Pharma Marketing
Pharma Marketing
Launch: Holiday Holistics: Organic Aromas Launching Remarkable New Products, Make Aromatherapy Better and More...
Product Launches: -- Organic Aromas, maker of a wide range of premium aromatherapy products for the home and professional-use markets, has announced today its plans to further launch several exciting and unique new products for this holiday season.
Market Research: Eularis Analyzes Pre-Launch Brand Planning with New Pharma Industry Report
NEW YORK, LONDON, TOKYO -- In today's environment, Pharmaceutical companies find themselves in a bind. Drug launches used to be able to achieve high...
Eularis Releases First-Ever Study on ROI of Pre-Launch Named Patient Programs
NEW YORK, N.Y. -- Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as...
STG Media Launches Marketing Effort for Resolve Smoking Cessation Lozenge
TEMPE, Ariz. -- Nearly 1 of every 5 deaths is related to smoking. Cigarettes kill more Americans a year than alcohol, car accidents, suicide,...
Branded Pharmaceutical Companies Can Expect to See Sales Drops of up to 70 Percent...
NEW YORK, N.Y. and TOKYO, JAPAN -- Branded Pharmaceutical companies are painfully aware of the astronomical growth of Generics competition. By the end of...
Eularis Addresses Marketing Return at Japanese Pharma Marketing Excellence Conference
TOKYO and LONDON, UK -- Dr. Andree Bates, president of the New York and London-based pharmaceutical analytics company Eularis, delivered a presentation on how...
Pharmaceutical Market Research Summit: Eularis to Address Making the Right Research Decision for ROI
NEW YORK, N.Y. and LONDON, U.K. -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on Making the Right Research Decision for ROI - The Link Between Research and Decisions on Bottom Line Return. Eularis Exposes Hidden Barriers to Patient Adherence with New Pharmaceutical Industry Report
NEW YORK, N.Y. and LONDON, U.K. -- Costing the global pharmaceutical industry an estimated $30 billion per year and causing an estimated 125,000 deaths per year in the United States, patient non-adherence is a looming issue in the healthcare industry. Eularis has responded to this problem with a new report, available today, titled, "Ensuring Profitable Patient Adherence Programs."
Eularis to Address Marketing Return at Measuring Marketing ROI in Pharma Conference in London
NEW YORK, N.Y. and LONDON, U.K. -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on meeting the challenges of measuring ROI within the changing dynamics of the pharma industry. On Wednesday 26 March 2008, Dr. Bates will deliver a presentation titled, "Are You Up to the Challenge of Measuring ROI in Changing Dynamics of the Pharma Industry?"
Myo-Med, Tom Brady and STG Media Corp. Team Up to Tackle 2008 Advertising Campaign
TEMPE, Ariz. -- Superbowl quarterback, Tom Brady has agreed to be the face of Myo-Med, for the launch of their 2008 media campaign. BioForce, the makers of Myo-Med, recently appointed STG Media Corp. as their agency of record to assist them in creating brand awareness among athletes and arthritis sufferers nationwide. 
