Product Launches: -- Wham-O, the iconic all-American recreational brand synonymous with fun and sport, announced a strategic partnership with Smacircle LMT Ltd to introduce better solutions in "LAST MILE" transportation. This partnership brings a company with 70 years of cultural significance together with the creativity and innovation of the Smacircle startup.
Product Launches: -- Frisbee(R) Sonic, the new "square" Frisbee by Wham-O, has been added to the Fatherly list of 100 Best New Toys of 2018. The designations, compiled by a team of editors, dads and kids, honor the manufacturers who harness technological advancements, imagination and product design to churn out play products that inform, inspire, develop and entertain. Wham-O reinvented the way Frisbee(R) and all discs will fly in the future with the introduction of the Frisbee Sonic.
Product Launches: -- Wham-O, the iconic all-American recreational toy brand, will release a new commemorative book marking the 70th anniversary of the company. The book, entitled "SUPER BOOK - Fantastic Tales From Inside The Fun Factory" (ISBN: 978-0692163054), takes readers on a journey through the innovation and imagination that led to the creation of some of the world's most inventive, beloved toys and games that every family has played with for the last 70 years.