Advertising Industry Headlines - Business news for and from the advertising and marketing world
BOONTON, NJ -- Grid computing has penetrated well beyond the large research institutions that first developed the techniques required to virtualize computing resources and has entered the "early adoption" phase of mainstream commercial computing, says a new market research study released by the Insight Research Corporation. Grid computing, a type of distributed system, makes it possible to share computing resources across networks, creating what amounts to virtual super computers.
LOS ANGELES, CA -- At 9:00 a.m. on Friday, June 30, 2006 in United States Federal Court, 280 S. First Street, Courtroom #3, San Jose, California, a drama will play out between KinderStart.com (a site for kids zero to seven and their parents) and the giant of the Internet, Google, controlling up to 80% or more of 'Net searches worldwide.
HENDERSON, NV -- Author Ron Butcher is using Amazon's new "Plog" feature in an effort to communicate to the masses regarding his new non-fiction cruise travel guide, "Cruise Control: Your Peace of Mind at Sea."
BOONTON, NJ -- The wireless, Internet and phone networks that presently comprise the global telecommunications infrastructure will generate nearly $1.2 trillion in revenue this year, but according to a new market analysis report from Insight Research, there is a very real possibility that by the close of 2011 one of the three networks may come to dominate the others and thereby change the telecommunications revenue picture completely.
LAS VEGAS, NV -- Mobile Ad Marketing Inc, a new Las Vegas company, offers the largest inventory of mobile advertising media in America, and a simple plan to make advertising more effective and affordable. Mobile Ad Marketing (MAM) believes that, as far as advertising goes, bigger is better. And, in the ad space business, a semi-trailer is about as big as it gets.
NEW YORK, NY -- Noted beauty expert, marketing guru, and author Rachel Weingarten's new book: "Hello Gorgeous! Beauty Products in America, '40s-'60s" (ISBN: 1933112182, Collectors Press, 5/06) is a chic social commentary on beauty advertising, and combines her marketing and beauty industry background. The book explores the beauty culture past and present, women's evolving spending power in America while highlighting the exhortations and beauty products geared to women in the mid last century and into our own times.
SACRAMENTO, CA -- Every country has a national anthem, so why not every company? That is exactly the question that the founder of eNthem.com puts forth to potential customers. This new and innovative Website offers businesses the opportunity to create a personal song or 'eNthem.'
LOS ANGELES, CA -- Send2PressÂ®, a leading online news service since 1996, announced today the re-launch of support for the NewsML format to allow content portals and news aggregators to easily pull full-text news stories from its wire service. Send2Press is a unit of Neotrope(R), established 1983 in California.
ROCKFORD, IL -- PR veteran Robert Smith started in the world of publicity almost 8 years ago. After owning a child support company he started his own agency Robert Smith & Associates PR in 1998. His clients have been featured on Oprah, CNN, USA Today, People Magazine, National Enquirer, and others. Smith today announced his much anticipated book 'Million Dollar Press Releases: Guide to Boosting Profits Using Free Publicity.'
SAN FRANCISCO, CA -- LookSmart Ltd. announced this week the launch of their new enhanced AdCenter with improved functionality icnluding Daily budgets (versus monthly) which give you more control of your distribution and spend. You will now be in distribution every day of the month.