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Product Launches: -- Buying or selling a home is not easy, even in the best of times, but it's especially difficult during a global pandemic. In order to mitigate the myriad of risks that come with viewing homes, meeting with clients and in-person closings, Coldwell Banker Elite has launched Home Safe Certification.

Advertising NEWS: -- Mid America Mortgage, Inc. (Mid America) announced today that Julas Hollie has joined the company as sales director for Mid America's Correspondent Lending division. In this role, Hollie is responsible for increasing loan acquisitions through strategic marketing and customer outreach.

Product Launches: -- Aclaró AI, the fast-growing startup that specializes in the science of personalized experiences, is helping drivers more easily purchase new vehicles through its new Carzi application. Amidst COVID-19, Carzi is an outstanding tool that help consumers get a granular look at a vehicle that interests them.

Product Launches: -- What A Word Publishing and Media announces the paperback print and ebook release of "Morning Glory 2" (ISBN: 978-1732824034), with 366 daily conversations for an entire year. Written by Sheila Hayford, this book is inspiring, thought provoking and refreshingly honest. It is an easy read and highly recommended.

Product Launches: -- Launch Pad Publishing is releasing its first ever anthology, a collection of 18 essays about addiction and recovery from some of the world's top addiction and recovery writers: "The Addiction Diaries: Stories of Darkness, Hope and All That Falls in Between" (ISBN: 978-1951407278).

Product Launches: -- Bituminous Press is pleased to announce the completion of the latest book by author Gerry Stanek. At once humorous and heartfelt, "Loud and Sure of Myself" (ISBN: 979-8668873326) is a rambling and luminous childhood journey through a simpler time - the 1970s - and a loving look at a place they once called Coal Country, a pocket of small towns in Western Pennsylvania.

Product Launches: -- The Real J Israel announces a new EP release, "No Pressure," that includes previously-released singles, "Damn Good Man," "Freaky Tonight" and four other tunes that are sure to excite listeners. Israel's model is to give people music that they can feel.

Product Launches: -- Pomar Lane, a data analytics firm specializing in real estate modeling, today completed a demonstration project that estimated condition scores for over 90 thousand homes. Home condition is represented by the Pomar Condition Score, the first measure of home condition based on advanced analytics rather than expensive inspections or appraisals.

Advertising NEWS: -- Klingenstein Fields Wealth Advisors (KFWA) announced today that, together with its affiliate, KF Group, LP, with which it conducts a fully-integrated advisory business, it is now operating under the brand name Klingenstein Fields Advisors (KF Advisors).

Product Launches: -- EIM (Exercise Is Medicine) Personal Training, an elite personal training studio in Birmingham, Alabama, located in the heart of Mountain Brook, announced today that they have officially opened.