Market Research

Market Research

Market Research - Trends and market research studies about business, entertainment and technology sectors

Market Research

Market Research
Market Research - Trends and market research studies about business, entertainment and technology sectors

Market Research: Telecom IT Spending to Exceed $46 Billion in 2008

BOONTON, N.J. -- The global market for operations support systems (OSS) - the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks - will exceed $46 billion in 2008, explains a new report by Insight Research. Telecommunications industry spending for OSSes is expected to lag only slightly the forecasted growth in service revenue over the next five years, indicating that the industry is fully expecting sustainable growth in the years ahead.

Insight Research: Worldwide Telecom Industry Growing Ten Percent Annually, Revenues Expected to Reach $2.7...

BOONTON, N.J. -- Global telecommunications industry services revenue will reach $1.7 trillion by the close of 2008, with continued strong growth in wireless leading the way, says a new market analysis report from The Insight Research Corporation. According to the new industry market study, overall telecommunications services revenues are expected to grow at a compounded rate of nearly 10.3 percent over the next few years, reaching $2.7 trillion.

Ballantine Releases Holiday 2007 Direct Marketing Industry Report

WAYNE, N.J. -- The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.

Marketing Research: Maximizing the Bottom Line in Pharmaceutical Marketing

LONDON, U.K. -- Eularis is announcing the release of an update to its report, "Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line." Originally offered in February 2007, the comprehensive report has been revised to provide pharmaceutical marketers with a competitive edge and the latest research information.

Market Research: Residential Customers Moving to Cable Calling Means Phone Companies Lose $8B Over...

BOONTON, N.J. -- The top 11 cable operators continue to grab share of the residential phone markets, a move that will cost the incumbent phone companies nearly eight billion dollars over the next five years, says a new market research report from Insight Research Corp. The incumbent phone companies are expected to lose more than three million residential phone lines to cable competitors by the close of 2007 alone.

Market Study: Service Providers Cut Application Connectivity CAPEX / OPEX Using Application Session Controllers

BOONTON, N.J. -- According to a new white paper by Insight Research, Application Session Controllers (ASCs) are an important new approach to providing efficient and cost-effective application connectivity, application/session call control and the ability to mediate application mash-ups in a mixed networking environment.

Market Research: Consumers Adopting Dual Mode Phones for Fixed Mobile Convergence While Enterprises Lag

BOONTON, N.J. -- Led by consumer demand, fixed mobile convergence (FMC) is taking off around the world, even as businesses watch from the sidelines, says a new study from Insight Research. According to the new market research report, over the next five years FMC will generate more than $35 billion in revenue for service providers and hardware vendors.

Market Research: Peer-to-Peer and File Sharing Services Revenue Will Reach $28 Billion Over Five...

BOONTON, N.J. -- According to a new market research study from The Insight Research Corporation, the worldwide market for peer-to-peer and file sharing services is expected to generate $28 billion in revenue for carriers and ISPs over the next four years. An ever increasing number of cellular and wireline service providers are offering legitimate file-sharing and downloading services geared to the requirements of their end-users.

Market Research: Wireless Backhaul Driving Demand for Private Line Services

BOONTON, N.J. -- The $40 billion private line services market is posting solid growth for the second year in a row, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet. Private lines are also used by cellular carriers to link their towers to land line networks.

Market Research: Presence-Based Services Will Reach Nearly $23 Billion in 2007, Says Insight Research...

BOONTON, N.J. -- The worldwide market for presence-based telecommunication services, including Instant Messaging (IM) and Push-to-Talk (PTT), is expected to reach nearly $23 billion in 2007 as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users.

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