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Advertising Industry Headlines - Business news for and from the advertising and marketing world
Send2Press Newswire to Sponsor NARIP Music Marketing & PR Seminar
LOS ANGELES, Calif. -- Send2Press(R), a leading targeted newswire service, announced today it will sponsor a record industry workshop presented by the National Association of Record Industry Professionals (NARIP), entitled "Getting Ink & Working the 'Net: Secrets, Tips & Tricks of Publicity & PR." The event instructor is Scott G "The G-Man," a successful recording artist and marketing guru.
Service Allows Businesses to Increase Visibility with Online Video Commercials
KANNAPOLIS, NC -- Businesses can now increase the visibility and impact of their Web sites by adding Video Commercials using WEBSTREAMERS revolutionary video streaming service. According to research done by QwestDex media, consumers are 60% more likely to complete a transaction online if they see a video in addition to pictures.
Customer Service Investigation: Write Away, Inc. Adds Mystery Shopping to Services Menu
ASHEVILLE, NC -- Write Away, Inc., based in the mountains of western North Carolina, is a full-service editorial company that has recently added mystery shopping services to their client offerings; the business' subdivision is doing business as CSI - Customer Service Investigation.
New Market Research Uncovers Male and Female Affluent Views on Money Matters
GREENSBORO, NC -- The Oechsli Institute has completed its third in a series of independent research projects on affluent Americans with at least $100,000 to over one million dollars of investable assets. "Millions of Americans who once made up the vast middle of the $7 trillion consumer market are migrating upscale towards premium and luxury products and services," observes Matt Oechsli, Company President.
CCM Marketing, a Leader in Direct Response Media Placement, Celebrates Its 5th Anniversary
SAN LUIS OBISPO, Calif. -- CCM Marketing, Inc., a leader in national direct response media, specializing in Sports, Health and Fitness products, is celebrating their 5 year anniversary. Co-owners Suzy da Silva and Nicole Licata, launched CCM Marketing on July 19, 2001.
Secrets, Tips and Tricks of Music Publicity and PR to be Revealed in Seminar...
STUDIO CITY, Calif. -- Building a brand in print and online often takes a public relations plan, but there are pathways to success that are not always visible to the public, says Scott G of G-Man Marketing. The seminar called "Getting Ink & Working the 'Net" is presented by the National Association of Record Industry Professionals.
Telecommunications Private Line Market Begins Growing Again, says Insight Research Corp.
BOONTON, NJ -- After years of contraction, the market for private line services began growing again in 2006, signaling the start of a long anticipated recovery in this $36 billion telecommunications segment, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet.
AirSpun to Launch Music Industry’s First Web-Based Radio Airtime Booking System
SAN MATEO, Calif. -- AirSpun, Inc., a California start-up with an e-commerce approach to marketing digital music through commercial radio promotion, announced plans today to launch airspun.com ("Beta") in an effort to democratize the music hitmaking process and provide independent artists with "unprecedented power over their creative futures."
Send2Press Relaunches VNR Service
LOS ANGELES, CA -- Send2Press(R), a leading targeted newswire service, announced today the relaunch of its video news release, or "VNR," production and distribution channel. As part of the revamped service offering, Send2Press will be both producing and disseminating client VNRs online and to the media for the first time since 2002.
Market Acceptance of Grid Computing Continues as the Technology Enters Commercial Mainstream
BOONTON, NJ -- Grid computing has penetrated well beyond the large research institutions that first developed the techniques required to virtualize computing resources and has entered the "early adoption" phase of mainstream commercial computing, says a new market research study released by the Insight Research Corporation. Grid computing, a type of distributed system, makes it possible to share computing resources across networks, creating what amounts to virtual super computers.