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NEWS: Market Research

This category contains 119 posts

Market Research: Private Line and Wavelength Services, 2013-2017

BOONTON, N.J. /Advertising Industry Newswire/ — The latest market research study from Insight Research, “Private Line and Wavelength Services, 2013-2017,” implies that the $35 billion U.S. private line services market is expected to decline one percent annually over the next five years, as the shift to packet-based services offsets demand for higher bandwidth private lines.

Beth Thompson joins CMI as VP Qualitative Research for Pharma Industry Marketing Analysis

ATLANTA, Ga. /Advertising Industry Newswire/ — Beth Thompson has joined CMI as Vice President, Qualitative Research. Thompson brings a 20-year track record of successfully conducting highly complex domestic and global marketing research with a focus on the pharmaceuticals and life sciences industries. CMI Research is a leader in marketing research services and insight.

Research Report: Optical Networking, Wireless Networking, and the Role of Redundancy and Recovery in Financial Transactions, 2013-2017

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to a market analysis report announced this month from INSIGHT Research, “The global financial services industry is expected to spend just over one trillion dollars over the next five years on telecommunications services and equipment.” According to the new market study, spending on telecommunications by Wall Street [...]

Market Research: Telecommunications and Capital Investments: Impacts of the Financial Crisis on Worldwide Telecommunications, 2012-2017

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to a new market research and analysis report from The Insight Research Corporation: Capital expenditures (capex) by telecommunications service providers globally is expected to increase at a compounded rate of 1.5 percent, from $207 billion in 2012 to $223.3 billion in 2017.

CMI Marketing Research VP to present at IIR The Marketing Research Event 2012 in Florida

ATLANTA, Ga. /Advertising Industry Newswire/ — Laura Winn, VP client solutions for CMI Marketing Research, and Steve DiCarlo VP of market research, Fidelity Investments, will present “Honeymoon Period: Three Tips to Evaluate Your Early Customer Lifecycle” at IIR’s The Marketing Research Event (TMRE) Nov. 12-14, 2012 in Boca Raton, Fla.

CMI Marketing Research adds Paul Gondek to CMI’s Healthcare Solutions Practice

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI Marketing Research recently announced the addition of Paul Gondek who has joined CMI to expand the company’s Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team.

Market Research: Cable TV Enterprise Services, 2012-2017

MOUNTAIN LAKES, N.J. /Advertsing Industry Newswire/ — Insight Research’s market analysis study, “Cable TV Enterprise Services, 2012-2017″ provides a sobering view for Cable Providers, who have been touting the Business Services market as a profitable respite from their mature residential video business.

Market Research Report: Carriers and Ethernet Services: Public Ethernet in Metro & Wide Area Networks, 2012-2017

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to a new Market Research Report from Insight Research, U.S. enterprises and consumers are expected to spend more than $47 billion over the next five years on Ethernet services provided by carriers.

Market Research Study: Telecommunications, IT, and Healthcare: Wireless Networks, Digital Healthcare and the Transformation of US Healthcare, 2012-2017

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — A new market research study released by the INSIGHT Research Corporation, “Telecommunications, IT, and Healthcare: Wireless Networks, Digital Healthcare and the Transformation of U.S. Healthcare, 2012-2017,” says that the hospitals, physicians, clinics, and insurance providers that make up U.S. healthcare system will be spending over $69 billion on telecommunications services over the next six years.

CMI, a Full-service Marketing Research Firm, promotes Laura Winn to VP

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research firm in Atlanta, has promoted Laura Winn from qualitative manager to vice president of client solutions. While Winn will continue to leverage her expertise in qualitative research, this new role will allow her to expand her strategic responsibility.

Social Media Research events from SKIM Group in U.S. – Comparing Consumer Attitudes

NEW YORK, N.Y. /Advertising Industry Newswire/ — The SKIM Group, an international market research agency, is kicking-off a new series of free educational webinars for the U.S. market this week. Each market-focused webinar is designed to provide marketers, researchers, and product brand managers with actionable insights they can put into practice in their own organizations.

Qualitative Research Virtual Event features CMI’s Jean Fasching

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI’s Jean Fasching, today will present ‘Marketing Through Intermediaries: Simulated Conversations Put You In the Room’ during NewMR’s ‘Putting the ‘Qual’ in Qualitative Research’ Virtual Event, an international webinar series exploring leading edge qualitative research techniques.

Market Research Study: Telecom Operations Support Systems, 2011-2016

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to a new market research study, ‘Operations Support Systems, 2011-2016,’ telecommunications network operators worldwide are forecasted to increase their investment in OSS at a compounded rate of 5.9 over the next five years, and will exceed $67 billion in 2016, according to the new report by Insight Research.

2012 Washington Nonprofit Conference: CMI co-presents with St. Jude Children’s Research Hospital and Merkle

WASHINGTON, D.C. /Advertising Industry Newswire/ — At this year’s Washington Nonprofit Conference, Alisa Hamilton, director of project management for CMI, led sessions with St. Jude Children’s Research Hospital and Merkle, a CMI client, on ‘Understanding Satisfaction with the Donor Experience.’

Market Research: 2012 Telecommunications Industry Review – An Anthology of Market Facts and Forecasts

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — A new market analysis report from The Insight Research Corporation says telecommunications services revenue on a worldwide basis will grow from $2.1 trillion in 2012 to $2.7 trillion in 2017 at a combined average growth rate of 5.3 percent.

Market Research: Managed Services in an IP World – Global Opportunities for Wireless and Wired Networks 2011-2016

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to the latest market study from Insight Research, business spending on all telecommunications services is expected to grow in single-digit percentages over the next six years, and global spending on managed services is expected to grow at an annual compounded rate of 14.7 percent over the period.

Market Research: US Hispanic Use of Telecommunication Services, 2011-2016

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — In 2011, US ethnic communities will spend $77.9 billion on telecommunications services, accounting for nearly one-third of all residential telecom expenditures, according to a new market research analysis study from The Insight Research Corporation titled ‘US Hispanic Use of Telecommunication Services, 2011-2016.’

Market Research: Millimeter Waves Emerging Markets 2011-2018

NEW YORK, N.Y. /Advertising Industry Newswire/ — Within a few years, sales of millimeter wave systems will break the billion dollar per year mark in several markets, according to a new telecom market research report by Thintri, Inc. In divergent markets that include checkpoint security, consumer multimedia, automotive radar, telecommunications and others, technical and manufacturing developments that are expanding the capabilities of millimeter wave systems.

Market Research: Carriers and Ethernet Services: Public Ethernet in Metro & Wide Area Networks, 2011-2016

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to a new report from Insight Research, U.S. enterprises and consumers are expected to spend more than $44 billion over the next five years on Ethernet services provided by carriers.

2011 ABA Marketing Conference event: See Your Customers Through an Ethnographic ‘Lens on Life’

BALTIMORE. Md. /Advertising Industry Newswire/ — At the 2011 ABA Marketing Conference, Laura Winn, qualitative research manager and ethnographer for CMI – a full-service marketing research company – will discuss how bank marketers can gain a much deeper understanding of their customers through the use of traditional and online ethnographic methods. In “See Your Customers [...]

Marketing research company CMI adds Janice Harllee as Controller

ATLANTA, Ga. /Advertising Industry Newswire/ — Janice Harllee joins CMI with more than 20 years of experience in both public accounting and private industry. As controller, Harllee will be responsible for the overall financial processes and procedures of CMI and will work closely with the management team and account teams on budgeting, forecasting, financial transactions [...]

Market Research: Web 2.0, Mobility and Fixed Line Applications – The Revolution in New Applications Development, 2011-2016

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — According to Insight Research’s market analysis study, “Web 2.0, Mobility and Fixed Line Applications: The Revolution in New Applications Development, 2011-2016,” REST, AJAX, and widgets are the important technologies underpinning the new applications development environment; however, the most important aspect of Web 2.0 is its business approach. In [...]

Laura Winn Johnson: A 360 Degree Brand View – Identifying New Opportunities for Your Business

ATLANTA, Ga. /Advertising Industry Newswire/ — At the NewMR Ethnography Virtual Event on May 25, 2011, Laura Winn Johnson, qualitative manager and ethnographer for CMI, a full-service marketing research company, will present “A 360 Degree Brand View: Identifying New Opportunities for Your Business” during the NewMR Ethnography Virtual Event on May 25. The NewMR Ethnography [...]

Market Research: Open Source Software Impacts on Telecom Services, 2011-2016

BOONTON, N.J. /Advertising Industry Newswire/ — Open source software – software that is available in compiled and source code formats and is downloadable free of charge over the Internet – is quietly being adopted by telecommunications carriers for use in their internal operational systems as well as in their customer-facing service delivery platforms, says a [...]

Market Research: Managed Services in an IP World – New Opportunities for Wireless and Wired Networks 2010-2015

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — A new market study from Insight Research Corp. predicts that while U.S. business spending on wireline telecommunications services are expected to grow in low single-digit percentages over the next five years, spending on managed services is expected to grow at a compounded rate of 12 percent over the [...]

CMI Research adds Four New Project Management Team Members to Marketing Research Offerings

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, has added four new professionals to its project management team this month: Yvonne Goldberg, Amanda Schiener, Michael McEnerney and Anna Reese. CMI is a full-service marketing research company that helps clients understand target customers in the context of their world – the choices [...]

Leading discount retailer Family Dollar Stores advances its vision to be a compelling place to shop using CMI’s performance improvement platform

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, announces the addition of Family Dollar Stores, Inc. (NYSE:FDO) to its client roster. Family Dollar kicked-off a chain-wide customer satisfaction tracking program with CMI in the second quarter of 2010. “Family Dollar remains committed to ensuring shoppers have the best possible experience,” said [...]

Marketing research company CMI adds Mr. Cary Matthews as VP Operations

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, is pleased to announce the addition of Cary Matthews to its leadership team as vice president of operations. Matthews will be responsible for day-to-day operations and ensuring that CMI has the most appropriate standards in place to maintain quality and efficiency in all [...]

Market Research: Telecom Services in Vertical Markets, 2010-2015

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — Despite a sluggish economy and little or no hiring in many industries, the US telecommunications industry revenue prospects appear bright with total spending by all US businesses on telecommunications services forecasted to exhibit double-digit growth over the next five years, says a new market research report from Insight [...]

Marketing Research Company CMI Earns 2010 Client Advisor Award from Creative Growth Group

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, was recognized as a 2010 Client Advisor Awards winner in the Small Client category during a ceremony on in December. The Client Advisor Awards is the country’s only award program honoring the economic impact of professional services firms, advisor professionalism and “clients of [...]

Market Research: Direct Marketing Trends for 2011 – Marketing with a Technological Upgrade

WAYNE, N.J. /Advertising Industry Newswire/ — The Ballantine Corporation remains on the cutting-edge of direct marketing trends. Its latest addition to its growing collection of direct marketing reports is, “Direct Marketing Trends for 2011 – Marketing with a Technological Upgrade.” Many trends forecasted by Ballantine in 2010 were realized. They included social media and integration [...]

Market Research: Revenue Growth for Cable System Operators Hinges on Pushing Telecom Services into Businesses

MOUNTAIN LAKES, N.J. /Advertising Industry Newswire/ — Over the next five years, the U.S. cable TV industry is expected to generate nearly $700 million in new revenue by providing telecommunications services to small, medium and large enterprises, according to a new market research study from The Insight Research Corporation. While this new revenue stream appears [...]

CMI Team to present at IIR’s ‘The Market Research Event’

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, will be speaking and participating in a variety of sessions at IIR’s The Market Research Event in San Diego, CA on Nov. 8-10, 2010. In addition to presenting a new segmentation methodology, CMI will be extensively involved in the Segmentation Symposium, chairing, and [...]

SIR Conference: pathway modeling approach to understanding factors that influence consumers’ decisions to renew insurance products

ATLANTA, Ga. /Advertising Industry Newswire/ — Christina Liao, vice president, marketing science for CMI, a full-service marketing research company, will present a pathway modeling approach to understanding factors that influence consumers’ decisions to renew insurance products. Liao will explain how companies can use results from pathway modeling to develop strategies to convert single line customers [...]

CMI Ranked 6th Fastest-Growing Marketing Research Company by Inside Research

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI Research, a full-service marketing research company, has been ranked the sixth fastest growing market research firm in the U.S. The annual rankings are compiled by Inside Research, publishers of the Honomichl Top 50 List of U.S. Marketing Research Organizations. CMI’s U.S. revenues grew by 124 percent between 2004 [...]

CMI makes Honomichl Top 50 list second time, the industry’s benchmark for marketing research companies nationwide

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI Research has been ranked #42 on the 2010 Honomichl Top 50 list of the United States’ largest marketing research organizations – up from a #45 ranking last year. Companies appearing on the list are ranked by annual revenues for the preceding year. CMI reported revenues of $15 million, [...]

Market Research: US Hispanics Will Spend $257B on Telecom Services over the Next Five Years

BOONTON, N.J. /Advertising Industry Newswire/ — Over the next five years, US Hispanic communities will spend $257 billion on telecommunications services, accounting for 17 percent of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. Early analysis of Census 2010 data suggests that Hispanics will surpass the 50 [...]

Market Research: Enterprise Spending on Carrier Ethernet Services Will Top $37B Over 5 Years

BOONTON, N.J. /Advertising Industry Newswire/ — US enterprises and consumers are expected to spend more than $37 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The Insight Research Corporation. With metro-area and wide-area Ethernet services readily available from virtually all major data service [...]

Market Research Company CMI adds J.D. Woods as Account Manager

ATLANTA, Ga. /Advertising Industry Newswire/ — CMI, a full-service marketing research company, is pleased to announce the addition of JD Woods to its client services team. Woods will be responsible for managing key accounts in the insurance and telecom industries, supporting account executives for new business development, and assisting project management staff. “JD’s 25 years [...]

Market Research: Telecom Capital Expenditures Spending to Hit $224 Billion by 2015

BOONTON, N.J. /Advertising Industry Newswire/ — Capital expenditures (CAPEX) by telecommunications service providers globally is expected to increase at a compounded rate of 2.4 percent, from $199.6 billion in 2010 to $224.5 billion in 2015, says a new market analysis report from The Insight Research Corporation. According to the new market study, CAPEX in the [...]

Market Research: 2010 Internship Salary Report released by Intern Bridge

BOSTON, Mass. /Advertising Industry Newswire/ — Intern Bridge, the nation’s leading college recruiting research and consulting firm, began releasing data today from its national internship survey completed by over 25,000 students from 250 universities. In the 2010 Internship Salary Report, the firm details the business case for offering paid internships based on this firsthand data. [...]

Market Research: Business Telecom Spending to Hit $146 Billion in 2010

BOONTON, N.J. /Advertising Industry Newswire/ — Despite slowdowns and spending cuts in many industries, overall spending by all U.S. businesses on wired and cellular calling is forecasted to exhibit modest growth over the next five years, says a new market research report from Insight Research (www.insight-corp.com). The study predicts that cellular calling will account for [...]

Market Research: Voice Over Industry Grows to $12.3B in 2010

NEW YORK, N.Y. /Advertising Industry Newswire/ — A new report published by Voices.com reveals that the voice and speech industry continues to grow and is currently valued at $12.3 Billion USD. The 2010 Report on the Voice Over Industry is published, highlighting three growing fields in the entertainment industry; audiobooks, mobile gaming and podcasting. From [...]

Market Research: Telecom Private Line Services Revenue to Decline through 2012

BOONTON, N.J. /Advertising Industry Newswire/ — After years of steady growth, the $34 billion private line services market is entering a period of declining revenue, says a market analysis study from Insight Research Corp. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and [...]

Market Research: Worldwide Telecom Industry Growing at Double Digit Rate Despite Current Economic Turmoil

BOONTON, N.J. /Advertising Industry Newswire/ — Despite the unsteady state of the global financial markets, the worldwide telecommunications industry is expected to continue expanding over the next five years as growth of wireless services in emerging markets offsets the spending slowdown in the advanced economies, says a new market analysis report from The Insight Research [...]

Market Research: Stimulus Spending Won’t Help 49 Percent of US Rural and Urban Households Currently without Broadband

BOONTON, N.J. /Advertising Industry Newswire/ — Analysis of most recent FCC data (Jan. 2008) reveals that about 45 million of the more than 117 million US households have no Internet service and when “no Internet” households are added to those households using dial-up to reach the Internet, the number of non-broadband households approaches 58 million, [...]

Market Research: Healthcare Industry’s Telecom Services Spending to Exceed $55 Billion Over Next Five Years

BOONTON, N.J. /Advertising Industry Newswire/ — The hospitals, physicians, pharmaceutical companies, and insurance providers that make up the 2.6 trillion US healthcare system will be spending $55.5 billion on telecommunications services over the next five years, says a new market research study released by the Insight Research Corporation (www.insight-corp.com). According to the market analysis study, [...]

Market Research: Unified Communications Market Revenue to Top $87 Billion Over Five Years

BOONTON, N.J. /Advertising Industry Newswire/ — The enterprise market for unified communications (UC) is expected to generate nearly $87 billion in revenue worldwide over the next five years, according to a new market research study from The Insight Research Corporation. UC provides a solution that knits together the various access options currently being used to [...]

New report from Eularis: Pharmaceutical eMarketing using Social Media – How to Use It Effectively

NEW YORK, N.Y. and LONDON, U.K. /Advertising Industry Newswire/ — Eularis is announcing the release of its report “How To Harness The Power Of Social Media In Pharmaceutical eMarketing.” This report puts to rest the issues around “can’t,” and shows Pharmaceutical marketers how they can utilize social media networks effectively to meet their marketing objectives. [...]

Product Launch: SecuGen Rolls Out New OptiMouse™ Plus Fingerprint Reader

SANTA CLARA, Calif. — SecuGen, the world’s leading vendor of optical fingerprint readers, is pleased to announce that it has released the OptiMouse(TM) Plus, an upgraded version of the world’s first combination fingerprint reader and optical mouse. Like all of SecuGen’s fingerprint readers, the OptiMouse Plus is very rugged, accurate, and affordable. The OptiMouse Plus [...]

CustomXM Marketing Adds Kodak Dimensional Printing for POD and Direct Marketing Materials

LITTLE ROCK, Ark. — CustomXM, a central Arkansas marketing services provider, recently added the Kodak Dimensional Printing capability to its Nexpress 3000 Digital Production Color Press. CustomXM is currently the only provider of these services in the state of Arkansas. Dimensional printing gives specified text and images a raised or 3D effect that can help [...]

Market Research: Streaming by Entertainment Industry Will Generate $78 Billion Over Six Years

BOONTON, N.J. — Streaming video and music distributed across the Internet, an IP TV network, or a mobile handset will generate more than $78 billion in network-derived and content-derived revenue into the U.S. markets over the next six years, according to a new market research study from The Insight Research Corporation. Streaming media refers to [...]

Depth Public Relations Adds Public Policy Strategy Services, Partnering with DC-based Public Affairs Veteran

ATLANTA, Ga. — Depth Public Relations LLC, (www.DepthPR.com) a full-service public relations and marketing provider for the financial services industry, now offers the services of public affairs veteran Brent Gilroy, a Washington, DC-based consultant for issues-related strategy, guidance and services. The collaboration serves community institutions, mortgage lenders, technology and services providers, and grassroots affordable housing [...]

Market Research: Carrier Ethernet Market Showing Double-Digit Growth Despite Recessionary Spending by Enterprises

BOONTON, N.J. — US enterprises and consumers are expected to spend more than $27 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The Insight Research Corporation. With metro-area and wide-area Ethernet services now available from virtually all major data service providers, the market [...]

Market Research: Financial Applications on Cell Phones to Attract 2.2 Billion Users in the Next Five Years

BOONTON, N.J. — Eight financial applications for mobile phones are forecasted to become part of the daily routine of nearly 2.2 billion mobile phone users worldwide over the next five years, says a new market research study released by the Insight Research Corporation. According to the market analysis study, these eight mobile financial applications will [...]

Ingredients Specialties, Inc. Announces Win for GDFII/L&P Foods in Sucralose Section 337 Patent Dispute

EXETER, Calif. — Leading Sucralose manufacturer Guangdong Food Industry Institute/L&P Food Ingredient Co. Ltd. (GDFII/L&P) today announced that the U.S. International Trade Commission (ITC) in Washington D.C. ruled in its favor in a Section 337 patent dispute (docket no. 337-TA-604) filed against the company by its competitor, Tate & Lyle Corporation (T&L). Mr. Wang Sanyong, [...]

Market Research: Hispanics and Other Ethnic Markets Will Spend $56 Billion on Telecommunications

BOONTON, N.J. — In 2009, U.S. ethnic communities will spend $56.6 billion on telecommunications services, accounting for nearly one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 15.7 percent of the total U.S. population, will spend the most. The ability [...]

Market Research: Spending On Managed Services Increasing Despite Recession

BOONTON, N.J. — Despite the slowdown in all U.S. economic sectors, spending on managed services is expected to grow at a compounded rate of nearly eight percent over the next five years, says a new market study from Insight Research. The report notes that the present recession may actually act to spur spending in the [...]

Market Research: Telecom Transactional Services Getting a Big Boost from Wireless Roaming

BOONTON, N.J. — Providers of transactional services to the telecommunications industry will see increasingly strong demand for products that support international global roaming, according to a new market research study from The Insight Research Corporation. Transactional services, which include signaling transaction services; call processing services such as 800, calling card, and directory assistance; as well [...]

Market Research: Corporate Telecomm Spending to Hit $140 Billion in 2009

BOONTON, N.J. — Despite slowdowns and spending cuts in many industries, overall spending by all U.S. businesses on wired and cellular calling is forecasted to reach nearly $140 billion by the close of 2009, says a new market research report from INSIGHT Research. The study predicts that cellular calling will account for just over 41 [...]

Market Research: Push to Talk and Instant Messaging Revenue Will Top $16B in 2009

BOONTON, N.J. — The worldwide market for presence-based telecommunication services, including instant messaging (IM) and push-to-talk (PTT), is expected to exceed $16 billion in 2009, as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users. According to a new market research study from The INSIGHT [...]

Market Research: Long Term Outlook Bright for Worldwide Telecom Industry Despite Current Economic Turmoil

BOONTON, N.J. — Despite the unsteady state of the global financial markets, the worldwide telecommunications industry is expected to continue expanding over the next five years as continuing growth of wireless services in emerging markets offsets the spending slowdown in the advanced economies, says a new market analysis report from The INSIGHT Research Corporation. According [...]

Market Research: Eularis Analyzes Pre-Launch Brand Planning with New Pharma Industry Report

NEW YORK, LONDON, TOKYO — In today’s environment, Pharmaceutical companies find themselves in a bind. Drug launches used to be able to achieve high sales and profits – until recently. Every Pharma company today is hoping to achieve their own immediate winners, the drugs that are successful right from the start and provide years of [...]

Market Research: Location Based Services Spending in 2008 Tops $1.6 Billion

BOONTON, N.J. — The worldwide market for location-based telecommunication services is expected to exceed $1.6 billion in 2008 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users. According to a new market research study from The INSIGHT Research Corporation (www.insight-corp.com), location-based telecommunication services [...]

Market Research: Telecomm Future Remains Bright Despite Potential Threats to Network Integrity

BOONTON, N.J. — Despite perturbations in global financial markets, worldwide telecommunication industry revenues are predicted to continue growing at a healthy eight percent over the next five years, according to a new market analysis study from INSIGHT Research Corporation. Telecommunications revenue, including narrowband and broadband landline, wireless and cellular services, as well as Internet communications [...]

Market Research: Local Expertise and Sound Operational Plans Key to Success in Emerging Markets

NEW YORK, N.Y. — Emerging markets offer increasing growth of purchasing power and greater opportunities for establishing market leadership, as long as investors have local expertise and sound operational plans, according to an international survey of senior business executives launched today by global business performance consultancy, McKinney Rogers. The research report, called “Investing in the [...]

Research: New Survey Provides Insights from Users of Over 80 Restaurant POS Systems

HOUSTON, Texas — RestaurantOwner.com, a membership website for independent restaurant operators, has released, on their website, the results of a detailed survey of their members’ experiences with their current point of sale systems. Over 1,100 individual independent operators participated and provided detailed feedback on over 80 different POS systems. Choosing a point of sale system [...]

Market Research: Telephone Companies Ready to Offer Green Services Promoting Environmental Improvements

BOONTON, N.J. — Telephone companies, ISPs, and cellular phone carriers can bring to bear an expansive array of technologies and services to aid consumers and enterprises in improving the environment while generating over $1 trillion in new industry revenue over the next five years, according to a new market research study from The INSIGHT Research [...]

Eularis Releases First-Ever Study on ROI of Pre-Launch Named Patient Programs

NEW YORK, N.Y. — Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as compassionate use programs. The paper, “Implementing a pre-launch named patient programme – evidence of increased market share,” provides pharmaceutical companies with insight and mathematical justification into the cash market share and [...]

Market Research: Spending on Telecommunications Private Line Services to Hit $40.6B in 2008

BOONTON, N.J. — The $40 billion private line services market is posting solid growth for a third straight year, says a market analysis study from INSIGHT Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet. Private lines are also [...]

Market Research: Mobile Content Tools Market to Top $8 Billion in 2008

BOONTON, N.J. — Music and electronic game publishers, television broadcasters, video production companies, content aggregators, and telecommunications carriers worldwide are expected to spend more than $8 billion on the tools needed to create, edit, manage, and load various forms of content onto mobile devices by year-end 2008, according to a new market research study from [...]

Market Research: Telecommunications Gateway Market Now Showing Solid Growth

BOONTON, N.J. — Total worldwide sales revenue for telecommunication gateways and session border controllers is expected to increase at a compounded rate of nearly 13 percent over the next five years, says a new market study from INSIGHT Research. This specialized equipment enables traditional phone networks to interconnect with next generation network services that make [...]

Market Research: Investing in Workforce Seen as Top Weapon in Fighting Recession for North American Business Leaders

NEW YORK, N.Y. — North American business leaders believe that putting their faith in developing the skills and abilities of their workforce is the best way to reduce an organization’s exposure to the risk of recession, according to an international survey of senior business executives launched today by global business performance consultancy, McKinney Rogers. With [...]

Market Research: New Devices Move Internet Videos Off PCs and Into Homes, Changing TV Forever

BOONTON, N.J. — Until recently, there has been a chasm between PC video and home television viewing. A welter of devices, however, will soon be bridging that divide and will bring Internet video onto the home screen-forever changing the economics of home entertainment, says a new market research study released by the INSIGHT Research Corporation. [...]

Branded Pharmaceutical Companies Can Expect to See Sales Drops of up to 70 Percent After Patent Expiration from Generic Competition

NEW YORK, N.Y. and TOKYO, JAPAN — Branded Pharmaceutical companies are painfully aware of the astronomical growth of Generics competition. By the end of this year, Branded drug patents accounting for sales of more than $80 Billion will expire, resulting in major losses in company profits. In the United States, the Generics Industry claims more [...]

Market Research: Telecom Industry Stands to Make $1 Trillion over 5 Years Promoting Environmentalism

BOONTON, N.J. — Carriers and other providers in the global ICT (information and communications technology) industry can bring to bear an expansive array of technologies and services to substantially improve the environment while generating over $1 trillion in new industry revenue over the next five years, according to a new market research study from The [...]

Market Research: Ballantine Corporation Releases 2008 Direct Mail Control Report

WAYNE, N.J. — The Ballantine Corporation, a full service direct mail production company, announces the release of their 2008 direct mail control report that analyzes what’s working and what’s not for direct mail formats. In January of this year, Ballantine (www.ballantine.com) surveyed their clients and marketing contacts and compiled a list of direct mail formats [...]

Market Research: Optical Networking Equipment Sales to Top $120 Billion

BOONTON, N.J. — Annual sales of optical networking equipment worldwide are forecasted to increase at a compounded rate of nearly seven percent, growing from $17.8 billion in 2008 to $24.7 billion in 2013 as carriers begin upgrading their long haul and metro networks to handle increases in image-based traffic, says a new market research report [...]

Market Research: Healthcare Industry Spending on Telecom Services Hits $55 Billion Over Next Five Years

BOONTON, N.J. — The hospitals, physicians, pharmaceutical companies, and insurance providers that make up the $2.3 trillion US healthcare system will be spending $55 billion on telecommunications services over the next five years, says a new market research study released by the Insight Research Corporation. According to the market analysis study, spending by the US [...]

Market Research: Hispanics and Other Ethnic Markets Will Spend $60 Billion on Telecom

BOONTON, N.J. — In 2008, U.S. ethnic communities will spend $59.8 billion on telecommunications services, accounting for over one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 14.8 percent of the total U.S. population, will spend the most.

New State-of-the-Art Testing Facility Serves Up Consumer Food Strategy

Food Business ResourceKANSAS CITY, Kan. — Food Business Resource has moved into a new and innovative 6,000 square foot state-of-the-art facility that now allows them to provide exciting and new offerings to food-based clientele to propel their brand’s growth in the marketplace.

Market Research: IPTV, Streaming Entertainment Industry Will Generate $70 Billion Over Six Years

BOONTON, N.J. — Streaming video and music distributed across the Internet, an IPTV network, or a mobile handset will generate $70 billion in network-derived and content-derived revenue into the US markets over the next six years, according to a new market research study from The Insight Research Corporation.

Eularis Exposes Hidden Barriers to Patient Adherence with New Pharmaceutical Industry Report

NEW YORK, N.Y. and LONDON, U.K. — Costing the global pharmaceutical industry an estimated $30 billion per year and causing an estimated 125,000 deaths per year in the United States, patient non-adherence is a looming issue in the healthcare industry. Eularis has responded to this problem with a new report, available today, titled, “Ensuring Profitable Patient Adherence Programs.”

Market Research: Corporate Phone Bill Will Hit $133B in 2008

Insight Research CorporationBOONTON, N.J. — Spending by businesses on wired and cellular calling will hit $133 billion by the close of 2008, says a new market research report from Insight Research. The study predicts that cellular calling will account for nearly 39 percent of the corporate phone bill for telecommunication services in 2008, and is the fastest growing expense area.

Market Research: Copper Bonding Products for Telecommunications Will Grow Carrier Ethernet and Wireless Backhaul Markets

BOONTON, N.J. — A new class of hardware product that bonds together multiple slower-speed copper circuits into a high-speed link promises to extend the worldwide market penetration of carrier Ethernet services as well as lower backhaul costs for wireless and DSL services, says a market analysis study from Insight Research. On a worldwide basis, carriers’ revenue from the three applications of the new copper bonding technology will sharply increase over the next five years, ballooning from $89 million in 2008 to almost $1.2 billion in 2012.

Direct Mail Format Report 2008 Released by Ballantine Corporation

WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company’s well being. That’s why the Ballantine Corporation surveyed their marketing contacts and clients and asked them what direct mail formats they plan to test in 2008 and why.

Market Research: Telecom IT Spending to Exceed $46 Billion in 2008

BOONTON, N.J. — The global market for operations support systems (OSS) – the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks – will exceed $46 billion in 2008, explains a new report by Insight Research. Telecommunications industry spending for OSSes is expected to lag only slightly the forecasted growth in service revenue over the next five years, indicating that the industry is fully expecting sustainable growth in the years ahead.

Insight Research: Worldwide Telecom Industry Growing Ten Percent Annually, Revenues Expected to Reach $2.7 Trillion by 2013

BOONTON, N.J. — Global telecommunications industry services revenue will reach $1.7 trillion by the close of 2008, with continued strong growth in wireless leading the way, says a new market analysis report from The Insight Research Corporation. According to the new industry market study, overall telecommunications services revenues are expected to grow at a compounded rate of nearly 10.3 percent over the next few years, reaching $2.7 trillion.

Ballantine Releases Holiday 2007 Direct Marketing Industry Report

WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.

Marketing Research: Maximizing the Bottom Line in Pharmaceutical Marketing

LONDON, U.K. — Eularis is announcing the release of an update to its report, “Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line.” Originally offered in February 2007, the comprehensive report has been revised to provide pharmaceutical marketers with a competitive edge and the latest research information.

Market Research: Residential Customers Moving to Cable Calling Means Phone Companies Lose $8B Over Five Years

BOONTON, N.J. — The top 11 cable operators continue to grab share of the residential phone markets, a move that will cost the incumbent phone companies nearly eight billion dollars over the next five years, says a new market research report from Insight Research Corp. The incumbent phone companies are expected to lose more than three million residential phone lines to cable competitors by the close of 2007 alone.

Market Study: Service Providers Cut Application Connectivity CAPEX / OPEX Using Application Session Controllers

BOONTON, N.J. — According to a new white paper by Insight Research, Application Session Controllers (ASCs) are an important new approach to providing efficient and cost-effective application connectivity, application/session call control and the ability to mediate application mash-ups in a mixed networking environment.

Market Research: Consumers Adopting Dual Mode Phones for Fixed Mobile Convergence While Enterprises Lag

BOONTON, N.J. — Led by consumer demand, fixed mobile convergence (FMC) is taking off around the world, even as businesses watch from the sidelines, says a new study from Insight Research. According to the new market research report, over the next five years FMC will generate more than $35 billion in revenue for service providers and hardware vendors.

Market Research: Peer-to-Peer and File Sharing Services Revenue Will Reach $28 Billion Over Five Years

BOONTON, N.J. — According to a new market research study from The Insight Research Corporation, the worldwide market for peer-to-peer and file sharing services is expected to generate $28 billion in revenue for carriers and ISPs over the next four years. An ever increasing number of cellular and wireline service providers are offering legitimate file-sharing and downloading services geared to the requirements of their end-users.

Market Research: Wireless Backhaul Driving Demand for Private Line Services

BOONTON, N.J. — The $40 billion private line services market is posting solid growth for the second year in a row, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet. Private lines are also used by cellular carriers to link their towers to land line networks.

Market Research: Presence-Based Services Will Reach Nearly $23 Billion in 2007, Says Insight Research Corp.

BOONTON, N.J. — The worldwide market for presence-based telecommunication services, including Instant Messaging (IM) and Push-to-Talk (PTT), is expected to reach nearly $23 billion in 2007 as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users.

Market Research: Location Based Services Spending in 2007 Nearly $1.5 Billion

BOONTON, N.J. — According to a new market research study from The Insight Research Corporation, the worldwide market for location-based telecommunication services is expected to reach nearly $1.5 billion in 2007 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users.

Market Research: Carrier Ethernet Market Expected to Reach $1.4 Billion

BOONTON, N.J. (Advertising Industry Newswire) — The Carrier Ethernet market is expected to grow from $1.4 billion in 2007 to nearly $6 billion in 2012, according to a new market research study from The Insight Research Corporation. With metro-area Ethernet services now available from virtually all major data service providers and wide-area Ethernet about to get a shot in the arm from the dominant carriers, the market is poised to take off.

Market Research: More than $1 Billion Being Spent on Consumer Video Telephone Services

BOONTON, N.J. — The market for residential video telephony services is expected to break the billion dollar barrier for the first time this year, as an increasing number of households as well as individual cell phone users around the world start making video phone calls. According to the study, nearly $1.1 billion will be spent on residential video telephony services worldwide in 2007, according to a new market research study from The Insight Research Corporation.

Market Research: To Stay Profitable Telecom Providers Will Outsource More Than $1 Trillion over Five Years

BOONTON, N.J. — With increased competition and lower-margin products cutting into their profitability, wireline and wireless carriers will be spending nearly $1.4 trillion over the next five years on outsourced services in order to reduce costs, says a new market research report from Insight Research Corp. By the close of 2007 alone, wireline and wireless carriers will be spending more than $198 billion on outsourced services worldwide.