Tag: California Business

Advertising NEWS: -- At the LeadingAge California conference for aging services leaders, Cynthia Thurlow, CEO and President of 3rd3rd Marketing, and Shirley Turner, Director of Sales and Marketing at Hillcrest, share real-world marketing insights, results and actionable strategies in two sessions: "No Re-Branding Required to Win Residents" on May 20 and "Inclusive Storytelling: Strengthening Trust in Aging" on May 22, 2026.

Product Launches: -- The Mortgage Collaborative (TMC), the nation's largest independent cooperative network for mortgage lenders, announced the formation of the Mortgage AI Council, a standing committee under TMC's lender member board of directors. The council will give community banks, credit unions and independent mortgage bankers the governance frameworks, peer intelligence and collective voice needed to adopt artificial intelligence responsibly as the technology reshapes how lenders originate loans, assess risk and serve borrowers.

Product Launches: -- When Ani Lalazarian changed careers in 2020, leaving the fashion world to become an energy healer, breathwork facilitator and spiritual guide, she held tight to one conviction: that children and adults all carry a special light within them-they simply need the tools to find it. Now, Dragonfly Dreams Press, LLC is releasing her debut picture book - "Into the Heart of the Forest: A Journey to Love" (ISBN: 979-8218897246 paperback; 979-8218883294 hardcover) - a gorgeously illustrated adventure story that brings those tools directly to the page.

Product Launches: -- GeekyAnts, a ​​global technology consulting and product development company, today announced the formal launch of GeekyAnts AI and AI Pods, a two-tier delivery program built to take enterprise AI systems from proof of concept to production, addressing the infrastructure and accountability failures that have stalled most AI pilot programs in 2026.

Product Launches: -- In his powerful new book, "Home Service Empire: How I Built, Scaled, and Sold a Family of Businesses Worth Over $100 Million" (ISBN: 978-196833-852 paperback; 978-1968339869 ebook; 978-1968339845 hardcover; Legacy Launch Pad Publishing), entrepreneur Cameron Bawden shares the battle-tested blueprint behind building one of Arizona's largest privately owned home service companies-and exiting on his terms.

Product Launches: -- On March 20, the first day of spring, Adonna Wines officially opens its spring allotment to the California market. Founded by Donna Kato, a Japanese American biochemist who left the world of science to tend the land and make wine of uncommon elegance, Adonna Wines is an allotment-only label available exclusively to mailing list members.

Advertising NEWS: -- As spring marketing campaigns begin to accelerate, GSJJ, a global supplier of custom promotional products, has published its 2026 Spring Gift Trends report. The report outlines three major seasonal marketing scenarios-Easter & Outdoor Season, Graduation & End of Semester, and "Spring Refresh" & Brand Reinvention-offering businesses practical ideas on everything from product choices to campaign planning.

Product Launches: -- The Mortgage Collaborative (TMC), the nation's largest independent cooperative network for mortgage lenders, announced enhancements to its benchmarking platform and a rebrand from Benchmark to TMC Insight, delivering expanded dashboards and peer performance analysis for mortgage lenders.

Product Launches: -- In a brutally honest and darkly humorous exploration of the film and television industry, veteran screenwriter Jim Agnew announces the release of "To Live and Write in LA: A Street-Level Guide to Surviving as a Screenwriter" (ISBN: 979-8218906696; published by Independent Global Solutions), brand partner Legacy Launch Pad Publishing announced today.

Product Launches: -- In his searing new book, "Addicted to Failure: Why the Rehab System Doesn't Work and What Must Change" (ISBN: 978-1968339876 paperback; 978-1968339883 ebook, Legacy Launch Pad Publishing), author and addiction reform advocate Jimmie Applegate takes aim at a $16 billion industry that profits from relapse and exposes why traditional rehab models fail to deliver real recovery.