayne, N.J., is a full-service direct mail marketing company that provides creative copy and design, print production, mailing services and one-to-one data-driven solutions to their clients.
LONG BEACH, Calif. -- LeadPolice.com, the premier resource for Lead Buyers, has announced new membership options for Lead Buyers in the Mortgage, Insurance and Real Estate Industries.
DEERFIELD BEACH, Fla. -- Incredible Discoveries, a leading DRTV company with multi-channel product distribution services, today announced that one of their discoveries, the Magic Juice Filter, will be returning to HSN (The Home Shopping Network), after its recent sellout appearance.
Market Research: Internet-Enabled Consumer Telecom Services Will Generate $265 Billion Over Five Years
BOONTON, N.J. -- A wide array of new Internet-enabled communications services geared to the needs of consumers is expected to generate nearly $265 billion for phone companies and other telecommunications carriers worldwide over the next five years, according to a new market research study from The Insight Research Corporation. These new Internet-enabled services include: residential video telephony; fixed-mobile convergence; file sharing services; streaming services; location-based services; and presence-based services.
SAN JOSE, Calif. -- MyAdTV, Inc. (www.myadtv.com), a software service provider dedicated to bringing digital signage solutions to the masses, today re-announces the release of the MyAdTV digital signage platform free of charge to the public. MyAdTV provides a complete solution to in-store advertising and on-location ad sales and allows businesses to find and advertise on third party digital signage screens for the purpose of cross-promotion.