Advertising Industry Headlines - Business news for and from the advertising and marketing world
LONG BEACH, Calif. -- Up until now, there has been no centralized authority for lead buyers and lead sellers; LeadPolice.com is changing the playing field and offers unique services that help encourage positive business practices between Internet lead buyers and lead sellers.
DEERFIELD BEACH, Fla. -- Incredible Discoveries today announced they have appointed marketing expert, Kim Banchs as the Vice President of Product Sales. In this role she will head up a newly created division, entitled Incredible Discoveries Distribution Services (IDDS). Banchs brings an impressive wealth of experience to Incredible Discoveries, where she will be responsible for expanding product penetration beyond the vast infomercial audience.
BOSTON, Mass. -- Boston-based alternative marketing agency Street Attack and YFonGlobal of Washington, DC are excited to announce a strategic partnership that will utilize Street Attack's concept and YFonGlobal's technology to launch PromoNet, a network platform that will act as an online community management system. PromoNet will offer MySpace-like features while focusing on the management of specialized online grassroots communities that cater to specific interests.
BOONTON, N.J. -- In 2006, US ethnic communities account for one-third of every dollar spent on consumer telecommunications services, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing nearly 44 percent of the US minority population, spend the most.
eBay announced this week that they will be discontinuing the eBay Keywords program at the end of September. The program allowed eBay sellers to bid for keywords for text ad placements.
BOONTON, NJ -- The $2 trillion ecosystem of hospitals, physicians, pharmaceutical companies, and insurance providers will be spending nearly $43 billion on telecommunications services over the next five years, with wireless services used by hospitals and physicians showing the fastest growth, says a new market research study released by the Insight Research Corporation.
BLOOMINGTON, Minn.-- Looking to provide unique ways for youth marketers to reach college students, Campus Media Group has expanded its offerings to include advertising in downloadable textbooks. CMG, which develops and executes media and marketing strategies on college campuses, has partnered with St. Paul, MN-based Freeload Press Inc., which publishes e-textbooks.
IRONTON, Ohio -- Undiscovered Radio Network, Inc. (www.undiscoveredradionetwork.com) has developed 'Undiscovered' a new syndicated broadcast radio program to provide an innovative and long awaited mainstream vehicle for independent artists. The two hour show is set to debut the first weekend of September and features independent rock and alternative artists that have gained local or regional popularity but don't have the resources to tap into mainstream broadcasting.
LOS ANGELES, Calif. -- Send2Press(R), a leading targeted newswire service, announced today it will again offer its PR Partner Program to qualified ad agencies, PR pros, and marketing companies. The program, last offered in 2003, allows appropriate advertising firms to offer Send2Press news distribution and Internet marketing services and receive a partner discount, without having to meet volume requirements or pay a start-up fee.
NEW YORK, NY -- M.A.D.E. Planet has launched its Web site to provide services to the arts and entertainment industry through social networking, and visual and audio forums. M.A.D.E. symbolizes the ultimate medium for music, art, design and entertainment.