GREENSBORO, NC -- The Oechsli Institute has completed its third in a series of independent research projects on affluent Americans with at least $100,000 to over one million dollars of investable assets. "Millions of Americans who once made up the vast middle of the $7 trillion consumer market are migrating upscale towards premium and luxury products and services," observes Matt Oechsli, Company President.

NEW YORK, LONDON, TOKYO -- In today's environment, Pharmaceutical companies find themselves in a bind. Drug launches used to be able to achieve high...

WAYNE, N.J. -- The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company's well being. That's why the Ballantine Corporation surveyed their marketing contacts and clients and asked them what direct mail formats they plan to test in 2008 and why.

BOONTON, NJ -- Streaming video and music distributed across the Internet or directly to a mobile handset is fast becoming a mainstream entertainment delivery vehicle that will generate more than $27 billion in network-derived and content-derived revenue into the US markets by 2011, according to a new market research study from The Insight Research Corporation. Streaming media refers to the transmission of digital audio and video files over an IP network or wireless network in real time or on-demand, while prohibiting users from storing the files locally.

BOONTON, NJ -- The $2 trillion ecosystem of hospitals, physicians, pharmaceutical companies, and insurance providers will be spending nearly $43 billion on telecommunications services over the next five years, with wireless services used by hospitals and physicians showing the fastest growth, says a new market research study released by the Insight Research Corporation.

BOONTON, N.J. -- Spending on digital rights management (DRM) software and hardware to protect entertainment, commercial software, and other information will exceed $9 billion dollars over the next five years, says a new market research report from Insight Research Corp. By the close of 2007, total worldwide spending on DRM will reach just over $1 billion, and by 2012 business spending is forecasted to grow to nearly $1.9 billion, according to the new research study.

BOONTON, N.J. -- The top 20 cable operators are ramping up to grab a slice of the lucrative small business phone market, a move that could cost incumbent phone companies more than four billion dollars over the next five years, says a new market research report from Insight Research Corp. Incumbent phone companies are expected to loose more than 1.5 million small business phone lines to cable competitors by the close of 2007.

GLENDALE, Calif. -- Intellikey Labs, a recognized leader in optical disc quality assurance content testing, announced today the launch of Intellikey DVD Testing Matrix 6.0. This latest matrix enables Intellikey to provide the most definitive AMP(SM) rating system available for DVD testing on domestic players. Matrix 6.0 is the most representative DVD testing matrix ever released.

WAYNE, N.J. -- The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.

NEW YORK, N.Y. -- Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as...