Saturday, May 17, 2008
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Market Research - Trends and market research studies about business, entertainment and technology sectors

 
Most Popular Stories in This Category:
  • Insight Research: Worldwide Telecom Industry Growing Ten Percent Annually, Revenues Expected to Reach $2.7 Trillion by 2013
  • Ballantine Releases Holiday 2007 Direct Marketing Industry Report
  • Marketing Research: Maximizing the Bottom Line in Pharmaceutical Marketing
  • Market Research: Residential Customers Moving to Cable Calling Means Phone Companies Lose $8B Over Five Years
  • Market Research: Telecom IT Spending to Exceed $46 Billion in 2008
  • Market Study: Service Providers Cut Application Connectivity CAPEX / OPEX Using Application Session Controllers
  • Market Research: Peer-to-Peer and File Sharing Services Revenue Will Reach $28 Billion Over Five Years
  • Market Research: Consumers Adopting Dual Mode Phones for Fixed Mobile Convergence While Enterprises Lag
  • Market Research: Wireless Backhaul Driving Demand for Private Line Services
  • New State-of-the-Art Testing Facility Serves Up Consumer Food Strategy
  • Market Research: Hispanics and Other Ethnic Markets Will Spend $60 Billion on Telecom

    Tue, 08 Apr 2008 23:48:13 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — In 2008, U.S. ethnic communities will spend $59.8 billion on telecommunications services, accounting for over one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 14.8 percent of the total U.S. population, will spend the most.

    New State-of-the-Art Testing Facility Serves Up Consumer Food Strategy

    Fri, 28 Mar 2008 21:21:21 -0700 PDT
    by CarlyZ

    Food Business ResourceKANSAS CITY, Kan. — Food Business Resource has moved into a new and innovative 6,000 square foot state-of-the-art facility that now allows them to provide exciting and new offerings to food-based clientele to propel their brand’s growth in the marketplace.

    Market Research: IPTV, Streaming Entertainment Industry Will Generate $70 Billion Over Six Years

    Fri, 28 Mar 2008 20:48:00 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — Streaming video and music distributed across the Internet, an IPTV network, or a mobile handset will generate $70 billion in network-derived and content-derived revenue into the US markets over the next six years, according to a new market research study from The Insight Research Corporation.

    Eularis Exposes Hidden Barriers to Patient Adherence with New Pharmaceutical Industry Report

    Fri, 14 Mar 2008 18:03:15 -0700 PDT
    by CarlyZ

    NEW YORK, N.Y. and LONDON, U.K. — Costing the global pharmaceutical industry an estimated $30 billion per year and causing an estimated 125,000 deaths per year in the United States, patient non-adherence is a looming issue in the healthcare industry. Eularis has responded to this problem with a new report, available today, titled, “Ensuring Profitable Patient Adherence Programs.”

    Market Research: Corporate Phone Bill Will Hit $133B in 2008

    Thu, 14 Feb 2008 21:15:36 -0800 PST
    by CarlyZ

    Insight Research CorporationBOONTON, N.J. — Spending by businesses on wired and cellular calling will hit $133 billion by the close of 2008, says a new market research report from Insight Research. The study predicts that cellular calling will account for nearly 39 percent of the corporate phone bill for telecommunication services in 2008, and is the fastest growing expense area.

    Market Research: Copper Bonding Products for Telecommunications Will Grow Carrier Ethernet and Wireless Backhaul Markets

    Wed, 06 Feb 2008 19:43:17 -0800 PST
    by CarlyZ

    BOONTON, N.J. — A new class of hardware product that bonds together multiple slower-speed copper circuits into a high-speed link promises to extend the worldwide market penetration of carrier Ethernet services as well as lower backhaul costs for wireless and DSL services, says a market analysis study from Insight Research. On a worldwide basis, carriers’ revenue from the three applications of the new copper bonding technology will sharply increase over the next five years, ballooning from $89 million in 2008 to almost $1.2 billion in 2012.

    Direct Mail Format Report 2008 Released by Ballantine Corporation

    Thu, 31 Jan 2008 00:08:46 -0800 PST
    by CarlyZ

    WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company’s well being. That’s why the Ballantine Corporation surveyed their marketing contacts and clients and asked them what direct mail formats they plan to test in 2008 and why.

    Market Research: Telecom IT Spending to Exceed $46 Billion in 2008

    Wed, 09 Jan 2008 20:23:03 -0800 PST
    by CarlyZ

    BOONTON, N.J. — The global market for operations support systems (OSS) - the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks - will exceed $46 billion in 2008, explains a new report by Insight Research. Telecommunications industry spending for OSSes is expected to lag only slightly the forecasted growth in service revenue over the next five years, indicating that the industry is fully expecting sustainable growth in the years ahead.

    Insight Research: Worldwide Telecom Industry Growing Ten Percent Annually, Revenues Expected to Reach $2.7 Trillion by 2013

    Wed, 14 Nov 2007 17:24:31 -0800 PST
    by CarlyZ

    BOONTON, N.J. — Global telecommunications industry services revenue will reach $1.7 trillion by the close of 2008, with continued strong growth in wireless leading the way, says a new market analysis report from The Insight Research Corporation. According to the new industry market study, overall telecommunications services revenues are expected to grow at a compounded rate of nearly 10.3 percent over the next few years, reaching $2.7 trillion.

    Ballantine Releases Holiday 2007 Direct Marketing Industry Report

    Tue, 13 Nov 2007 17:52:54 -0800 PST
    by CarlyZ

    WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.

    Marketing Research: Maximizing the Bottom Line in Pharmaceutical Marketing

    Thu, 01 Nov 2007 20:58:12 -0700 PDT
    by CarlyZ

    LONDON, U.K. — Eularis is announcing the release of an update to its report, “Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line.” Originally offered in February 2007, the comprehensive report has been revised to provide pharmaceutical marketers with a competitive edge and the latest research information.

    Market Research: Residential Customers Moving to Cable Calling Means Phone Companies Lose $8B Over Five Years

    Wed, 31 Oct 2007 22:49:17 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The top 11 cable operators continue to grab share of the residential phone markets, a move that will cost the incumbent phone companies nearly eight billion dollars over the next five years, says a new market research report from Insight Research Corp. The incumbent phone companies are expected to lose more than three million residential phone lines to cable competitors by the close of 2007 alone.

    Market Study: Service Providers Cut Application Connectivity CAPEX / OPEX Using Application Session Controllers

    Mon, 15 Oct 2007 18:29:26 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — According to a new white paper by Insight Research, Application Session Controllers (ASCs) are an important new approach to providing efficient and cost-effective application connectivity, application/session call control and the ability to mediate application mash-ups in a mixed networking environment.

    Market Research: Consumers Adopting Dual Mode Phones for Fixed Mobile Convergence While Enterprises Lag

    Tue, 02 Oct 2007 16:32:01 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — Led by consumer demand, fixed mobile convergence (FMC) is taking off around the world, even as businesses watch from the sidelines, says a new study from Insight Research. According to the new market research report, over the next five years FMC will generate more than $35 billion in revenue for service providers and hardware vendors.

    Market Research: Peer-to-Peer and File Sharing Services Revenue Will Reach $28 Billion Over Five Years

    Wed, 22 Aug 2007 15:32:16 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — According to a new market research study from The Insight Research Corporation, the worldwide market for peer-to-peer and file sharing services is expected to generate $28 billion in revenue for carriers and ISPs over the next four years. An ever increasing number of cellular and wireline service providers are offering legitimate file-sharing and downloading services geared to the requirements of their end-users.

    Market Research: Wireless Backhaul Driving Demand for Private Line Services

    Fri, 03 Aug 2007 15:10:27 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The $40 billion private line services market is posting solid growth for the second year in a row, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet. Private lines are also used by cellular carriers to link their towers to land line networks.

    Market Research: Presence-Based Services Will Reach Nearly $23 Billion in 2007, Says Insight Research Corp.

    Fri, 27 Jul 2007 20:36:11 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The worldwide market for presence-based telecommunication services, including Instant Messaging (IM) and Push-to-Talk (PTT), is expected to reach nearly $23 billion in 2007 as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users.

    Market Research: Location Based Services Spending in 2007 Nearly $1.5 Billion

    Sat, 14 Jul 2007 00:14:22 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — According to a new market research study from The Insight Research Corporation, the worldwide market for location-based telecommunication services is expected to reach nearly $1.5 billion in 2007 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users.

    Market Research: Carrier Ethernet Market Expected to Reach $1.4 Billion

    Tue, 19 Jun 2007 18:48:32 -0700 PDT
    by CarlyZ

    BOONTON, N.J. (Advertising Industry Newswire) — The Carrier Ethernet market is expected to grow from $1.4 billion in 2007 to nearly $6 billion in 2012, according to a new market research study from The Insight Research Corporation. With metro-area Ethernet services now available from virtually all major data service providers and wide-area Ethernet about to get a shot in the arm from the dominant carriers, the market is poised to take off.

    Market Research: More than $1 Billion Being Spent on Consumer Video Telephone Services

    Wed, 13 Jun 2007 23:14:55 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The market for residential video telephony services is expected to break the billion dollar barrier for the first time this year, as an increasing number of households as well as individual cell phone users around the world start making video phone calls. According to the study, nearly $1.1 billion will be spent on residential video telephony services worldwide in 2007, according to a new market research study from The Insight Research Corporation.

    Market Research: To Stay Profitable Telecom Providers Will Outsource More Than $1 Trillion over Five Years

    Wed, 06 Jun 2007 14:12:13 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — With increased competition and lower-margin products cutting into their profitability, wireline and wireless carriers will be spending nearly $1.4 trillion over the next five years on outsourced services in order to reduce costs, says a new market research report from Insight Research Corp. By the close of 2007 alone, wireline and wireless carriers will be spending more than $198 billion on outsourced services worldwide.

    Market Research: Wireless Enterprise Applications Will Generate $66 Billion Over Five Years

    Thu, 03 May 2007 17:02:33 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The transformation of various enterprise applications from fixed to mobile access technology will generate more than $66 billion in carrier service revenue over the next five years, says a new market research report from Insight Research Corp.

    Market Research: Cable TV Operators Targeting Small Business Phone Customers Means Phone Companies Lose $4 Billion

    Wed, 04 Apr 2007 17:08:18 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — The top 20 cable operators are ramping up to grab a slice of the lucrative small business phone market, a move that could cost incumbent phone companies more than four billion dollars over the next five years, says a new market research report from Insight Research Corp. Incumbent phone companies are expected to loose more than 1.5 million small business phone lines to cable competitors by the close of 2007.

    Market Research: Call Centers to Increase Focus on People in Coming Year

    Tue, 27 Mar 2007 20:26:12 -0700 PDT
    by CarlyZ

    LOVELAND, Colo. — According to the 2007 Call Center Best Practices Benchmarking Reports from leading contact center research firm Centerserve(R), key findings show that customers are the number-one driver of contact center changes. Featuring 250 companies from 51 countries, the reports show that “improving the customer experience” was listed by call center managers as the top priority for their organizations in the coming 12 to 24 months.

    Market Research: Content Protection Digital Rights Management Market Spending Exceeds $9 Billion Over Five Years

    Thu, 15 Mar 2007 16:58:37 -0700 PDT
    by CarlyZ

    InsightBOONTON, N.J. — Spending on digital rights management (DRM) software and hardware to protect entertainment, commercial software, and other information will exceed $9 billion dollars over the next five years, says a new market research report from Insight Research Corp. By the close of 2007, total worldwide spending on DRM will reach just over $1 billion, and by 2012 business spending is forecasted to grow to nearly $1.9 billion, according to the new research study.

    Market Research: Intellikey Labs Releases Ultimate DVD Testing Matrix and AMP

    Mon, 05 Mar 2007 19:35:46 -0800 PST
    by CarlyZ

    GLENDALE, Calif. — Intellikey Labs, a recognized leader in optical disc quality assurance content testing, announced today the launch of Intellikey DVD Testing Matrix 6.0. This latest matrix enables Intellikey to provide the most definitive AMP(SM) rating system available for DVD testing on domestic players. Matrix 6.0 is the most representative DVD testing matrix ever released.

    Campbell Belman Releases Comprehensive Report for Pharmaceutical Marketers to Maximize Their Bottom Line

    Tue, 20 Feb 2007 19:47:24 -0800 PST
    by CarlyZ

    NEW YORK, N.Y. — Campbell Belman’s mission is to remove the uncertainty about marketing return-on-investment (ROI) for pharmaceutical companies; a new comprehensive report releases proven approaches for real and measurable results. The pharmaceutical environment is turbulent, and what used to work to create an industry wide growth of 20 percent, no longer does.

    Market Research: Chinese Manufacturing Accounts for 90 Percent of Annual Growth in Worldwide Semiconductor Market

    Thu, 08 Feb 2007 00:27:36 -0800 PST
    by CarlyZ

    PWC reportSAN JOSE, Calif. — Electronic systems manufactured in China were the driving factor behind 90 percent of growth in worldwide semiconductor consumption in 2005, continuing a trend first observed beginning in 2003, according to a comprehensive analysis by PricewaterhouseCoopers of Chinese and other published statistics on the subject.

    Market Research: Service Delivery Platforms Bringing SOA to Phone Companies, Says Insight Research

    Wed, 07 Feb 2007 22:55:07 -0800 PST
    by CarlyZ

    BOONTON, N.J. — Telecommunications companies will be investing billions of dollars over the next five years on service delivery platforms (SDPs) in order to bring the benefits of on-demand services to their wireline and mobility enterprise customers, says a new report from Insight Research. SDPs are computing platforms and software that support emerging standards such as IMS and SIP while continuing to inter-work with legacy protocols.

    Market Research: Corporate Telecom Spending Highest for Cellular, Says Insight Research

    Thu, 18 Jan 2007 17:20:10 -0800 PST
    by CarlyZ

    BOONTON, N.J. — Spending by businesses on wireless services accounted for over one-third of the corporate bill for telecommunication services in 2006, says a new market research report from Insight Research. By the close of 2006, total US business spending on telecommunications services reached just over $132 billion, and by 2011 business spending is forecasted to grow to nearly $154 billion, according to the new research study.

    Market Research: Timely and Accurate Research on the $150 Billion Security Market

    Thu, 11 Jan 2007 18:36:58 -0800 PST
    by CarlyZ

    CLEVELAND, Ohio — Lehman Brothers’ 2006 Security Industry Annual Report, providing useful information on the security industry, is now available through Sandra Jones and Company (www.sjandco.com). Authored by Jeff Kessler, Sr. VP at Lehman Brothers, the report is invaluable when measuring the market, developing business plans, updating valuations and getting new perspective on the industry.

    Market Research: Public Ethernet Services Poised for Growth Spurt in 2007, says Insight Research

    Tue, 19 Dec 2006 19:45:19 -0800 PST
    by CarlyZ

    BOONTON, N.J. — The US public Ethernet services market is expected to grow from $940 million in 2006 to over $5 billion in 2012, according to a new market research study from The Insight Research Corporation. With metro-area Ethernet services now available from virtually all major data service providers and wide-area Ethernet about to get a shot in the arm from the dominant carriers, the market is poised to take off.

    Market Research: Internet-Enabled Consumer Telecom Services Will Generate $265 Billion Over Five Years

    Tue, 31 Oct 2006 01:25:02 -0800 PST
    by CarlyZ

    BOONTON, N.J. — A wide array of new Internet-enabled communications services geared to the needs of consumers is expected to generate nearly $265 billion for phone companies and other telecommunications carriers worldwide over the next five years, according to a new market research study from The Insight Research Corporation. These new Internet-enabled services include: residential video telephony; fixed-mobile convergence; file sharing services; streaming services; location-based services; and presence-based services.

    Hispanics and Other Ethnic Markets Account for One-Third of Consumer Spending on Telecom

    Mon, 18 Sep 2006 17:31:15 -0700 PDT
    by CarlyZ

    BOONTON, N.J. — In 2006, US ethnic communities account for one-third of every dollar spent on consumer telecommunications services, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing nearly 44 percent of the US minority population, spend the most.

    Healthcare Industry Accelerates Wireless Adoption: Spending to Hit $43 Billion

    Fri, 18 Aug 2006 15:26:12 -0700 PDT
    by CarlyZ

    BOONTON, NJ — The $2 trillion ecosystem of hospitals, physicians, pharmaceutical companies, and insurance providers will be spending nearly $43 billion on telecommunications services over the next five years, with wireless services used by hospitals and physicians showing the fastest growth, says a new market research study released by the Insight Research Corporation.

    New Market Research Uncovers Male and Female Affluent Views on Money Matters

    Wed, 19 Jul 2006 20:31:43 -0700 PDT
    by CarlyZ

    GREENSBORO, NC — The Oechsli Institute has completed its third in a series of independent research projects on affluent Americans with at least $100,000 to over one million dollars of investable assets. “Millions of Americans who once made up the vast middle of the $7 trillion consumer market are migrating upscale towards premium and luxury products and services,” observes Matt Oechsli, Company President.

    Telecommunications Private Line Market Begins Growing Again, says Insight Research Corp.

    Fri, 14 Jul 2006 16:02:16 -0700 PDT
    by CarlyZ

    BOONTON, NJ — After years of contraction, the market for private line services began growing again in 2006, signaling the start of a long anticipated recovery in this $36 billion telecommunications segment, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet.

    Market Acceptance of Grid Computing Continues as the Technology Enters Commercial Mainstream

    Fri, 23 Jun 2006 15:42:14 -0700 PDT
    by CarlyZ

    BOONTON, NJ — Grid computing has penetrated well beyond the large research institutions that first developed the techniques required to virtualize computing resources and has entered the “early adoption” phase of mainstream commercial computing, says a new market research study released by the Insight Research Corporation. Grid computing, a type of distributed system, makes it possible to share computing resources across networks, creating what amounts to virtual super computers.

    Three Telecommunications Networks Now Thrive, But Only One to Survive, Says Insight Research

    Tue, 13 Jun 2006 19:39:17 -0700 PDT
    by CarlyZ

    BOONTON, NJ — The wireless, Internet and phone networks that presently comprise the global telecommunications infrastructure will generate nearly $1.2 trillion in revenue this year, but according to a new market analysis report from Insight Research, there is a very real possibility that by the close of 2011 one of the three networks may come to dominate the others and thereby change the telecommunications revenue picture completely.

    IP TV, Streaming Movie and Music Revenue Set to Explode, says Insight Research

    Sat, 22 Apr 2006 16:43:53 -0700 PDT
    by CarlyZ

    BOONTON, NJ — Streaming video and music distributed across the Internet or directly to a mobile handset is fast becoming a mainstream entertainment delivery vehicle that will generate more than $27 billion in network-derived and content-derived revenue into the US markets by 2011, according to a new market research study from The Insight Research Corporation. Streaming media refers to the transmission of digital audio and video files over an IP network or wireless network in real time or on-demand, while prohibiting users from storing the files locally.