Featured

Advertising NEWS: -- Design-Build firm LETTER FOUR has collaborated with brand innovation agency CRISPx to revamp their branding and deliver a marketing experience that's perfectly attuned to client needs. Timed in anticipation of LETTER FOUR's 12-year anniversary, this extensive project has included an overhaul of the firm's website, as well as content production geared toward informing clients about the Design-Build process and sharing the team's expertise.

Product Launches: -- J2B Publishing announces the release of "Uncle Rocky - Fireman #10 - Ice Rescue" (ISBN: 978-1954682160), authored by James Burd Brewster. It's the 10th Uncle Rocky - Fireman book in the "Glad to do it!" children's series and is illustrated for kids aged 3-7. The series honors first responders by retelling true-life emergency response stories through the eyes of its characters: Uncle Rocky - Fireman, Officers Jack and Kate and EMT Morales.

Product Launches: -- Founded by two black doctors who tired of watching patients who looked like them die sicker and younger, Welfie is launching "Booster Troop," a fun health media literacy initiative that helps underserved children better spot misinformation. It launches October 24 for Media Literacy Week, and it includes a 7-minute animated episode in both English and Spanish, a lesson plan, and other classroom materials. Welfie provides culturally competent health and mental health education and care coordination to schools.

Advertising NEWS: -- New industry research commissioned by SeQuel Response and conducted by NAPCO Research, shows 86% of marketers have increased or maintained direct mail use in the last twelve months. The research report is titled, "Direct Mail: Signed, Sealed, and Still Delivering Results."

Product Launches: -- Legacy Launch Pad Publishing has released "RIGGING THE GAME: How to Achieve Financial Certainty, Navigate Risk and Make Money on Your Own Terms" (ISBN: 978-1956955439 paperback), written by Dan Nicholson. In "RIGGING THE GAME," Nicholson reveals why some entrepreneurs seem to always win while others routinely fail. (Spoiler alert: it's not luck.)

Product Launches: -- The Peace of Mind Estate Organization, Inc., today introduced a new podcast that features thought-provoking conversations with survivors of a range of emergencies and end-of-life scenarios-from major hurricanes to Alzheimer's Disease. "Ready Now" explores the ways everyday consumers can take charge of becoming ready, now, for life's most difficult scenarios.

Advertising NEWS: -- DigitalSelf® is pleased to announce that it has partnered with Elo who will serve as DigitalSelf - Automotive's brand ambassador. DigitalSelf will be sponsoring L'Automobile at the Miami International Auto Show October 15-25 and hosting a venue at Art Basel at Supercar Rooms Miami in December.

Product Launches: -- For travelers and locals alike looking to always be reminded of the heart, soul and grandeur for which Arizona is known, Soul Carrier, a Scottsdale-based luxury accessories brand, announced today the launch of a chic new variation of the best-selling clutch handbag paying homage to The Grand Canyon State and the more than 30-million guests annually who seek rest, relaxation and rejuvenation within its buzzing resort community.

Product Launches: -- SecuGen, a world leading optical fingerprint device and technology vendor, is pleased to announce the immediate availability of the Hamster Pro Trio, a multi-factor authentication device that contains an FBI-certified FAP 20 fingerprint reader and both contact and contactless smart card readers.

Advertising NEWS: -- Today, Engage by Cell announces the rebranding of former divisions Guide by Cell, Give by Cell, and Train by Cell to create a cohesive and clear client experience. Engage by Cell has served as a catchall for the growing divisions under the "by Cell" umbrella for years and will now serve as the company's sole iteration.